Who Says Proven Digital Marketing Tactics Are The Only Way To Go?
By now, it’s definitely no secret, why a staggering 88% plus, of all, semi cash strapped small business owners and or service providers, ultimately go belly up, correct?
So whether they’re implementing, some -traditional, not necessarily profitable, digital marketing tactics or not.
Here’s what may not be quite so obvious.
The vast majority of them who do ultimately fail.
They almost always, do very little, proven marketing of of any kind. Say what? That’s correct.
The vast majority of them. constantly struggle. Because at least 95% of their available time. Is strictly dedicated to working in, not on their business or service.
In the case of offline, small business owners and or service providers.
They basically, rarely, if ever, get past, strictly hustling, to make ends ultimately meet. Sad part is, they’re are most definitely, some proven, low cost marketing and or promotional alternatives.For whatever reasons, they’ve yet to explore.
Who Says Exceptionally Crafty Digital Marketing Tactics And Or Strategies Are The Only Way To Go!
Here’s a rather interesting stat. In America. For whatever reasons. A staggering 50% of all, legally registered small business owners and or service providers.
Still do not have, their own, self hosted, WordPress website and or blog.To each his own. These extremely hard working entrepreneurs. Good or bad. Right or wrong. They have decided,
So whether their business and or service, is actually open or not. Without any type of actively online presence of some kind.
Their is no chance, they will be found, via a local search, by a potential first time customer or potential JV (joint venture) and or potential cross promotional partner.Correct?
Just Because You’re Not All That When It Comes Effectively Implementing Some Proven Digital Marketing Tactics And Or Strategies! (Why Shouldn’t Your Offline Business Or Service Still Prosper!)
Here’s a (hopefully) really simple example, of how, offline -strategic marketing leverage, can definitely work for you, and or some of your major, local competitors.
Let’s say you run a very successful, single or multiple location auto repair shop.
And your ideal customer, has a total lifetime customer value metric, of $5,000 (or X thousands of) dollars, over the next five to seven year period.
Bare in mind. This accumulative total, also includes, or takes into account any and all of their ongoing, repeat purchases, correct? Plus any an all referrals they provide within the same time period.
Plus their potential bank account filling testimonial(s) they are like to provide.
Practically Every Offline Small Business Or Service Provider Is Literally One Or Two Successful Joint Ventures Or Mutually Beneficial Cross Promotions From Major Success!
So imagine approaching, one or two local, car washer business owners, with the following JV proposal.
Your auto repair shop, will offer, (on their traditionally slowest day(s) of the week. The first X number of paying customers, a free $5 (or X) dollar upsell coupon, for a free wax job.
Normally this upsell service, would cost the customers, an additional $5-$7 dollars, correct? However, they can get it free.
Provided, they’re willing to fill out, a quick survey of 3-7 questions.
Start Or Keep Leveraging Your Current Resources And Or Assets!
Basically, what both you and the extremely marketing savvy auto repair shop owner(s), want to know is.
What 3 or X number of local businesses, and or services, would you like to see offer better discounts, in order to ethically bribe you, to start patronizing them more often?
And in part two, you’ll discover, exactly how, the extremely marketing savvy, auto repair shop owner(s.) And the car washer dealership, plans to benefit from this specific information. Okay?
For now.Hopefully you’re now, starting to truly appreciate,why implementing, some proven digital marketing tactics and or strategies. Definitely isn’t the only way to go. Don’t you agree?
You Just Might Be One Proven Strategy From Where You Always Knew You Would Be And Or Were Capable Of Being!
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