This Is Why You Gotta Start Implementing Some Effective Marketing Ideas!
What type of really effective marketing ideas or strategies have you at least A/B split tested in the last 30 days or less? And what has the overall results been?
Are you impressed with both your overall long term results? And how about your overall costs? Say what? Meaning: How comfortable do you feel, with not only repeating your investment. But increasing your amounts.
What kind of semi reliable Cost Per Lead (CPL) is your current traditional advertising, promotional or marketing efforts steadily producing? If your offline business or service can afford to invest in those outrageously expensive, dismally performing, local billboard ad campaigns.
The $64,000 thousand has to be or quickly become. Should you actually bother to do so? And what if you were to discover how to allocate at least some of your local billboard ad campaign dollars, to a potentially profitable marketing alternative or two.
And these market tested alternatives are not only far less expensive, but they don’t have to be repeated nearly as often. In order to be or quickly become profitable.
How Many Times Have You Asked How Can I Improve My Marketing Skills?
As often as possible. Start surrounding yourself, (both on or offline) with men & women who are extremely savvy marketers. You can do so via paid mastermind groups.
Or you can invest in some quality one on one coaching, consulting or mentoring etc. To help move your business, service or brand ahead. This way whatever you’re currently doing by way of traditional advertising, non conventional marketing or promoting etc.
Your coach, consultant or mentor can definitely help you stop working hard in your business. And instead start working on it. Which means you’ll discover new ways to consistently benefit from the following three proven marketing strategies.
1.) First: You’ll discover at least three to five market tested strategies for inexpensively generating leads.
2.) Second: You’ll discover how and why you should not only be proactively trying to re-engage past in active customers or clients.
3.) Third: You’ll discover how to inexpensively leverage, other non directly competing vendors current and future customers, clients and current and future vendors.
Strategically and implementing, testing and constantly utilizing a combination of what’s previously been mentioned. You or your major competitors business or services will definitely start to systematically grow.
So How Can You Systematically Build Your Business For A Fraction Of Your Traditional Front End Cost?
Here’s a classic, (albeit) hypothetical marketing scenario. Let’s say your single location retail jewelry store. Has unfortunately invested at least 25,000 dollars per month in one of those outrageously expensive, dismally performing local billboard ad campaigns.
And sadly. You’ve been implementing this outrageously expensive approach over the last twelve months alone. Which means over the last twelve months alone. You will have already invested a staggering $300,000 dollars per year.
(Extremely important: Please don’t focus solely on the actual numbers being used in this particular -hypothetical- marketing example. Instead focus on the overall marketing concepts and strategies being demonstrated.
Going forward. You can inexpensively test, a few proven marketing strategies and tactics, for initially just $5,000 dollars or less. Say what?
Who Says Your Primary Marketing Or Promotional Budget Has To Automatically Be Way Up In The Thousands!
Case in point. You or one of your top female says reps. Systematically reach out to few local hair and nail salon owner(s.) And here’s what you initially propose. Contrast this far less expensive marketing approach. To you or your major competitors, not exactly inexpensive PPC (Pay Per Click) ad campaigns.
First in order to constantly create and generate, some positive, on and offline viral word of mouth and mouse buzz. You or your major competitors, will strategically invest in a proven conversation starter. This being the original lady killer. Say what?
Yea, a seven foot teddy bear. And it will placed in both the nail and hair salon owners shop. So every current and new customer, and their current and future vendors, at some point wants to know the entire story. In which case. Both owner(s) of the nail and hair salon will enthusiastically mention you or your major competitors jewelry store.
And you gladly inform both the owner(s) and their current and future stylist. As soon as they generate their first five or X number of paying customers.
By simply passing out, one of your best, two sided, market tested index cards.
You Can And Definitely Should Create Some Bankable Word Of Mouth And Mouse Buzz For Literally Pennies On The Dollar!
Which you’ll learn about coming up shortly in part two. Okay? But as soon as they generate five customers for you. You’ll purchase a pair of really comfortable Cohan shoes. Say what? Yea, the very same women-s Cohan shoes, which typically retail for at least $299 dollars each.
Of course they’ll receive an extremely advantageous discount. Because the extremely marketing shoe retail or distributor. Wants all the future repeat business they get. Right? Absolutely.
You know these ladies in both salons, will be constantly bragging about you or your major competitors store, going forward. Right? No doubt. And this is just the tip of the marketing iceberg.
Now Is A Great Time To Finally Take Your Marketing Blinders Off! (Don’t You Agree?)
P.S.Now as is customary during this part of our show.Please share your extremely valuable comments (in the comments section below)
that you can apply to your business,product or service in the next 30 days or less!
As always, if you got any value out of this post, please share this on your favorite social media sites or tweet this.Thanks!
And if you’re currently registered on Linkedin or twitter,and you’re serious about about doing some type of power networking.Let’s get connected asap!
Extremely important note:And if by chance, you happen to know any of the lesser known podcasters,(or radio show host)
who also target,small business owners,service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers.Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa!Thanks!
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)
And be sure you grab your explosive free 22 step small business marketing idea kit series,because it will help you increase your gross profits by
as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)
It’s a $97 dollar value and it’s free!
