Now that you’ve had a chance to read (and hopefully) re-read the 1st two installments of this ongoing series.
When it comes to ‘how’ some incredibly marketing savvy entrepreneurs, are consistently able to sponsor super successful grand opening events.
Hopefully your marketing eyes, have most certainly been opened incredibly wide, to what’s truly possible! Correct?
Fantastic. Ladies & gentlemen and fellow profit seeking entrepreneurs. Now that the basic, overall, general marketing foundation has been set and properly laid.
Going forward, let’s add just a little more, positive word of mouth and mouse, marketing icing on the proverbial cake.
And hopefully by doing so, your very own creative marketing juices will permanently be activated. At least that’s the overall goal here. In any event, let’s get the marketing party started!
So Wouldn’t You Like To Know Exactly What Some of Today-s Savviest Entrepreneurs Consistently Do In Order To Make Their Grand Opening Events A Major Success!
(And ‘How” You Can Definitely Do It Too!)
Ladies & gentlemen, here in part three, since a vast majority (at least) 95% or more, of the preliminary marketing foundation has previously been laid in the first two installments of this ongoing series.
In part three and beyond, take a look a how extremely marketing savvy retailer (B.) continuously builds long term repeat customer loyalty.
As well as continuously generates, some long term positive word of mouth and mouse ambassadors, for literally pennies on the dollar.
(Extremely important note: Entrepreneur as you read (and hopefully) re-read this entire ongoing series, please do not make the, (all too common) amateur marketing mistake, of believing, since your current business, service.
And or entrepreneurial endeavor, is not currently the overall size, of the hypothetical retail appliance dealer case study being showcased.
It means you can’t creatively tweak, customize and or adjust at will, some of these exact same proven marketing strategies and or tactics, in order to apply them. (And or) potentially some bank account filling similar marketing alternatives!
Because you most certainly can! (And or you can most certainly hire yours truly to help you do so!) Now back to our exciting episode! 😀
Whose Says Your Customized Lead Generation Strategies And Or Tactics Can’t Successfully Compete With The Big Boys And Girls!
Ladies & gentlemen, hopefully you’ve already picked up on this three parts series, constant main overriding theme. Which is, an extremely marketing savvy retail appliance dealer, whose ideal customer, (be they) male or female.
Their current total lifetime customer value metrics are, somewhere in the neighborhood of $500- $11,000 dollars, over the next five to seven years. Give or take.
And because this extremely marketing savvy retail appliance dealer, knows full well, once these local ladies, some of whom are Moms with kids under the age of twelve or X.
Once these ladies are ethically bribed, to spread the word, both on and off social media! They will continuously do so, with a marketing gusto, which simply can’t be beat! Don’t you agree?
So this is why, these ladies are aggressively being targeted, with promotions like the “Super Moms” club and quarterly breakfast and or lunch award presentation extravaganzas! 😀
Savvy Entrepreneurs Know Exactly How To Leverage Some Their Most Loyal Repeat Customers Long Term Goodwill!
Because by periodically sponsoring, both these quarterly breakfast and or lunch fashion show/awards ceremony events.
They know both the ladies in attendance who are already “Super Mom” members.
Plus their first time local quest, will immediately begin, shooting and posting, both videos, images and some really cool pictures all over their social media accounts, will they not? Absolutely!
Entrepreneur You’re Just One Or Two Marketing Tweaks Away From An Extremely Profitable Sales Funnel!
Plus, they’ll be constantly texting their closest girlfriends, in laws, neighbors, co-workers, sisters, employees and any and everybody else they can think of, right? 😀 Nod your head fellas because it’s most certainly true!
Plus, once they get back to their jobs, and bring some of their newly acquired, positive word of mouth and mouse generating goodies with them!
So Why Aren’t You Consistently Profiting From This Type Of Long Term Money Making Marketing Leverage!
You know how fast, the word will spread, not only throughout the entire office, but beyond the office walls as well. Correct? 😀
So that’s when they quickly pass out all of their, extremely time sensitive “Super Mom” discount coupons, the extremely marketing savvy retail appliance dealer, can soon expect a wave of local women ,constantly storming their state of the art WordPress website and or blog, correct?
