Obviously over time you’ve decided on some form of proactive marketing, promoting or paid advertising campaigns. In order to try and consistently get the word out about your extremely valuable products and services, correct? God job. Me too BTW.
However, if for whatever reasons you still haven’t quite settled on a course of action yet. You like so many others are probably overwhelmed by all of your potential choices, correct? Do you try press releases? Or maybe your first or additional Facebook PPC (Pay Per Click) ad campaign.
Or what about supposedly saving money by attending select offline business orientated networking events. Or maybe some type of organized referral programs.
How or what do you do in order to help you decide how to proceed? Or what about starting or continually blogging? After all you’re currently reading this and offer blogs routinely. Right? or maybe you should finally get serious about starting or reigniting your youtube marketing efforts.
Should offline direct snail mail come into play at all? Or maybe just hire a Google ads agency and be done with it one and for all. What say you?
Stop Driving Yourself Crazy And Teetering On Bankruptcy And Just Start Proactively Participating In Reliable Referral Programs Of Some Kind!
Now on the one hand. You can get semi elaborate if you really want to. Huh? Meaning you could use the guest podcasting approach. Like I and so many others have.
I mean you are hard pressed to beat the potential long term viral marketing leverage, right? You set aside 30-60 minutes per week or every other week.
And you appear as a guest on an extremely relevant podcast of your choice. And over the course of 30-60 minutes you or your major competitors get to strategically demonstrate your knowledge and expertise.
And at the end of your appearance. The hosts lets their audience know specifically where to go in order to either:
A.) Find out more about your specific, solution based offer (CTA) “Call To Action” you’re freely giving away.
B.) Go directly to a specific landing page in order to join your opt in email/mobile marketing list. In order get direct access to your free problem solving, (list building) free lead magnet giveaway.
C.) Your specific WordPress blog or e-commerce address. So the shows steadily growing audience to get even more familiar with you and your extremely valuable products or services.
And at least a percentage of their audience is five times more likely to not only go check your whatever out. But do so with the mind set of becoming a subscriber or customer. Why you so skeptically ask? Because they were referred by a source they already, know, like and trust. Bingo.
When You First Start out You Have To Build Trust And Cred Among Your Target Audience!
Let’s be crystal clear right up front. Even though starting your own podcast or consistently appearing as guest. Like I and so many others do.
Please know and understand right up front. When you reach out to current and future podcast hosts. Not all of them will or are going to be receptive to your offer to be a guest on their show. Say what? That’s correct.
Some may even invite you. Record your appearance. Then decide, (for whatever reasons not to ever publish it. Huh? Hey don’t ever forget it’s their show. And they can and ultimately do whatever they feel is in their long term best interest.
Even so. Take a look at the screen shot image below. It’s a screen shot from a recent guest podcast appearance of mine on Jordan Laws-s incredibly popular “Let’s Get Up To Business” podcast show.
And just below are some of the other podcast hosting services, they upload their episodes to, after they’re professionally edited.
Imagine Systematically Investing One Or Two Hours Per Week Or Every Other Week And Constantly Generating Long Term Marketing Leverage From Doing So!
Just below is a screen shot image, of just a handful of reputable sources they upload each current episode of their show. Notice the prominent mention of my site? Definitely a nice back link. Right? For sure.
(BTW, here’s the link if you’d like to watch the entire 49 minute replay of the original episode. So you can start growing your business by 10-40%! For literally pennies on the dollar!)
Are You Starting To Truly Appreciate The Long Term Value Of Power Endorsements!
After all. Referrals are a powerful, potentially bank account filling form of referral. Is it not? Now in case you’re wondering out loud. Why a feature picture of diamonds on a log post about quality referral programs. The full explanation is coming up very shortly in part two. Okay?
For now. Are you now on board with the long term profit producing potential of quality referral programs. Me too.
One Quality Referral Is Worth At Least Twenty Clicks On Your PPC Ad Campaign!
P.S.Now as is customary during this part of our show.Please share your extremely valuable comments (in the comments section below)
that you can apply to your business,product or service in the next 30 days or less!
As always, if you got any value out of this post, please share this on your favorite social media sites or tweet this.Thanks!
And if you’re currently registered on Linkedin or twitter,and you’re serious about about doing some type of power networking.Let’s get connected asap!
Extremely important note:And if by chance, you happen to know any of the lesser known podcasters,who also target,small business owners,service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers.Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa!Thanks!
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)
And be sure you grab your explosive free 22 step small business marketing idea kit series,because it will help you increase your gross profits by
as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)
It’s a $97 dollar value and it’s free!