Of course it’s a fore gone conclusion. Hopefully you have no problem with at least strategically testing some type of innovative marketing strategies or tactics, correct? (For the record ladies & gentlemen me neither! 😎
You probably are already creative enough to come up with some original marketing/promotional concepts.
Which you can and definitely should at least inexpensively test, monitor and tweak as you need to. And who knows what you’re efforts might reveal.
Are you okay with strategically taking things to the very next level or two?
Entrepreneur Are You Okay With At Least Testing Some Innovate Lead Generation Strategies And Tactics!
See the guy on the riding mower? Sadly, all the average onlooker will see. Is what obviously appears to be a typical landscaper going about their business, right? And obviously there’s some truth to that.
But “what” probably isn’t so obvious are there potentially profitable hidden income streams. Just waiting to be discovered and at least strategically tested.
So imagine the long term positive word of mouth and mouse marketing affects. Of at least inexpensively testing the following marketing/promotional strategies.
Entrepreneur always remember to think conceptually as you’re reading this and offer blogs. As they relate to both creative marketing and promoting. so that you see and consider the following. 8+ 2, 7 + 3, 9 + 1 and 12-2 all equal 10 mathematically, correct? 😀
Would You Really Object To More Than One Vendor Combining Their Resources To Over Deliver Even More Value?
So which (if either!) of these potential offers would you accept or reject? And why? 😀
1.) Extremely time sensitive offer # one: First, each brand new first time customer. Could either save 50 or X% off their very first full service landscaping project
2.) Extremely time sensitive offer # two: Or if they prefer. They could pay retail for their first two full service projects. And get the third full service project free! 😀
While strategically behind the scenes. An extremely marketing savvy, non franchised retail appliance dealer or non franchised retail furniture store owner.
(One who at least has some realistic idea of what their ideal customers total lifetime customer metrics are. 😎 They are financially picking up the slack for the extremely marketing savvy landscaper. Meaning?
Please Don’t Get Hung Up On Whether Or Not Your Current Or Future Strategies Are Cutting Edge Marketing Based Or Not!
So lets say. Strictly for hypothetical marketing illustration purposes only. The retailer will either. Pay the other 50% of the typical retail price for a full blown landscaping job.
Or they can pay the entire amount of the landscapers actual hard. (Which if you’re following this particular, non traditional marketing strategy. This reimburses their landscaper. So they’re not out of anything. But they generate some potentially profitable.
So they systematically generate some positive word of mouth and mouse buzz, correct? Of course the extremely marketing savvy retailer is going to have the landscaper to pass out to each customer. No matter which particular offer they accept.
One of their very best, market tested, extremely time sensitive gift certificates.
Consistently Go The Extra Mile And Watch What Happens To You Or Your Major Competitors Bank Account Over Time!
The savvy retailers will be strategically building their opt in email lists for literally pennies on the dollar, agreed? While simultaneously generating new first time customers.
Plus a percentage of their adult friends. They drag to you or your major competitors store. Entrepreneur how’s that for strategically implementing some innovative marketing strategies and tactics? See you in just a little bit in part two. Because you definitely don’t want to miss the potentially profitable long term back end component to this proven marketing strategy.
Isn’t It Time To Finally Get Out Of Your Own Way Ladies And Gentlemen?
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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