Why Consistently Creating Positive Word Of Mouth Marketing Buzz!
(Simply Isn’t That Hard And Or Outrageously Expensive!)
Entrepreneur have you ever noticed that some of the most successful business owners, service providers or most influential personalities. Both on or offline. They all seem to have the uncanny ability to consistently and systematically get the word out.
In other words, they’re literally masters of creating positive, viral word of mouth marketing campaigns, are they not? And no their overall success is not dependent upon fancy technology.
Which is kind of a relief for you non techies, correct?
Isn’t It Time You Started Systematically Monetizing Your So Called Hidden Assets And Or Resources?
Believe it or not. One of, it not your main profitable business assets and or resources. Is your best customers personal and professional inner circles.
Think about the long term dynamics for just a moment. The top three female commercial or residential brokers in your local area. Think about “who” they know and already interact with. On either a daily, weekly or monthly basis.
You’re talking about the top mortgage brokers. Daycare center providers. Title companies. Local nail & hair salon owners. The best florists.
Shipping or moving companies. The most popular women’s clothing and shoe stores. The most reputable CPA or CFP firms. The top divorce attorneys.
The top travel agencies and top local travel agents. The top 3- 5 local restaurants. The best jewelers. The most reliable bankers. The most reliable landscapers. The most trust worthy handymen.
Local investors. What their specialty and preferences are. The top estate planners. The top defense attorneys. And who to avoid at all cost. 😀 The top, non franchised retail appliance centers to shop with.
As well as the top cleaners and top, independently owned retail furniture store owners. (And their list of potentially profitable possibilities go on and on! 😀 )
So Why All Of This Fuss About So Called Positive Word Of Mouth And Mouse Marketing Strategies And Tactics?
Ladies & gentlemen. Will you please take a hard look at that incredibly short list of potential word of mouth and mouse marketing possibilities.
Let’s say it involves at least 250 local women. All of which know at least 25 other local women, (Entrepreneur are you starting to smell the long term marketing/promotional possibilities? 😎 I sincerely hope so. (250 x 25 =6,250)
So imagine if she (or you!) starts systematically building her very own opt in email list. Offering the monthly or quarterly 1st grand prize winners.
Her deluxe commissioned services valued at X for free. (Say what?) And over the course of 2.5 years. Even after 13 or X% have unsubscribed. She now has an impressive subscriber base of 3,719.
And she either approaches or gets approached by both one of the top, independently owned retail furniture concerns as well as one of the top, independently owned retail jewelers.
The two extremely marketing savvy business owners instantly recognize the previously untapped marketing possibilities. 😎 Which is “why” the jeweler immediately steps up and makes the following contingency offer.
You Never Really Know Which Of Your Assets And Or Resources Can Or Will Become A Springboard To The Very Next Level Or Two!
The retail jeweler offers her an extremely eye catching, diamond studded necklace. Which typically retails for at least $4,299 dollars or X.
(Truth told their actual hard cost is half or slightly less. 😛 ) She (or you!) simply puts up a good faith, hard cost deposit of X. And gets to wear the necklace for the next 60 or X amount of days.
But she (or you!) are given at least 250 or X amount of the retailers, best market tested, direct response type of index and or business cards. (Or simply, best market tested, extremely time sensitive, new customer only discount coupons.
The cards promote the retailers monthly or quarterly free drawing. And she (or you!) will receive 25 or X% of the very first sale only. And at the end of her 60 or X day trial period.
Whatever she receives in terms of compensation. It first goes to pay the hard cost, good faith deposit. And she (or you!) receive any remaining balance as a credit towards the purchase of some of their goods or services.
Just Consistently Show Up And Try To Constantly Be Of Service! (And Watch Things Systematically Fall Into Place!)
You know she (or you!) will be constantly generating a ton of compliments on her/your outrageously good looking bling, correct? 😛 For the rest of the scoop. Please be sure and checkout part two, okay? For now. Are you starting to better appreciate, “why” consistently creating positive word of mouth marketing campaigns. Simply isn’t that hard?
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on marketing your small business or service. I Recently appeared on.)
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