You definitely already know and understand the potential money making power of certain forms of low cost, high powered marketing leverage, correct? Me too. However, it’s when you and I or your major competitors start combining it with strategically promoting your business or services.
Some really cool things not only start to happen. But when you and I or your major competitors structure your marketing or promotional efforts the right way. You steadily receive long term residual promotional benefits.
At no additional time, effort or financial cost whatsoever. Now is this the type of proven marketing strategies or tactics you definitely should be implementing as often as possible? Don’t you agree? So let’s look into what you need to do ASAP. So you can start systematically out promoting your major competitors for literally pennies on the dollar 24/7. Sound good?
How Often Do You Or Your Major Competitors Get To Position Yourselves As One Of The Go To Experts In Your Particular Industry Or Niche?
Effectively branding yourself as one of your industries proven go to sources can and definitely should be where you and I constantly place a lot effort, time and resources or assets.
Would you not agree? Absolutely. Some would even argue your money too. But whether you place a ton of financial resources into the potentially profitable process or not. One thing is definitely for sure.
With the right marketing leverage. You and I or your major competitors can and definitely should consistently generate massive, additional free, long term exposure and potentially profitable visibility.
And many cases for literally pennies on the dollar. Have a look at the screenshot image just below. It’s from the site owned by “MagicBrad” Gudim. It’s his site mywealthyaffiliatetribe.com
How Often Are You Consistently Being Positioned And Promoted As One Of The Go To Experts In Your Particular Industry For Literally Pennies On The Dollar!
Just In case you don’t know. That particular screenshot image is from my guest podcasting appearance on Brad’s awesome podcast. And immediately after the episode was professionally recorded and edit-ed. He not only immediately uploaded it to his youtube channel.
But as previously mentioned he also uploaded it (along with) another one of my guest podcast appearances, speaking on strategically growing your business for literally pennies on the dollar,on to his mywealthyaffiliatetribe.com site as well.
Which was totally unexpected, but greatly appreciated. Thanks bud. Now whenever any visitors find that particular page. (Or are strategically directed to it.) Right on the homepage, (for now) anyway.
These brand new eyeballs. Which there is at least a 99% chance. (Or more.) They probably had no previous idea who I am. They get exposed to me.And the entire process. No matter how long they remain on that particular page. Literally causes no additional expense for me, you or your major competitors. How cool is that?
While There Are Definitely Lots Of Proactive Marketing Or Promotional Activities You Can And Definitely Should Constantly Be Implementing! ( How Much Of It Constantly Requires You Or Your Major Competitors To Write Rather Large Checks!)
Of course it’s really cool he included a link (back link) pointing to my site. Which is just another reason for Google along with the other major search engines to take notice.
And check out the impressive SEO (Search Engine Optimization) rating for his site.
Now in case you don’t know. In order for you and I to generate an SEO rating that high. It’s going to take an awful lot of strategic work. Skill and patience. (Because you’re definitely planning the long game with regards to SEO.)
And some time. ( Truth told at least 95% or more of the eyeballs which ever bother to read this particular post at least once. Will have long since abandoned their state of the art WordPress blogs. Before their blogs SEO rating ever gets anywhere near such an impressive rating. Just saying.)
Anyway. Stop and seriously consider the following, Try the following all too real potential scenario unfolding. All too often as well.Let’s say, (providing!) that particular site remains live over the next three years or the next 36 months.
And on average 150 unique visitors initially come to the sites homepage. So 150 x 36 months equals a grand total of 5,400 unique visitors, right? ( 150 x 36 = 5,400.) Agreed.
And let’s say 3,500 of the unique 1st time visitors actually takes the time to watch either video on the page. And after doing so. Not one of them decides to? Actually bother to visit my site or join my opt in list. Bummer, right?
Hopefully Now You’re No Longer Asking How Do I Market My Small Business?
Because clearly you can see. Whether you initially start using free or paid advertising or paid promotional methods. You definitely have some clearly viable options. Don’t you agree? Great.
