Wanna Know How To Create Brand Awareness?
(Even If You’re Just Starting Out And You’re Not Exactly A Recognizable Household Name Just Yet!)
Without a doubt you probably live in or near an area. Where there are at least a few independently owned, local auto mechanic shops, correct?
Ladies & gentlemen have you ever stopped to consider “how” you and or your major competitors could both strategically and systematically leverage their upscale customer base? If you haven’t yet. You definitely should.
Because these upscale long term repeat customers can and will readily lend themselves to helping you or your major competitors inexpensively expand your brand.
So if you’ve ever wondered how to create brand awareness for literally pennies on the dollar. You or your major competitors are definitely in the right place. Are you ready to get started?
Successfully Building Brand Visibility Can Definitely Be Accomplished Without Initially Having Access To A Fortune 500 Type Of Ad Or Promotional Budget!
As always strictly for hypothetical marketing illustration purposes only. Let’s say you either own a non franchised local auto mechanics shop.
And just like your major local competitors. You also service your fair share of high end foreign cars, trucks and SUV’s etc. Which means the local men & women who own these vehicles.
The vast majority of them probably rent, lease or own very nice places to live, correct? 😀 And by extension they both live next to or near and work with other local men & women.
Who are probably fairly well often too, correct? 😀 (Entrepreneur are ready to mine your fair share of that potentially neglected or totally ignored goldmine? 😀 )
Consistently Do Things Like This If You’re Serious About Building Brand Awareness For Literally Pennies On The Dollar!
So imagine “what” might potentially happen to you or your major competitors bottom line. Simply by inexpensively testing some of these extremely low hanging fruit marketing strategies and or tactics.
As always the following are strictly for hypothetical marketing illustration purposes only. So put yourself on the receiving end of a potentially profitable marketing strategy such as this.
You take your upscale car, truck or SUV to your favorite local, independently owned auto shop. And they do the repairs in a timely fashion as usual.
But when you come in to pick it up You notice a sealed envelop. Which is either taped to the steering wheel or it’s placed on the drivers seat.
And written on the outside of the envelop. In big, bold red letters. “You Definitely Deserve This!” 😀 Of course they will immediately rip it open, correct?
Ladies And Gentlemen Are You Finally Starting To Appreciate The Psychology Of Your Marketing Strategies And Tactics?
And two of the extremely time sensitive, marketed index cards. Are for the customer to come back within a certain time period. And save X% off their next service job. And the other one is for them to give away to a potential new customer only.
The other one might be from you or your major competitors local winery distribution business. If it’s a market tested two sided, extremely time sensitive index card.
Side “A” invites them to join your opt in email list. And they’re automatically entered into your monthly or quarterly free drawing.
For their chance to win two free mid level bottles of wines of their choice. (But receiving the second bottle free is contingent upon them dragging a friend with them to your winery. Who’s at least 18. 😎
And doing so before the hand written 10 or X day expiration date expires. If for whatever reasons they still come alone to claim their 1st grand prize. Then they get their first bottle free. And their second bottle 10 or X% off the current retail price.
And as long as their guest also joins you or your major competitors opt in email list before they leave you or your store that day. They can purchase a lower level bottle of wine at your actual hard cost. Or save at least 30- 40% off any mid level bottle of wine or champagne.
Ladies and gentlemen hopefully you’re definitely starting to appreciate how to create brand awareness? For literally pennies on the dollar. Any questions?
Entrepreneur It’s Definitely Not Against The Law Yet To Constantly Work Extremely Smart!
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