(Because More Times Than Not Doing So Gives You Some Sort Of Edge!)
So imagine the long term affect. If you and or one of your major non franchised, retail jeweler competitors. at least tested the following incentive marketing strategies and tactics.
You proactively sought out any local companies which provide tele marketing or local outsourced telephone customer service reps. Meaning their answer calls for local companies. You’ll initially start with companies who have at least 15 full or part time staffers or more.
And there’s nothing which says you can’t systematically build from there, correct?
This Is Why Strategically Playing The Long Game Definitely Makes Sense!
Hopefully after you and or your major competitors have more than had your fill of paying for outrageously expensive. Dismally performing traditional ad campaigns in the popular womens’ glamour magazines.
You approach the owner(s) of these types of local or regional service providers. And after to getting to know them. Make the following, extremely time sensitive offer.
Provided the owner(s) join you and or your major competitors opt in email list. And agree to purchase any one piece of extremely eye catching bling. Which typically retails for at least $5,000 dollars or X.
(Of course they and their spouse. And or live in significant other will be able to purchase them either for half their current retail price. And or at you and or your major competitors actual hard cost. (Whichever is less. 😎
Consistently Implement Strategies Like This And You’ll Constantly Grow Sales And Gross Profits!
Your main rational behind this particular promotion strategy is at least two fold.
1. ) First: You ethically bribe them simply for joining you and or your major competitors opt in email list.
2.) Second: You want them to save money on some major bling, right? 😀 Because this way you know at least some of them will constantly be exercising some positive word of mouth and mouse buzz, correct?
3.) Bonus benefit: For meeting the first two conditions. Every female telemarketer. Regardless of whether they’re full or part time. Provided they join your opt in email list too.
And they drag a friend with them to you or one of your major competitors store. Who’s at least 18. Before your ten or X day expiration date coupon expires completely worthless.
They too get to purchase one pair of extremely eye catching diamond studded earrings. Which typically retail for at least $450 dollars a pair or X. And simply for dragging a friend they get to purchase that awesome piece of bling for either your actual hard cost.
Or half price. Whichever is less. (Before they leave the store that day. 😎
Leverage Your Customers Natural Tendency To Share Their Extremely Good Fortune!
The crux of your strategy really has little to do with the fact these ladies are telemarketers. 😀 What’s critically important is they’re probably working somewhere out of a local commercial office building, correct?
And maybe the office space has a cafeteria of some kind. Where at least some of these ladies eat once or twice a week, correct? Which means they probably ride the elevator down to it, right? Or when they go to the restrooms throughout the week.
There’s always the chance they’ll be seen by other local women who work in the same building, correct? So you or your major competitors are constantly generating mega free additional marketing exposure, correct?
Coming up very shortly in part two. You and or our major competitors are about to discover how to put your ole fashion incentive marketing strategies and tactics on steroids, okay? See you in just a little bit in part two.
There Is Absolutely No Need To Over Complicate Things!
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