This Is Definitely Why Some Of Your Most Effective Marketing Ideas Will Scale Really Fast!
Okay, up and till this particular point in your marketing evolution. What has turned out to be your most effective marketing ideas or tactics? Or what are you currently A/B split testing and why?
Because you do realize your marketing and promotional efforts have to be ongoing and extremely proactive. Correct? Great. Good answer. So going forward. How do you plan to systematically generate your all important first time customers for literally pennies on the dollar?
And equally important. After you or your major competitors generate your all important first customer. Wat specific strategy or strategies do you currently have in place? Or plan on having in place in order to consistently turn a significant percentage of your first time customers.
Into long term repeat customers. Your brutally honest answers to these and similar questions. Will decide “how” fast and effectively you or your major competitors can scale your efforts. Sound good?
Do You Ever Find Yourself Wondering What Are Some Good Marketing Ideas?
If so congratulations. Huh? Because you are in exactly the right place. If nothing else. You will discover not only where to look. But specifically “how to” develop a potentially profitable marketing perspective.
This way going forward. You’ll start to see tons of previously untapped marketing opportunities. And kinda be able to pick and choose your which ones appear to offer the most long term marketing or promotional potential.
Say for example. You’re one of the senior marketing managers, for an incredibly successful retail beverage distributorship. And one of your most popular beverages. It certainly comes as no surprise.
Is your extremely great tasting gourmet coffee flavors. Typically all it really takes for you to consistently generate some long term repeat customers. Is for you to let them sample a cup. And usually a certain percentage of them want to “know” how soon they can purchase some for themselves and others.
This being the case. Here’s “why” you or your major competitors approach a successful, husband and wife commercial real estate team. Initially you’ll gladly provide them with a free 20 lb. (pound) bag of the gourmet coffee of their choice. Which is easily an X dollar value. Say what?
Surely By Now You’ve Heard The Marketing Saying You’ve Got To Give To Get? (Correct?)
This being the case. Here’s your initial marketing thoughts. And ‘why” you or your major competitors are so eager to provide this successful husband & wife commercial real estate brokerage office with free 20 or X lb. samples, of some of your best tasting gourmet coffee.
It’s because of so many ways they are synergistically connected to your ideal target customers. Huh? Think about it for just a second. This successful husband & wife team have agents. Do they not? Yep.
And these agents have either: A.) Spouses or live in significant others. Right? B.) Some of them also have extremely close siblings. Do they not? C.) They have best friends, current and former neighbors. Right?
D.) They have personal barbers or hair stylist, right? E.) They also know or are personally related to local dentist, lawyers, CFP’s (Certified Financial Planners), CPA’s (Certified Public Accountants etc.
And of course the husband and wife team definitely knows their fair share of local professional as well. Do they not? Absolutely. Take a look at this incredibly short list of potential first time customers.
Don’t Or Stop Under Estimating What Your Current Network Could Potentially Be Worth to! (Especially Over The Long Run!)
The list of local professionals alone. They may wish to: A.) Share you or your major competitors coffee and other extremely great tasting beverages with their current and future office staff. Correct? B.) Give some away as ‘thank you” for doing business us gifts to their best customers or long term repeat clients.
With at least 30-50% of the local professionals the brokers -alone- know. How much more could that potentially add to you or your major competitors bottom line? Bingo.
And please don’t forget or stop discounting. Every vendor, (which in this particular case) is referring to other local professionals. They have have staff plus vendors of their own. Do they not?
So if a mere 30% of all the previously mentioned. They sample some of your best tasting gourmet coffee, cocoa, lemonade or ice tea.
They not only sample one or several of your great tasting beverages. And decide to become long term repeat customers. Who not only:
A.) Start purchasing so much coffee or ice tea or lemonade a month from you. B.) Plus routinely buy so much as annual gifts. To giveaway to friends and family members etc.
And you’ll also periodically provide some extremely time sensitive discount savings gift certificates. Provided they join and remain active subscribers on your opt in email or text message list.
This way you or your major competitors can periodically send them extremely time sensitive gift certificate and irresistible ethical bribe offers. With just a few strategic marketing tweaks here and there. You or your major competitors can discover, which are your most effective marketing ideas or tactics. Sound good? (And BTW, happy “Thanksgiving” for those of you in the US who are observing this special holiday.)
Get Starting On Your Potentially Profitable Marketing Or Promotional Journey Right Now!
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
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And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly
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(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)
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