This Is Why When Opportunity Knocks You Definitely Have To Answer!
Have you also noticed, (for the most part.) The harder and more strategic, you or your major competitors work. The more potentially profitable, long term, money making possibilities, definitely seem to come your way. Have you noticed this undeniable trend as well? Or is it just me?
In any event. The overall moral to the story is. When opportunity knocks. You have to answer. Or rest assured, your major competitors will. And when they do so.
You may not get the chance to recover. As a rather simple, real life example. Think about what usually happens. On average, about 97-99% of the time.
The moment you cut back by 10-50% or more, on your current advertising/promotional budget. What usually tends to happen to your current or future market share? That’s correct. Because your major competitors. Either never cut back. Or during a temporary or prolonged recession. They even increased their ad budget. Say what?
And as a direct result of doing so. They either dramatically cut into your cut or future market share. You see it happen, over and over again. Do you not? But what if? Hmm?
Potential Money Making Opportunities Knock Far More Often Than You May Currently Realize Or Appreciate! (Or Even Begin To Profit From!)
Case in point. Just below, is a screen shot image, from an extremely eye opening, 60 minute, one one interview podcast episode. I recently had the pleasure of participating in.
With my seven figure earning coach, mentor and friend. The one and only James McAllister, of jamesmcallisteronline.com fame. He basically grilled me for 60 plus minutes. (Hint: That’s him featured in the video and audio clips down below.)
And drew out of me, at least seven proven, extremely low cost, high powered marketing strategies and tactics. Practically any, aspiring small business owner, service provider or startup entrepreneur. Irregardless of their current size. Can start using right now. In today’s, healthcare crisis driven, redesigned economy.
And start consistently profiting from doing so.
This Is Why When Opportunity Knocks You Definitely Have To Answer!
So How Does A 60 Minute Podcast Interview Or The Snippets Open The Door To Some Previously Untapped Marketing Opportunities Or Previously Untapped Marketing Possibilities!
That’s a really great question. And I’m so glad you finally asked it. First of all. Recently, during one of my coaches, back and forth email message binges.
I shared with my coach. He was free, (any time) he wished to. To get as creative, as he felt necessary, to help us promote, both his podcast series.
And the individual audio snippets as well. Because in the long run, we’ll both definitely benefit nicely. And he readily agrees. Which is “why” I strongly suggested the following four, three potential marketing strategies.
With regards to pro-actively promoting, both his podcast and the 60 minute episode recording in particular.
1.) Potential marketing strategy #one: First of all. I strongly suggested. He could send any of his current and future, relevant opt email subscribers, the following offer.
Simply providing him with a video testimonial. He would gladly provide them, with the entire 60 minute session recording for free. (Obviously, he would make this type of offer, long before he actually uploads the podcast episode.)
Who Says You Have To Be Part Of a Fortune 500 Or 100 Organization! (In Order To Strategically Benefit From Some Type Of Ethical Bribe!
And just in case. For whatever reasons, at least some of his subscribers, are totally uncomfortable, with appearing in front of the camera. In that case. He or possibly you. Just implement potential marketing strategy # two.
2.) Potential marketing strategy # two: Or, if need be. He could simply ethically bribe his subscribers, who provide him with an audio testimonial, with at least two of the audio clips, from the entire podcast.
Again, knowing and understanding full well, going in. A staggering 90-98% of his (or your!) subscribers. Have a phobia, about being recorded as well.Still, if he has at least 3,000 active subscribers. And at least one percent of them.
Basically thirty subscribers take him up on his (or your!) extremely time sensitive offer. He or yo just created 30 or X additional testimonials of some kind. Which he or you, going forward. Can use over and over again. As valid social proof. Simply by strategically utilizing, some digital content.
He or you created and edited once. How’s that for some serious, potentially bank account filling marketing leverage?
(And speaking of pro-active marketing leverage. Check out this brief audio clip, which is taken from the original 60 minute podcast episode.)
Let Your Major Competitors Keep Wasting A Ton Of Money And Other Extremely Valuable Assets Or Resources On Dismally Performing Traditional Advertising Or Promotional Campaigns!
3.) Potential marketing strategy # three: And his or your 3rd potential marketing option could be.
For every customer, who simply provides a written testimonial of some kind. He or you, will gladly provide, a single audio clip to them. Again, for an extremely limited time.
And both he and you, already know and fully appreciate going in. A staggering 75-95% of your current or future customers or clients. Will more than likely choose potential marketing option # three. Correct?
The overall point being. This is yet another proven way, to constantly generate value and benefit, both long and short term. From one piece of digital content. Which was created once.
Yet has evergreen marketing potential. Which is “why,” when opportunity knocks. You definitely have to answer.Don’t you agree? Me too.
Are You Finally Ready To Take Your Business Or Service To The Very Next Level Or Two! (Say Yes!)
P.S.Now as is customary during this part of our show.Please share your extremely valuable comments (in the comments section below)
that you can apply to your business,product or service in the next 30 days or less!
As always, if you got any value out of this post, please share this on your favorite social media sites or tweet this.Thanks!
And if you’re currently registered on Linkedin or twitter,and you’re serious about about doing some type of power networking.Let’s get connected asap!
Extremely important note:And if by chance, you happen to know any of the lesser known podcasters,who also target,small business owners,service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers.Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa!Thanks!
And be sure you grab your explosive free 22 step small business marketing idea kit series,because it will help you increase your gross profits by
as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s free!
