Who Else Wants To Dramatically Reduce Your Ongoing Marketing Campaign Costs?
If and when you use any type of paid on or offline advertising. What’s your main criteria for looking for some type of discount? In order words ‘what” or how much of a discount would it take to get you excited about potentially using paid advertising in any specific medium?
Would it be 10, 30 or 50%or more? On the other hand what if you can so arrange your affairs so your ongoing marketing campaign costs could consistently be dramatically reduced?
Is that potential long term benefit not worth strategically pursuing? Really what or all it comes down to is developing different perspectives about marketing, promotions or traditional advertising.
Because you can often create even more bank account filling marketing leverage for literally pennies on the dollar. Simply by utilizing your current and future resources or assets in previously unused or ways. As you or your major competitors are about to discover.
Who Says Marketing Costs For Small Business Owners Are Etched In Stone?
Case in point. Hopefully you realize and appreciate whenever or each time you or your major competitors systematically A/B split test you main power headlines or your opt in email “subject lines.”
And you discover “how” a simple tweak (change) to your main power headline on your on or offline sales letter or your direct response type of business cards. This proven marketing process also applies to your single or two sided flyers, index cards.
Your website, blog or your or social media posts. Or your company brochures or your company centered T- shirts or the openings of your radio, TV or local newspaper or throwaway guide ads or which way of greeting incoming calls or in store visitors consistently creates the most profitable long term results.
Once you or your major competitors “discover” through strategic A/B split testing which specific benefits resonates with your target audience the most. Then you can and definitely should rollout your results big time.
Entrepreneur Your Small Business Or Service Has Lots Of Gateways To Much Larger Profit Producing Opportunities!
Here’s a really simple example of “how” you can and should shift your current perspective on “what” actually qualifies as a potential resources or assets. Take your self hosted blog as a prime example for shifting your marketing/promotional perspective. Say what?
Most aspiring bloggers understand “why” they need to periodically post fresh and relevant content to their blog. and they at least have a basic understanding of the long term benefits of on and off page SEO (Search Engine Optimization) principle, strategies and concepts.
But dear aspiring entrepreneur your blog can or could potentially be viewed as a potential asset or resource for other non directly competing vendors. Maybe because it currently ranks higher than other relevant blogs within your niche.
Or because other aspiring bloggers see it as a gateway to gaining systematically gaining exposure to brand new audiences for literally pennies on the dollar.
Take a look at some recent email messages, (glorified spam messages) I’ve received from other non directly competing vendors for any number of reasons want direct or indirect exposure to my steadily growing blog audience.
Who Else Wants To Dramatically Reduce Your Ongoing Marketing Campaign Costs?
Who Else Wants To Dramatically Reduce Your Ongoing Marketing Campaign Costs?
Who Else Wants To Dramatically Reduce Your Ongoing Marketing Campaign Costs?
Do You Currently See Your Blog As Not Only A Tool For Creating Fresh Problem Solving Content For Your Target Audience? (But A Potential Resource You Can Use To Power Network With Other Joint Venture Partners!)
This is just a small sample of the types of small (cold email) messages I periodically get from other aspiring, non directly competing entrepreneurs. At least 90-95% of them use some type of software an load in their criteria for contacting webmasters such as myself.
And they simply push the “enter” button and the software just sends out massive amounts of daily messages to tons of webmasters. And they play the numbers.
I’ve been contacted by potential guest bloggers who would like to write usually one blog post to get a backlink and the chance to get in front of my constantly expanding. And I too periodically seek out strategic guest blogging opportunities on extremely high (DA) “Domain Authority” type of relevant blogs.
This way as my organic exposure grows so does the (DA) of my blog as a direct result of the backlinks. Which is why I recently leaped at the chance to be featured in a guest blog post on multi seven figure earner a year John Thornhill’s awesome Internet marketing themed blog.
It’s like appearing on an extremely popular radio or network TV show.
Five Potentially Profitable Reasons Why Guest Blogging Definitely Still Makes Sense!
The main point being. While the front end goal of your blog can be to both inform your target audience and sell your extremely valuable products, services or affiliate products.
But don’t forget or neglect the fact your blog also has the potential to become viewed as a potentially valuable asset or resource for other non directly competing vendors. And when you or your major competitors start power networking with them.
This is the potential gateway to dramatically reducing your ongoing marketing campaign costs. Don’t you agree?
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
As always if you got any value out of this post, please share this on your favorite social media sites or tweet this. Thanks!
And if you’re currently registered on Linkedin or twitter, and you’re serious about about doing some type of power networking. Let’s get connected asap!
Extremely important note: And if by chance, you happen to know any of the lesser known podcasters,(or radio show host)
who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa! Thanks!
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)
(And speaking of you consistently generating some type of reliable passive income. This may just be what you need right now. Click the link to
to “discover” the real secret of the ultimate insiders.)
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your gross profits by
as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s FREE! Please note some links on this page are affiliate (income producing) links.
