Viral Marketing Campaigns: Let’s Talk About Creating Some Potentially Profitable Ones!
Ladies and gentlemen, honestly. Can you readily think of anything cooler than some type of positive word of mouth or mouse promotion. Which revolves around creating some types of viral marketing campaigns? That involve local kids.
Honestly me neither. 😀 Because the kids between ages 6-12. They can’t readily pay a ton of money for their own really cool party. Now can they? 😀 Which means potentially several local adults will most definitely be involved in some way form or fashion, right?
And the more local adults involved. these means the more viral marketing exposure from these various types of centers of influence. Don’t you agree?
So Who Else Wants To Discover Some Really Cool Ways Of Strategically Building Brand Visibility For Literally Pennies On The Dollar?
Case in point. Ladies & ladies please take a much closer look at the feature image for this particular blog post.
See “how” happy and extremely pleased and enthusiastic those kids seem to be? Any idea why? 😀 It’s pretty obvious why, correct? So just imagine if your non franchised retail appliance or non franchised retail furniture store.
At least tested sponsoring. Maybe once a quarter or even the overall response is both positive and profitable enough. A “Kids Are Kool” day event. 😀
And here’s how it would or could potentially work. Once a month or once a quarter. The store owner(s) or top store managers. Choose a 1st & 2nd grand prize winner.
All the entrants need to do is join the retailers opt in email list and remain an active subscriber. Because the only way they can be eligible to be chosen is. They have to be an active subscriber. 😀
And obviously the more they remain on you or your major competitors list. The more opportunities you have to promote your best offers to them, correct?
Entrepreneur Don’t Be Hesitant Or Afraid To Compel Your Ideal Prospects Or Customers To Constantly Sing Your Praises High And Low!
For a moment. In this strictly hypothetical marketing illustration. 😀 Think about all of the local adults who will voluntarily attend these monthly or quarterly events.
And you know at least some of them will have their smartphones with, right? Which means they’ll constantly be taking pictures and posting video footage of the event all over social media, correct? 😀
So let’s have some fun with the potential marketing possibilities, shall we? For one thing. Because the retailer already has a pretty good idea what their ideal customer and ideal prospects total lifetime customer value metrics are.
They know within reason “what” they can safely afford to spend in order to generate that all important first time customer. Which means they know they how much they readily can afford to go all in impressing the kids.
Which by extension will certainly impress at least some of those parents, legal guardians or other adults in attendance, right?
Unlike Outrageously Expensive Traditional Advertising Campaigns! (Positive Viral Word Of Mouth Marketing Strategies And Tactics Have Long Term Bankable Residual Effects!)
The retail appliance center could also have every lady in attendance. Regardless of whether she brought kids or not. Simply fill out a one or two sided index card. Drop it in a bowl.
And select any man in the attendance who’s at least 18. Shake the bowl. Grab a name. And whichever ladies name is called. (Get this entrepreneur!)
She gets an extremely time sensitive gift certificate. She can redeem at one of the top local, independently owned retail jewelers store. (Who as fate would have it. Just happens to be one of the retail appliance or retail furniture stores top Joint Venture (JV) partners. 😀
So This Is What It Means To Go Viral!
Which explains why the retailer gets to buy the bling at the jewelers actual hard cost. So the local female has two choices:
A.) They can come alone to the jewelers store to redeem the certificate. And save 15 or X% off a really nice bracelet which typically retails for at least $275 or X amount of dollars.
B.) Or simply for joining the jewelers opt in email list. And dragging a friend with them to the jewelers store whose at least 18. Before the ten or X day expiration date window expires worthless.
They automatically get an extremely time sensitive updated offer. meaning before they leave the jewelers store that day. They get to purchase a $1,500 dollar diamond studded necklace of their choice.
And buy it at the jewelers actual hard cost. How’s that for creating some potentially profitable viral marketing campaigns? For literally pennies on the dollar. Coming up very shortly in part two.
You or your major competitors are about to discover “how to” systematically put this one incredibly brain dead simple strategy on marketing steroids, okay?
Let’s All Face It The Facts Already! (It’s A Whole Lot Less Expensive And Way More Profitable To Strategically Generate A Positive Word Of Mouth And Mouse Buzz!)
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