So What’s Your Issue With Implementing Some Common Sense Marketing Strategies?
(Especially If Doing So Leads To Some Long Term Growth Opportunities!)
So when’s the last time you attended a local flea market event? And if you live in America. Practically every city in any city. (And even some towns.) You have flea market events, right? And for those of you who live in different parts of the world.
More than likely you periodically have the exact type of events. (Taking place in your particular city or town.) But you may refer to it by some other name. Believe or not entrepreneur. Local flea markets are loading with some common sense marketing opportunities and or possibilities.
Are you ready to explore at least a few of them?
Go Ahead And Start Implementing Some Of Your Best Creative Marketing Ideas!
Think about the about the longy term marketing possibilities. Especially the extremely low cost ones. So your local area periodically has flea markets, right?
Think about “how” many locals willingly show up. And they definitely spend more than a few dollars, correct? So let’s say your non franchised, retail appliance or non franchised retail furniture store.
Wants to leverage these prospects for literally pennies on the dollar. How you so skeptically ask? Strictly for hypothetical marketing purposes only.
Initially choose a few local vendors who’ve paid their fees to set up their temporary tables/booths. So here’s what you and or your major competitors could at least inexpensively test.
There’s No Law Which Says You Can’t Have More Than A Few Systematic Profit Centers!
First you invest in X number of 20 lb. bags of extremely great tasting gourmet coffee. Or X number of cases of gourmet ice tea. You throw in anywhere from a few hundred or a few thousand, Xtra Large “Big Gulp” plastic mugs.
And the vendors who (Joint Venture) JV with the extremely marketing savvy retailer(s.) They get at least one or X number of free bags of gourmet coffee. Or X number of free cases of gourmet ice tea. (It’s totally their choice.)
They get to offer one free Xtra Large plastic “Big Gulp” plastic mug to every customer who spends over X. The customer spends X. The participating vendor gives the customer a free Xtra Large “Big gulp” plastic mug.
They take their mug to the local, non franchised gourmet coffee shop owner(s) table/booth. And they get a free cup of the Xtra Large beverage of their choice. Say what? 😉
(Keep in mine the retailer is the extremely savvy marketer who pays the gourmet coffee shop owners actual hard cost to fund this particular promotion.)
Start Small Entrepreneur And Keep Systematically Building!
The vendor only passes out the Xtra Large “Big Gulp” plastic mugs. To every local who spends at least X. So hopefully the participating vendors earn X% more gross revenue.
And sadly 97% or more of those flea market vendors have no back end revenue generating component to their business or service, agreed?
But the potentially profitable, long term marketing twist for the non franchised gourmet coffee vendor is this. Every local who comes to their booth to get their free Xtra Large beverage of their choice.
They’re told going forward. To simply bring their “Big Gulp” mug to the gourmet coffee shop. And instead of paying the current retail price of $11.99 or X per cup.
Now simply for bringing the mug with them each time. They only pay $3.99 per cup or X. This should cause some type of positive word of mouth and mouse buzz, correct?
Coming up very shortly in part two. You or your major competitors will discover “why” the non franchised retailer is more than willing to finance all or part of this market tested strategy.
Please stay tuned for more potentially profitable common sense marketing strategies and tactics.
Keep Looking For Some Simple Ways To Leverage Your Traditional Advertising Costs Into Some Potential Money Makers!
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