Hopefully after initially reading and re-reading part one of this ongoing series. Now more than ever you realize and better appreciate ‘why” consistently generating some type of potentially profitable marketing exposure.
Doesn’t automatically have to mean outrageously expensive or overly time consuming. In fact there’s a very good chance entrepreneur. You literally have ton of previously untapped- creative (non traditional) marketing ability inside you.
Just waiting to be discovered and finally put to some extremely good use. You or your major competitors just need a little strategic jump starting in order to finally getting going. Are you finally ready to start consistently implementing (tapping into it) or what?
Who Else Wants To Discover How To Promote Your Business Or Service Like A Rock Star? (For Literally Pennies On The Dollar!)
Quickly picking up where part one left off. Let’s say you or your major competitors approach at least ten local tarot card readers in your immediate local area. (Or whatever makes a reasonable number for your specific area.)
Please keep in mind (at all times entrepreneur!) the 80/20 rule. Which basically states. On average at least 80% of your success with any given -proven marketing strategy or tactic or resource etc.
Will consistently come from only 20% or less of the strategies or resources. This being the case. You definitely need to approach at least five or more local tarot card readers if at all possible.
Because at best maybe one or two of them will consistently deliver the best long term results for you. Clearly, based on al l the different low cost, extremely high impact strategies and tactics you share with them.
Will definitely most if not all of them periodically produce some type of bankable results for you. And just being seen wearing (more like!) strutting around showcasing your bling will definitely be a positive of sorts.
But in order for the two of you to strategically and systematically take things to the very next level or two or beyond. They’ll need to consistently implement your market tested strategies and tactics.
Be Up Front And Share At Least part Of The Behind The Scenes Psychology For Why You’re Doing At Least Some Of What You’re Proposing They Consistently Do!
For example: each month they generate at least ten or X new first time customers for you. Simply by consistently passing out your extremely time sensitive, market tested gift certificates and or first time customers only.
You or your extremely marketing savvy major competitors will automatically pay 5o or X% o their current commercial lease payment. And every month they generate at least 20 or X number of first time customers.
You o your major competitors will automatically send them a cashiers check for that month’s lease payment. Say what? Entrepreneur you know these are definitely the non traditional perks (aka) benefits which not only get and keep people talking, (more like bragging!)
But they also attract others within the immediate local area “who” definitely want to know more of the nitty gritty details, correct? Which is “why” you or your major competitors are also more than willing to throw in other performance based perks like.
The moment they generate their first 25 or X number of first time customers for you. (Regardless of “how” much money these X number of first time customers initially spend on their very first purchase.)
Who’d Believe Some Rather Inexpensive Non Traditional Perks Would Cause Such A Positive Tsunami Word Of Mouth And Mouse Avalanche!
Because both you and your major competitors already know only too well. The vast majority of your long term gross profits will consistently and strategically be generated on the back end of your sales funnel, correct?
(And remember entrepreneur. Those 25 or X number of first time customers all each know at least 25 other locals, do they not? Which means you or your major competitors are now potentially taking about indirectly getting exposure to an additional 625 other locals. Say what? (25 x 25 = 625.)
And on average typically at least 30% of them or X % of them are primed to become first time customers of you or your major competitors within the next 90 or X number of days or less. ( 625 x .30% = 187.5 or 187 locals to be practical.)
So “if” 187 locals initially spend on average $375 each. You or your major competitors just grossed an additional $70,125 dollars. Minus your hard/promotional cost. You’ll definitely have more than enough to afford some of the other perks at least some of these local tarot card readers will be constantly bragging about. Both on and off of social media.
How local tarot card readers do you currently know ‘who” can honestly say, (more like brag!0 to their friends and family members. Their local retail jeweler JV partner gives them a $50 or X dollar gift certificate to one of their areas most popular supermarkets.
Every time they generate at least 15 or X number of brand new first time customers within the month. Plus the moment they generate their first 30 or X number of customers for you or your major competitors.
You or your major competitors automatically provide them with a $300 or X dollar annual credit at any local bakery of their choice. Again, these non traditional perks will go an incredibly long way in helping to build your rock star like brand. For literally pennies on the dollar. Don’t you agree?
So going forward “what’s” it gonna be entrepreneur? Some non traditional, potentially profitable marketing exposure. Or do you prefer to go the outrageously expensive traditional route? And keep wasting a ton of money moth after month. On those dismally performing local billboard ad campaigns.
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
As always if you got any value out of this post, please share this on your favorite social media sites or tweet this. Thanks!
And if you’re currently registered on Linkedin or twitter, and you’re serious about about doing some type of power networking. Let’s get connected asap!
Extremely important note: And if by chance, you happen to know any of the lesser known podcasters,(or radio show host)
who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa! Thanks!
(And be sure you head over to Spotify.com and setup your free account. This way you can listen to my podcast “The Marketing Minute” and leave
me a greatly appreciated 5 star review. Thanks!)
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)
(And speaking of you consistently generating some type of reliable passive income. This may just be what you need right now. Click the link to
to “discover” the real secret of the ultimate insiders.)
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your gross profits by
as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s FREE! Please note some links on this page are affiliate (income producing) links.