This Is Why Maybe The Cost Of Social Media Marketing Is Too Expensive!
(Especially When You Consider The Real Results!)
Have you really considered the potentially high cost of social media marketing? Just like the featured image with this particular blog post. While posting on social media can be or become very addictive.
And yes, a ton of people like, share and comment on your posts. But news flash entrepreneur. At the end of the day.
You and I don’t own these platforms. Or is there something you’re not sharing with us? Your account(s) could get temporarily or permanently shut down tomorrow. And it’s really not your content is it?
Your Real Income Producing Activities Have To Resolve Around Strategies And Tactics Which Put And Keep You In Control!
Strictly for hypothetical marketing illustration purposes only. Entrepreneur which situation would you rather be in? If yo could only choose one. Either having 2,347 of your own opt in email subscribers.
Or having 175,00 followers on Instagram or Tik Tok. If you chose having your own opt in email list. Major congrats. Word to the wise here ladies & gentlemen. If you’re going to be proactive with your email marketing strategies.
Then as quickly as you can. Get a paid account set up with a reputable provider. Whose benefits and price levels fit your current budget.
On the surface you may think it’s far mor exciting and sexy to have a gazillion followers on your social media accounts. But you’re extremely restricted with what you can and cannot post.
And if you don’t pay to boost your posts. Only a small percentage of your followers will actually see your post.
This Is Why Maybe The Cost Of Social Media Marketing Is Too Expensive!
One Strategy Let’s You Stay In Control! (The Other One Clearly Does Not!)
You or your major competitors can direct your email subscriber traffic to wherever you want. But a follower of yours on your social media accounts can’t automatically do that, can they?
You’re extremely limited when it comes to linking or getting massive leverage from your social media posts. The other potentially profitable advantage you have when you build your own opt in email subscriber base.
You can periodically do strategic email lists swaps with other non directly competing vendors. Who have lists of similar size and interests.
And there is absolutely no reason you or your major competitors can’t strategically email swap with several non directly competing vendors.
With The Right Resources Or Assets You Can Dramatically Improve Your Odds Of Success!
Let’s say your retail appliance store currently has 33,757 local opt in email subscribers. You can send a series of email messages to your subscribers. To go to your independently owned retail furniture store.
And drag a friend with you whose at least 18. Before the ten or X day expiration date window expires completely worthless.
And the retailer or service provider can be or quickly become either your Joint Venture (JV) or cross promotional partner. For 10-50% of the gross front end profits. After they pay for their actual hard costs.
(Strictly for potentially eye opening hypothetical marketing illustration purposes only.) Let’s play with some numbers. You send an email to your list of 33,757 or X number of opt in subscribers.
And initially 30% open it. Which means 10,127.10 or 10,127 subscribers open it as a practical manner. (33,757 x .30% = 10,127)
And of those 10,127 subscribers. 30% click your link. Now 3,038 as a practical matter clicked through. (10,127 x .30% = 3,038.)
And of those 3,038. 17% or X decide to visit the retail furniture store. (3,038 x .17% = 516.46 or 516 as a practical matter.) And of those 516 visitors. 28% of them drag a friend with them whose at least 18.
So that means an additional 87 locals come to the retailers furniture store. (516 x .17% = 87 additional customers.) And let’s the average visitors spends $375 dollars each. 603 visitors, 516 + 87 = 603.
So 603 x $375 dollars per customer equals a respectable initial gross front end profit of $226,125 dollars. 😀 Ladies and gentlemen are you starting to appreciate how the extremely high cost of social media marketing, may be steadily costing you a fortune?
Continue To Use Proven Marketing Strategies And Tactics Which Help You Remain In Control!
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