And if you decide. (Like I have.) To utilize either guest blogging or guest podcasting as one of your viable promotional tools/marketing strategies. You and I or your major competitors, are leveraging other profit seeking vendors current and future assets, resources, contacts and connections etc.
And strategically and systematically doing so. Definitely helps you build and establish your brand even faster. And typically for a whole lot less money.
Isn’t It Past Time You Became And Remained More Proactive!
And the following four proactive marketing strategies and tactics. Definitely help you do so.
A.) Join my opt in email list. (Bummer, right?) Absolutely. (Meaning if visitors bother to visit you site. But for whatever reasons. Decide not to join your list.)
B.) Invite me to be a guest on their current or brand new totally rocking podcast. Provided they (or you) have a rocking, business/entrepreneurial based podcast to begin with.
C.) Hire me for at least an hours worth of paid one on one consulting. (What’s up with that?)
D.) Or invite you to do a guest blog post on their blog. Or be part of a popular “Round Up” post project, they’re in the process of putting together.
(And BTW, speaking of guest podcast appearances. It you’re proactively seeking potential guests for your business/entrepreneurial radio show or podcast etc.
And you’d like me to be one of your future guests. Simply reach out to me via my blogs contact page. And simply write “Guest podcasting” opportunity in the emails subject line. Include your area code and best phone number. (Provided you’re located in The US only. ) Add your time zone.
And I’ll get back to you ASAP. (If you’re currently located outside the US, I’ll return your email and phone call ASAP.)
You Don’t Automatically Have To Add To Your Traditional Upfront Out Of Pocket Expenses In Order To Consistently Generate Massive Exposure!
Let’s suppose you ran a PPC (Pay Per Click) ad campaign. And over time it generated a grand total of 3,500 clicks. Pretty darn good, right? However, even at an average cost of $1 dollar per click.
Your total ad spend would be (not exactly be cheap at) $3,500 dollars up front. And let’s say for any number of reasons, your ads didn’t convert to any front end revenue. Say what? (It happens far more than you realize.)
How long can or would you be able to afford to invest this type of money, without generating any initial front end profits, trying to build your list. Or generating any sales whatsoever.
Buyer More And More Expensive Traditional Advertising Simply Isn’t The Long Term Solution!
And let’s be brutally honest here. Typically your paid ad campaigns do little or nothing for your long term positioning, correct? But continuous, strategic guest blogging or guest podcasting expertly positions you,(or your major competitors) so as your ideal prospects initially discovers your problem solving content.
They are five times more likely over time to want to engage with you on some level at some point. Because remember. They volunteered to subscribe to the podcast. And therefore, they’re proactively looking for the solutions your products or services provide.
While surfing social media sites. They didn’t log in order to be solicited. Which explains why your initial PPC ad campaigns often fail to generate any positive results. Especially in the beginning.
Is it starting to make sense, why strategic guest blogging or guest podcasting makes promoting your business or service, a whole lot more visible? And potentially profitable. For literally pennies on the dollar. Say yes?
Whatever You Do Don’t Pigeon Hole Yourself Into The Position Where The Only Way Your Business Or Service Can Gain Visibility Is By Constantly Spending Tons Of Money!
P.S.Now as is customary during this part of our show.Please share your extremely valuable comments (in the comments section below)
that you can apply to your business,product or service in the next 30 days or less!
As always, if you got any value out of this post, please share this on your favorite social media sites or tweet this.Thanks!
And if you’re currently registered on Linkedin or twitter,and you’re serious about about doing some type of power networking.Let’s get connected asap!
Extremely important note:And if by chance, you happen to know any of the lesser known podcasters,who also target,small business owners,service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers.Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa!Thanks!
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)
And be sure you grab your explosive free 22 step small business marketing idea kit series,because it will help you increase your gross profits by
as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)
It’s a $97 dollar value and it’s free!
Amazing blog site! It very informative and helpful for small and big businesses to grow their business through digital marketing. thanks for sharing.
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Thanks so much for your enthusiastic comments Laura.
They are truly greatly appreciated.
And thanks for taking the the time to stop by
and share your thoughts. Don’t be a stranger going forward.