So Why Not Give Some Really Cheap Marketing Ideas A Chance!
So here’s a quick question for you. But your answer is going to require you to be brutally honest okay? Fair enough.
Under any circumstances whatsoever, could you ever see yourself, (and or) allowing any of your most trusted business partners and or associates.
But before you answer this extremely reveling question. What has you totally convinced, (to this point in your entrepreneurial journey anyway), that some extremely well researched, really cheap marketing ideas and or strategies, can’t give your business and or service the edge?
Anyway, here’s the question.
Would you allow them, to take X amount of dollars, out of your weekly or monthly advertising/promotional and or marketing budget, and simply take their chances, at meeting this weeks payroll, by simply rolling the dice at the nearest craps or blackjack tables?
No way, right? Of course not. 😀 For the record me either.
So Why Not Inexpensively Test Some Really Innovative Promotional Ideas And Or Strategies!
Case in point. Unless you’re like my bud Kas, whose not only the social media manager and outreach coordinator at Nightwatch.io.
And your business knows how to inexpensively generate tons of extremely targeted traffic, for literally pennies on the dollar.
The way Nightwatch can, through the use of round up posts and social media in general.
Or perhaps offline, your local business and or service, has some pretty well connected, local media contacts, who can and do keep your company or services name, in front of the general public 24/7. 😀
Via local radio and or local TV appearances and or constantly having a ton of positive slanting articles, being written about you 24/7.
If to this point in your entrepreneurial journey, such is not the case. First of all, welcome to the club. 😀
And secondly, for those reasons and several others, maybe’ it’s time, you did at least semi embrace, some extremely well researched, really cheap marketing ideas and or strategies.
There Are All Types Of Promotional Products To Be Inexpensively Tested For Lead Generation Purposes!
Here’s a couple of really simple, (extremely) low hanging fruit marketing examples. Which hopefully get your creative marketing juices flowing.
Let’s say your business, is a beverage distributorship, which specializes in marketing and or promoting, some extremely great tasting,exotic gourmet coffees, cocoas, teas and or lemonades etc.
And on the higher end, (for your more affluent clientele 😀 ) you also have some extremely popular wines and champagnes. And one of your most popular champagnes, currently retails for $279 dollars per bottle.
And since your current, ideal customer has a total lifetime customer value metric, of somewhere between $1,500 – $3,700 dollars, give or take over the next five to seven year period.
You can easily afford, to at least inexpensively test, various cheap marketing ideas and or strategies, correct? Absolutely.
There Are Some Creative Marketing Campaigns Ideas And Or Tactics You Simply Can’t Ignore And Or Overlook!
Here’s one just waiting to be fully and or partially implemented. You may or may not be currently aware of this. But believe it or not, there are local advertisers in your immediate area.
Who routinely pay the, (small) independently owned, non franchised auto repair shop business owners, (either) a set monthly fee of X.
Or pay them X amount per car they deliver. Because these rather deep pocketed, local advertisers want to know, what or which radio station(s), these luxury car, truck and SUV owners, had their stations set on, when these automobiles were initially brought in. 😀
This way going forward, they know which local radio stations to strategically spend the most money advertising on. Makes sense, right? 😀
Who Says There Isn’t Room For Some Fresh Marketing Ideas And Or Strategies!
So here’s one of your initial A/B split test slants to an already, battlefield tested marketing strategy. 😀
Since your primary marketing objective is to as inexpensively as possible.Get direct access, to these local men & women, who drive these rather expensive cars, trucks and SUV’s professional and personal inner circles.
And rather than go, the outrageously expensive, dismally performing, traditional adverting route, like the vast majority of your major competitors do. Instead:
1.) Potential cheap marketing idea alternative # one: First, the extremely marketing savvy beverage distributor, will simply ethically bribe the mechanic shop owner(s), by supplying them at least one free 20 (or X lb bag) of gourmet coffee or cocoa during the brutally cold winter months.Nice!
And free monthly supplies, of cases of extremely great tasting exotic lemonades or teas of their choice.Plus, during the major holiday season rush, the beverage distributors will also supply each owner of the garage, with one free bottle, of their high end, wine and or champagne.
And hopefully, they’ll be routinely sharing at least some of it, with their personal inner circle members.For literally years and years to come! 😀
Some Of The Best Marketing Tips Will Absolutely Generate A Ton Of Positive Word Of Mouth And Mouse Buzz! (For Literally Pennies On The Dollar!)
And all they have they have to do in order to consistently qualify for these positive word of mouth and mouse generating perks, is to simply place, one of the beverage distributors, best, market tested offers, inside a sealed envelop, with the words “Thank You!” in big red bold letters, on the outside of the envelop. 😀
And the offer inside, is to allow these rather affluent, potential first time customers, to purchase their very first order, and save at least 25% or more!
2.) Potential cheap marketing idea alternative # two: Next, the other potential battlefield marketing strategy to inexpensively test, is to simply once again, place a sealed envelop on the drivers side of the affluent customers vehicle.
And when they open it, they discover, (much to their surprise), at least 25 (or X%) of their bill, provided it’s over $100 (or X) amount of dollars. The beverage distributors not only foots this portion of the entire bill. Say what?
These Are The Types Of Effective Advertising Methods Which Get You Ideal Prospects And Or Customers To Consistently Take Th Desired Actions You Want!
But they also invite the customer, via an extremely time sensitive,market tested, first time customer only discount coupon, to save X% off their very first purchase. 😀
As opposed, to steady blowing their fortune, on some outrageously expensive,dismally performing, traditional advertising and or promotional campaigns! Don’t you agree?
Hopefully it’s definitely starting to become obvious, why you should seriously consider, implementing some really cheap marketing ideas and or strategies. Don’t you agree?
P.S.Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below) that you can
apply to your business, product or service in the next 30 days or less!
As always, if you got any value out of this post, please Google Plus or tweet this.Thanks!
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your gross profits by as much as 25% in the next 90 days or less.
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