So Why Aren’t You Currently Utilizing The Types Of Direct Marketing Strategies Which Leave Your Major Competitors In The Dust!
So (honestly), given the choice.Do you really prefer, to keep throwing your extremely hard earned money down the drain?
Because you’re currently investing a small fortune, on outrageously expensive, dismally performing, traditional advertising and or promotions of some kind.Correct?
Or would you much rather prefer, (going forward), to if nothing else. To start strategically utilizing, some proven types of direct marketing strategies and or tactics. Me too.
This being the case.The remainder of this particular blog post, is entirely dedicated, to exposing you, to some proven, types of direct marketing strategies and or tactics.
Which for whatever reasons, a staggering 95% or more, of your major competitors.Continue to neglect and or ignore altogether.(Which really doesn’t make a whole lot of sense.)
So Why In The World Aren’t You Currently Benefiting From Some Customized Types Of Direct Marketing Strategies And Or Tactics?
Case in point. Let’s say you’re one of three, of the top, senior marketing and promotional directors, within your specific region.
For one of your areas, top beverage distributorships. Which specializes, in selling some extremely great tasting, gourmet coffees, cocoas, exotic lemonades and teas.
And you also sell, more than your fair share of high end, wines and champagnes. In fact, some of your most popular, best selling wines and champagnes, range in prices, between $375 – $750 per bottle.
And your ideal customer, (especially) when it comes to men, ages 35- 60. Their total lifetime customer value metrics are somewhere in the neighborhood of $900-$4,500 dollars.
Give or take, over the next five to seven years.(And these basic numbers, are even higher, with the more affluent men and men, the beverage distributor has recently started targeting.)
How To Put Your Basic Marketing Strategies And Or Tactics On Steroids! (And Then Some!)
Since your specific four person team, counting you. Has been assigned the task, of increasing, this years, total gross, in terms of selling or promoting, at least 30% more of your higher end wines and champagnes.
So for this, and other extremely relevant reasons. Your extremely savvy marketing team, has decided, to start forming, various types of strategic alliances, with other local, non directly competing vendors.
Who need your exact same, more affluent customer base, but are not in direct competition with you.
Constantly Be On The Lookout For Some Previously Untapped Marketing Opportunities!
So you head over to some of the areas most popular, local Marina-s. Where the more affluent men and women, from literally all walks of life, professions and or industries etc.
Gladly pay a monthly or yearly fee of some kind, in order dock, (temporarily) park their various size boats.
First and foremost, you approach one of the extremely popular, specialty shop owners.
Basically, you allow them to sample, three of your best tasting and best selling, gourmet coffees and exotic teas and lemonades.
And whichever gourmet coffee, tea or lemonade they decide on. You will gladly supply them, with one free 20 lb. bag, of gourmet coffee per month. Say what?
Provided, they agree, to serve your gourmet coffee, lemonade and tea, and other popular beverages, right in their store, to their customers. Say initially on their slowest day or days of the week.
This Is An Incredibly Simple Way To Generate Targeted Massive Exposure To Your Ideal Prospects!
For just a second. Stop and think about, the constant social media marketing buzz, this incredibly low hanging fruit, marketing strategy, will steadily generate.Right?
Plus, when both their regular and new customers stop in. And to their complete surprise. A fresh pot of extremely great tasting coffee, will be brewing and the aroma will be feeling the air.
And the large cup of coffee is free.Say what? You know both the coffee, lemonade and ice tea drinkers, will not only love this subtle touch.
But they’ll definitely go out of their way, to spread, some positive, viral word of mouth and mouse buzz.Correct?
This Is How The Ultimate Insiders Consistently Make A Really Big Splash On A Relatively Small Investment!
So imagine this, totally unexpected scenario unfolding. You, your spouse and or your live in significant other, currently pay $450 (or X) amount of dollars a month, to dock your boat.
And it’s typically even more, to dock your larger yacht.
Anyway. You go to pay your one time annual fee of X, minus a 15-20% discount, for paying ahead of time.
And to your complete surprise, (at least 25-50%), of your annual fee has already been paid. Say what?
And the dock manager, or one of their professionally trained staff, hands you a sealed envelop, with the word “Thank You!” written in big, bold red letters.Written on the outside of it.
Obviously you (or the recipient, can’t wait to rip the envelop open, correct? And as soon as you do. You discover, a extremely time sensitive offer, from the extremely marketing savvy beverage distributor.
Do You Honestly Think Your Major Competitors Dismally Performing traditional Advertisement And Or Promotional Can Really Compete This This Type Of Proven Marketing Strategy!
And basically. Your market tested, extremely time sensitive, new customer only, discount coupon and or gift certificate.
Allows the recipient, to either come to your store alone, by the specific date. And save 10 or X% off their very first purchase.
Or, simply for dragging a friend or associate with them. Whose at least 18. And for joining, your VIP opt in email/mobile marketing list. They can purchase, one of your best selling, high end wines and or champagnes at your actual hard cost.
Or they can come alone, join your list, and save 50% off any one purchase of their choice. In any event.
You Keep Consistently Utilizing Certain Types Of Direct Marketing Strategies And Or Tactics! (And You’ll Definitely Separate Yourself From Your Major Competitors!)
Hopefully, you can now better appreciate, why you should definitely be utilizing, certain types of direct marketing strategies, and or tactics.
So you ca consistently earn more money.Don’t you agree?
P.S.Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below) that you can
apply to your business, product or service in the next 30 days or less!
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