The Three Major Overlooked Advantages Of Direct Mail Marketing!
Entrepreneur are you familiar with the term “Goggle slap?” basically, it’s when Google decides that your adwords Pay Per Click (PPC) ad campaign (for) whatever reasons, has violated one or some of their policy terms & conditions etc.
Sometimes it might be something as simple as, your website (and or) WordPress blog, loads too slow! But whatever the actual reason(s), that’s why you need to look into the major advantages of direct mail marketing.
The Three Major Advantages Of Direct Mail Marketing!
1.) Major advantage # one: Entrepreneur, believe it or not. Even in this Internet (social media) marketing age, there are still a certain portion of your future potential customer base, that doesn’t cruise Facebook and they aren’t that Internet savvy!
But guess what? They can and will read your carefully written direct mail piece! Especially when it’s a postcard!
2.) Major advantage # two: During a nagging recession, while you’re emailing your customers and or clients etc. While they may not always read your emails! And they are far more likely to read your text!
You can always periodically keep in touch, with an inexpensive direct mail post card marketing campaign! Just because you’ve got to cut back on rather expensive local TV,radio and or newspaper ad campaigns etc.
There’s simply no reason “why” you can’t contact them once a month (or more) via an inexpensive post card campaign!
3.) Major advantage # three: But the other really big (and often overlooked) major advantage, to strategically using inexpensive post cards, to keep in touch. You never ever have to worry about being hit with the dreaded “Google slap!”
Granted, if you send your campaign via second class mail, you may have a problem with it being delivered! But that’s easily remedied, simply by using first class! While these three major advantages of direct mail marketing, are easily overlooked, they can and will help you make more money and be more productive in the long run. Don’t you agree?
Please list at least two simple spin off concepts (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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