(And Primarily Used To Sell Outrageously Expensive Courses Or Coaching Products And Services!)
The vast majority of you already know the name “Tony Robbins” correct? for decades Tony has blazed the trail. Initially one of the worst top and most recognized self help motivational gurus.
Then later as one of the worlds most sought after and highest paid keynote speakers. These days he’s already added mega best selling authors. And now a world renowned life and business strategist.
Which means he’s definitely mastered the multiple streams of income business model. Let’s take a closer look or two at some purely marketing hypothetical examples, shall we?
Creating Digital Assets Is An Excellent Strategy For Generating Some Type Of Semi Passive Income Streams!
In the case of Tony Robbins. As some of you heard. Or you may have even personally anticipated. In a unique one day live event Where Tony hosted this live virtual event. Where his company grossed a staggering one billion dollars in just one 24 hour event.
I have no idea what his total front end costs were. But still quite an impressive accomplishment, agreed? And more than likely he netted enough to earn a respectable profit, right? 😀
Strictly from a hypothetical marketing perspective only. Since Tony’s record setting live virtual event. Drew an estimated one million virtual attendees.
Imagine if Tony offered the following proposal. Two grand prize winners. One male and one female. Win the following. A $100,000 thousand dollar digital marketing make over. (Say what?) And he’ll do it a virtual one time payment raffle.
Each virtual raffle entrant. Pays a one time raffle fee of just $1,000 dollars or X. In this particular case only. The one time only one $1,000 dollar entry fee. Represents a mere one percent of the total $100,000 dollar marketing make over.
And just to play even further with some strictly hypothetical numbers. Let’s say just 7% of the one million in attendance leap at this one time raffle offer.
Seven percent of one million equals 70,000, correct? That equals another $7 million in gross profits, right? 😀
Thank Goodness Your Potentially Profitable Digital Assets Definitely Don’t Take A Fortune To Create!
The other digital product Tony’s team will create. Is recordings of each session they do with both 1st grand prize winners.
Let’s say there’s a grand total of 50 hours each. For both grand prize winners. They go on zoom with each winner. And the winning student/customers can ask any and all questions they want.
Whatever the total number of 60-90 minute sessions turn out to be. They will all be professionally recorded. And Tony will allow any of his opt in email subscribers to pay a monthly membership of X.
But all non subscribers pay a considerably higher monthly membership fee. (In order to access the exact same information. 😎 Minus any bonus modules of course.
But here’s another really cool marketing twist. Every paid membership student. Who watches the modules. And has specific questions. Tony’s team will allow each expert instructor to offer paid discounted, one on one coaching session.
For a fraction of the regular paid hourly rates. (Say strictly for additional hypothetical marketing illustration purposes.) Let’s say their current paid hourly consulting rates are $250 dollars or X.
They charge Tony’s paid membership site students. Just $100 dollars an hour. And for every two hours they pre pay for. They automatically receive an additional hour free. 😀
There are definitely even more ways to create potentially profitable multiple streams of income? Don’t you agree? See you in just a little bit in part two.
You Definitely Don’t Have To Start Out Trying To Create Multiple Income Streams!
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