When you actually stop and think about, what really drives revenue, on or offline.There really is a lot to consider.Don’t you agree? Absolutely. But through it all. You and I constantly wonder and or consider, how to make more sales, correct? For sure.
Maybe it has more to do with, consistently targeting the wrong prospects. Or maybe the key to consistently generating more revenue, lines in the fact.
For whatever reason or reasons, your target audience, simply doesn’t currently trust or like you enough.And on top of that nagging fact, you can also throw in, the fact, your current advertising, marketing and or promotional methods.
Simply aren’t consistently generating enough, qualified leads on the initial front end.Yet your investment in the entire process, is still gone.Is it not? Then again, even though you have great product and services.
And outstanding customer service to boot. For any number of reasons, you still have more front end expenses, than you do front end revenue.Sound all too frighteningly familiar? It definitely should
If you have designated sales people.Maybe overall, your current sales staff simply isn’t consistently generating enough front end revenue.
Or maybe your current follow up process definitely needs to be strategically tweaked. Whatever the case.Until something gets properly adjusted or eliminated altogether.
Or you or someone else qualified, gets under the hood and figures things out. Your business or service, is running nowhere near as efficiently as it can or should be. Agreed? Which is why, you gotta figure out, how to consistently generate more sales asap.
Who Says You Have To Be Pushy In Order To Consistently Generate More Sales!
So you definitely wanna know how to make more sales, correct? Me too. But here’s the thing. You also wanna know how to consistently do it, without coming across, as too pushy, right? Not doubt.
One proven way, is to not rely on the traditional methods or tactics.Huh? Case in point. As you recall in a previous blog post , about you being one of the senior marketing directors, for one of your areas most popular, exotic beverage distributorships.
And you currently specialize in, selling exceptionally great tasting gourmet coffee, exotic teas, cocoas, expensive dinner wines and some extremely high end champagnes.And as you recall in a previous blog post. remember?
You recently formed a strategic alliance, (aka) joint venture (JV) arrangement, with a few local, independently owned retail appliance dealers.Basically, you purchased one of their best selling, most expensive, gourmet coffee makers.
At their actual hard cost of course. And let’s say the high end coffee maker typically retails for $789 dollars. But their actual hard cost is only $350 dollars. And you purchase it, for $350 dollars or X.
And the retailer offers it in a popular free drawing. And in just 90-120 days or less. They’ve created a potentially profitable opt in email/mobile marketing list of 900 locals.
And once a month, one extremely lucky subscriber, wins not only a really cool high end coffee maker.But they can constantly brag to their friends, siblings, neighbors, co-workers and or employees etc. Both on and offline.
About the really cool gourmet coffee maker they recently won, correct? You know they will be constantly blowing up their social media accounts, right? Absolutely.
You Definitely Don’t Need Snow In Order To Profit From The Snowball Affect!
Plus, don’t forget. On top of the 1st grand prize winner, getting the expensive coffee maker.Which is an X dollar value. Your exotic beverage distributorship, also provided them with a free 20 lb. bag, of the gourmet coffee of their choice. say what?
And all 99% of the runner ups each month. They could either:
A.) Come alone, before the expiration date on their gift certificate/discount coupon expires. And save 10% off a 10 lb. bag of gourmet coffee of their choice. (Provided in its in stock.)
B.) Or they could drag a friend or colleague with them to the retailers store, (whose at least 18), before the expiration date expires. And automatically save 50% off a 20 lb. bag of gourmet coffee of their choice.
Plus, just for dragging a semi qualified friend with them, they automatically get to buy a second, 20 lb. bag of gourmet coffee of their choice. At your actual hard cost.
So imagine, what type of constant 24/7. positive word of mouth and mouse buzz, this incredibly simple marketing strategy will generate. Right? For sure.
Who Says Friends And Family Can’t Or Won’t Pitch In To Help Grow Your Business And Or Service!
Here’s the semi neglected potential, of an ongoing marketing strategy like this.Huh? Even though, pro-actively implementing and constantly tweaking and adjusting, a strategy like the one previously outlined.
Will most definitely help increase your long term gross profits going forward.Stop and (seriously!) consider the following potential marketing options very carefully. Think about what other, non directly competing vendors, who have products, which compliment yours. Say what?
Say for example. What if you (or your major competitors!), were to form some type of strategic alliance, with a reputable company, which sells exotic creamers of all kinds.
And maybe their free drawing offer could potentially be, a free monthly supply, of five of their best selling creamers, shipped directly to each monthly grand prize winner. for a whole year! Say what? Which is an X dollar value.
Think about the type of incredibly large list, a free drawing like that could potentially create.And each month, all 99% of their runners up, receive an extremely time sensitive discount coupon, to save 10% a 10 lb. bag of your great tasting, gourmet coffee. Or tea if it’s winter time.
Let Your Major Competitors Remain One Dimensional!
Or, simply for dragging a friend with them to the creamer distributors store.Whose at least 18. They automatically save 50% of one of your 20 bag bags of gourmet coffees of their choice. Which is an X dollar value.
Plus, they get an extremely time sensitive discount coupon,(from your distributorship), and save 25 (or X%) off a 20 lb. bag of the gourmet coffee of their choice.
Just for providing the creamer distributor with a video testimonial. And they save 10% off your 20 lb. bag of gourmet coffee of their choice, when they provide a written or audio testimonial of of some kind.
Are you starting to appreciate how to make more sales!Without being too pushy! I sincerely hope so! See you in just a little bit in part two.Okay?
Now It’s Simply Time For You To Get And Remain Pro-active!
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