Case in point, here’s two more relatively simple, long term, positive word of mouth and mouse marketing strategies, the extremely marketing savvy retail appliance dealer will if nothing else, inexpensively test.
They will approach, one of extremely popular, upscale, women-s clothing and accessories boutique shop owner(s.)
And propose the following joint venture (JV) arrangement.
So Why In The World Shouldn’t Your Long Term Lead Generation Strategies Be Over the Top And Them Some!
So image this little marketing stunt if you will! The extremely marketing savvy retailer, will approach the independently owned, upscale women-s boutique shop owners, (and after) ethically bribing, both them and their staff members, with some really cool, extremely time sensitive, brand new, first time customer only discount coupons!
Which allows them to purchase up to $1,000 (or X) dollars worth of the retailers goodies at their actual cost. Provided they join and remain an active subscriber of their opt in email or text message list.:-D
Would Your Marketing Funnel Be Even More Profitable If You Structured It Like This!
In exchange for this privilege, the retailer in turn, gets to purchase as many of the boutique shop owners, higher end designer handbags, designer scarfs, fine leather gloves, and high end designer sunglasses, for just 15 (or X%) above the boutique store owner(s) actual hard cost.
This way, the boutique store owner earns at least some form of gross front end profits. Even if it’s rather minimal. The main point being, their products will be constantly showcased all over the place!
However, watch what they systematically do with these newly acquired goodies! 😀
Are You Starting To See And Better Appreciate How To Put Some Of Your Very Best Lead Generation Strategies And Or Tactics On Steroids!
The appliance retailer, will take all of these newly acquired goodies, which they still basically purchased at a reasonable discount. And here’s how going forward, they’re going to use them in future promotions and or marketing strategies.
1.) First: Going forward, at the next 90 day “Super Moms” club, breakfast/lunch fashion show/awards ceremony event.
The top three local ladies, who did or had one of the following three things happen, within the last 90 days. Or whatever particular criterion they decide to use! 😉
You Just Might Be Sitting On A Potential Previously Untapped Word Of Mouth Or Mouse Goldmine!
A.) They personally spent the most money with the retailer! B.) They had the most time sensitive, brand new first time customers redeem their gift certificates.
C.) They generated and maintained, the most opt in subscribers to the extremely marketing savvy retail appliance dealers opt in email/mobile marketing list, over the last 90 day period.
2.) Second: Their opt in subscribers, spent the most money over the last 90 days. All these pertinent stats, can easily be tracked via some type of app, the retailer will have developed for them.
Are You Finally Starting To Appreciate The Long Term Profit Potential Of The Right Market Tested Entrepreneurial Ideas And Or Strategies!
The top three ladies who achieved such lofty goals. One at a time they will be summoned to the stage. And each one will be presented with, their choice of of the following four choices.
They can either choose: A.) A pair of rock star like designer sunglasses. B.) Some extremely fine leather hand gloves.
C.) A beautiful women-s silk scarf, which easily normally retails, for at least $150 (or X) amount of dollars! D.) Or one of those high end, designer hand bags, which typically retail for at least $750 dollars! 😀
Now here’s the $64,000 dollar dollar question going forward.
Entrepreneur, do you really think, you and or your major competitors, could use even 10% of what you’ve been exposed to in this one particular three part series.
Does Your Semi Cash Strapped Small Business And Or Service Deserve To Make A Real Go Of Things Or Not!
And not move your business ahead, in some type of meaningful way? If so, my friend, going forward, there is simply no reason(s) whatsoever you should bother, investing anymore of your extremely valuable, (not to mention) irreplaceable time reading this particular blog.
Because it’s obvious, Mr.Marketing’s, long term money making strategies and or tactics simply aren’t for you! 😀 And there’s no hard feelings whatsoever! Okay?
For the rest of you, can you now better appreciate how some extremely marketing savvy entrepreneurs, (just like you) put the grand back in to their grand opening events!
And how you most certainly can too! Say yes! 😀 Great! See you in just a little bit in part four!
Are You Starting To Appreciate How Just A Little Marketing Creativity Can Definitely Go A Long way!
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can
apply to your business, product or service in the next 30 days or less!
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