So What’s This Bread Crumbs Marketing Strategy Anyway?
(And How The Heck Can Applying It Possibly Make Creating Content More Effective Or Easier?)
Obviously it’s a whole lot easier for you or I or your major competitors to eat a slice of extremely great tasting pizza.
As opposed to committing right up front to try and eat an entire Xtra large pizza of any kind, right? And so it goes with bread crumbs too, right? So if you and I were to commit to initially eating the bread crumbs off the loaf.
Instead of diving in head first committing to trying to eat the entire load. Which attempt is more likely to be or become successful? So ‘what” if anything does this so called bread crumbs marketing or promotional strategy have to do with anything worthwhile? Great question entrepreneur.
And hopefully by the time you or your major competitors are done initially reading and possibly re-reading this particular post. And starting to implement at least part of it as your long term content creation strategy. You’ll have all or must of your practical answers.
So What Are The Benefits Of Networking? (Especially If Consistently Doing So Involves Any Type Of Influencers!)
Taking the bread crumbs marketing approach. Simply by you and I consistently taking proven baby steps forward. And constantly creating all types of extremely helpful content for our specific niche. And having a practical “CTA” (Call To Action”) of some kind.
Obviously not right away. But given time and some persistent and strategic effort on you or your major competitors part. The true long term benefits of networking can and should start to become extremely evident.
Case in point. I appeared on an extremely popular, business/entrepreneurial based podcast called “The One Broken Cog Podcast.” (And truth told I don’t even remember doing so. I was researching something else on Google and came across the link on the front page of Google for the particular long tail keyword phrase I was researching.)
And simply by either clicking the above link or clicking the image just below. You can listen to the entire extremely fast paced, potential money making episode.
So What’s This Bread Crumbs Marketing Strategy Anyway?
Your How To Problem Solving Content Becomes More And More Valuable In Many Ways You And I Definitely Did Not Initially Consider!
Case in point. Best selling author and small business scaling strategist Callum Laing recently made several of us a free massive exposure opportunity we simply couldn’t refuse. Say what?
He basically has an ” Enterprise Ambassador’s” program. Where at least a couple of times per week his panel of journalist sends out all types of business/entrepreneurial based questions.
And which every ones we (aka) the “Enterprise Ambassadors” feel we can ad the most value to with our answers. We are free answer as many questions as we like. Huh? And the journalists in term consistently do two things for us. In order to help generate or create even more, massive free exposure. Thus adding to you or your major competitors bread crumbs marketing efforts.
1.) First: They quote certain parts of or all our answers and include them in various articles/blog posts they participate in all over the web.
2.) Second: They are extremely pro-active sharing our answers all over social media. So we constantly receive tons of additional free- laser targeted- exposure.
And then there’s this. Callum’s also widely popular enterprisezone.cc site. Where literally all types of profit seeking entrepreneurs from literally all over the world.
They/we get to showcase our answers to various questions. We also get shamelessly promoted for free. Say what?
So What’s This Bread Crumbs Marketing Strategy Anyway?
Entrepreneur Are You Finally Starting To Appreciate The Train Of Thought Which Says! (Little Things Definitely Add Up?
Keep in mine (at all times.) While no one piece of content of any kind will probably move the needle. But you and I keep adding various forms of content serving our tribe/target audience. And guess what? Doing so definitely starts to add up and have a positive impact.
And then there was my recent guest podcast appearance on my bud Pacifico Soldati’s awesome podcast, “The Law, Universe And Everything. just click the image below to listen to this intense and potentially profitable 55 minute exchange. (Your bank account may just increase as a direct result of you applying what you or your major competitors “discover.”
So What’s This Bread Crumbs Marketing Strategy Anyway?
Entrepreneur Bit By Bit And You’ll Definitely Get There! (Provided You Don’t Get Or Become Too Impatient!)
If for whatever reasons it’s not crystal clear what the overall theme of this particular post. Basically here’s the gist of it. If for whatever reasons you’re feeling overwhelmed. You definitely don’t need to. Say what?
If you’re willing to keep using the proven (baby steps) to success bread crumbs marketing approach. Just be as consistent as you can. And keep showing up. Strategically adjusting as you go. Learning from, but not being discouraged because you’ve not yet completely achieved the level of totally long term success you desire and definitely deserve.
Because as you or your major competitors keep providing quality, “how to” problem solving content for your specific target audience. Two critically important things to always constantly consider. And keep in the forefront of your creative marketing mind.
1.) One: You and I simply have no realistically idea whatsoever. Who or “how” the right long term connections will ultimately find you or your major competitors awesome problem solving content, right?
2.) Two: Nor do you and I have any realistic way of knowing “who” they currently know. Nor ‘who” they’ll be strategically power networking with in the not so distant future.
So don’t sell yourself or chances for long term major success short. By not systematically applying the proven bread crumbs marketing approach to your long term content creation strategies.
Otherwise when a potential guest podcaster or potential guest blogger is needed with your particular expertise. It may whined up being one of your major competitors instead of you. And that would totally suck. Don’t you agree? Me too.
So get to it already entrepreneur. Because there’s literally no one else on the planet who can perfectly duplicate you.
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
As always if you got any value out of this post, please share this on your favorite social media sites or tweet this. Thanks!
And if you’re currently registered on Linkedin or twitter, and you’re serious about about doing some type of power networking. Let’s get connected asap!
Extremely important note: And if by chance, you happen to know any of the lesser known podcasters,(or radio show host)
who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa! Thanks!
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your gross profits by
as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s free! Please note some links on this page are affiliate (income producing) links.
