Why And How Some Of The Very Best Marketing Strategies Or Tactics Almost Always Involve Some Form Of Super Marketing Leverage!
Have you ever watched one of those late night/extremely early morning, info-mercials, touting investing, somehow investing in, some form of income producing real estate? Of course, using some type of popularized, ‘Nothing Down’, (aka) creative financing methods. Yea right.
Not to be misunderstood here. You and I, with lots of extremely hard work, can purchase some type of income producing rental property, (worth owning),using so called ‘Nothing Down’ financing methods.
But it’s nowhere near as easy, or initially profitable as these, incredibly popular marketers of such programs proclaim.
Why you ask? Because, the more front end debt, you and I take on to finance an investment property, or a business venture of some kind. Typically, (but certainly not always.) The less income you have, to invest in maintaining the property or growing the business.
So this type of super leverage, often leads to some immediate, major cash flow problems. On the other hand. In the digital world. You will often find, in tons of cases. Some of your very best marketing strategies or tactics.
Are often jam packed, with example after example.
With some form of super marketing leverage, being implemented, by some of the most successful marketers in the world. As you’re about to discover.
Are You Finally Ready To Discover How Creative Financing Really Works In The Digital Marketing World?
This particular post, is going to dive head long into, how some of the top marketers in the world, like the one and only Anik Singal. (Hint: That’s the guy pictured in the featured image.)
Anik can and does effectively leverage various types of his resources and assets and relationships, to create, not only some major previously untapped profit centers.
But, this particular blog post, will -hopefully- demonstrate.A sort of ‘Nothing Down’, (creative marketing angle), in which Anik, just leverages his keynote speaking status, to generate or create, some previously untapped, multiple profit center generating opportunities.
And just like the boastful info-marketers, advocating ‘creative real estate investment acquisition,’ all over late night cable TV. Anik-s version of ‘Nothing Down’, will hopefully demonstrate. how, you and I, can and should, creatively leverage, your various tangible and intangible assets and or resources.
So are you finally ready to get creative?
So How Do You Or Your Major Competitors Strategically Leverage Previously Untapped Assets Or Resources?
It’s a great question. And this hypothetical marketing example, should open your eyes wide, to a small sample, of ‘what’s’ potentially possible. Case in point.
Take a closer look at the featured image of Anik. Which comes from the header, of his Linkedin profile page BTW. And just in case you’re wondering. As of the publishing of this particular blog post.
Yours truly, is in no way, formally or informally, associated or affiliated with, Anik-s awesome products or services.However, if any of you reading this post, care to make Anik or any of his top affiliates or top JV (joint venture) partners aware of it. Please feel free to do so.Thanks! It’s greatly appreciated.(Please pardon the shameless promotion.)
With the preliminaries out of the way. Let’ say Anik is one or the main keynote speaker, at the event he’s pictured in. Here’s how he (or you!) might monetize his appearance. Especially if he helps puts the word out.
As long as he can pro-actively monetize his appearances on the back end of these mega conferences, he’s routinely asked to keynote speak at.He’ll enthusiastically lower, his normal front end appearance fees by X. Wouldn’t you? Especially if your total lifetime customer value metrics, clearly indicated, you can create some seven or eight figure a year profit centers.
Which are just waiting to be embraced.
It’s Good Ole Marketing Triangulation To The Rescue!
For this particular hypothetical, marketing triangulation example. The main three players are.Of course Anik Singal. And, an up and coming,expert video marketing service.Which is pro-actively looking for some higher end clients, which can invest in some promo video projects, in the $10,000- $50,000 dollar range.
And, an up and coming mobile marketing service. So imagine this potentially profitable marketing tactic. Based on the image, it looks like the live audience, could easily be in the range of 2,500 to 3,000 strong, correct?
So before any video cameras start officially rolling. Anik and the main promoters, address the crowd.
And Anik makes the live attendees aware, they can enter an extremely time sensitive raffle, for a chance to win a top rank, $50,000 dollar video promotion.Say what? That’s correct.
And it will only cost them a one time raffle entrance fee of just one percent or $500 dollars.Huh? (50,000 x .01 % = $500 dollars.)
So a one time raffle entry fee of just $500 dollars, or X. One extremely lucky winner, wins a $50,000 dollar video marketing makeover.Courtesy of the video marketing experts.
And let’s say, (just so), you can see some potential front end gross profits. 2,500 of the 3,000 attendees, leap at the chance, to pay one percent of $50,000 dollars, or $500 dollars.
For a chance to win $50,000 dollars in video production. But let’s quickly look at what both the promoters of the event, Anik and the video and mobile marketing company gets.
You can run the gross front end numbers yourself. They are pretty impressive to say the least. ($500 dollars x 2,500 = 1,250,000 dollars.)
Would You Power Network With Some Non Directly Competitors In Order To Share In Some Major Profits!
And don’t take your eye off the fact. The mobile marketing company, which Anik informs the live attendees, to text, before the actual event gets started. They just acquired 2,500 (or X) number of subscribers, for literally no front end investment.Right?
Both Anik & the mobile marketer, share 25% in the gross front end profits, and the video recording company nets the remaining 50%. Minus their actual hard cost, to produce the promo video. Which will probably be, somewhere in the neighborhood of $25- $30 k.
No matter how you slice, 50% of this type of money, is pretty substantial, is it not? No doubt. In part two, you’ll discover ‘how’ Anik plans to show the other two marketers, how to practically double their front end gross profits. With an incredibly simple tweak.Huh?
And doing so, will demonstrate, how some of your very best marketing strategies or tactics. Always seem to involve some form of super marketing leverage.Don’t you agree?
Don’t Let The Fact You’re Going Into A Potentially Profitable Situation With Some None Traditional Assets Or Resources!
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