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So What In Th World Could The Different Types Of Banking Possibly Have In Common With Google?

So you definitely have to admit, at first glance, it doesn’t seem like, behemoth search engine king Google, would have very much in common, with your local banker and or local credit union, right?

So obviously, this being the case.

You have to be wondering, what in the world, the different types of banking, could possibly have in common, with not only Google, but any other major search engine, right?

Well, after being exposed to the perspective in this particular blog post. Perhaps it won’t seem quite as far fetched, as you initially thought. Let’s take a much closer look and see.Fair enough?

So What In The World Do The Different Types Of Banking Possibly Have In Common With Behemoth Search Engine Google?

First of all, who (in their right collective mind!) Can possibly deny, the overall, positive effect, tech giant Google has brought to our daily lives.

To put things, in at least, the semi right perspective. They provide email service, millions upon millions of companies and individuals rely upon everyday, do they not?

They also provide an equal number of businesses and or individuals with web browser access.

And of course, practically 70% or more searches, originate with Googles search engine, correct?

And as you and I both know, those daily searches, total in the billions. And guess what? It’s all free! Right?

Which begs the burning question. How in the world, does a publicly traded company, pay all of it’s enormous, daily, weekly or monthly bills?

And consistently reach it’s steadily growing,enormous employee payroll obligations, when it steadily gives away, and or provides so many extremely valuable products or services for free?

Plus satisfy it’s profit seeking share holders too. Hmm..?

While It May Not Seem Obvious At First Glance Your Local Banker And Or Local Credit Union Is Definitely In A Similar Situation!

While obviously, on nowhere near the same overall numbers as behemoth search engine Google. Your local banker and or credit union, definitely has their ongoing costs and or expenses they need to cover as well, correct? For sure.

Think about just some of your local bankers and or credit unions, standard expenses and or fees etc.

They lease really nice commercial spaces, do they not? And those really nice commercial facilities, need really nice furniture, so both their employees and customers will be comfortable, as they conduct their business,right?

They constantly need access to state of the art, cutting edge computers and other cutting edge technology, right?

They need commercial phone lines, highly trained employees .They need experienced loan officer specialist. As well as experienced assistant and  branch managers etc.Do they not? Absolutely.

Are you now starting to get a better idea, of just a few of the typical ongoing expenses, your typical banker and or credit union constantly encounters?

So How Can You Consistently Earn A Profit When You Constantly Have All Of These Ever Increasing Ongoing Expenses?

It’s a great question. And for both your local banker and or local credit union. The correct answer is pretty simple and straight forward.

By in large, they consistently earn the bulk of their profits, selling and serving, the differences they pay lenders, and what they charge their qualified borrowers.Huh?

Case in point. A local person deposits $10,000, (or X thousands of) dollars into one of their areas, banks or credit unions, right?

And let’s say, (either) the local banker or credit union, agrees to pay the pretty dismal 1-2%, for the use of their money.And just to keep the numbers extremely simple.

Both Google And Your Local Or Credit Union Have To Know How To Earn More Than They’re Consistently Paying Out In Expenses!

Let’s say the person, (lender) agrees to let the bank or credit union, use their money for one year. And at the end of that time, they get their original $10,000, (or X) numbers of dollars back, plus the agreed upon interest rate of 2 (or X%.)

But at the exact same moment, someone deposited their $10,000, (or X) amount of dollars into their local bank or credit union.

Guess what? Another local, qualified individual and or local business owner, applied to borrow the exact same $10,000 (or X) amount of dollars.Correct?

And just depending on which particular interest rate, they ultimately qualify for. They will be paying, anywhere from 8-15% or more, to borrow the exact same money, right?

Effective Marketing Leverage Or Strategic Money Leveraging Is A Proven Business Model! (Don’t You Agree?)

Hopefully you can now better appreciate the term leverage, right?

So ‘what’ about mega behemoth Google? How do they manage to consistently pay upper management and their CEO-s, CFO- and CFF-s seven and eight figure payouts?

And still manage to stay in business.Say What?

Because of good ole, multi billion dollar a year generating Google Adwords. Huh? That’s right. Google earns a certain pre- agreed upon percentage from every click, on a PPC (Pay Per Click) ad on their SERP (Search Engine Results Page.)

And since billions of unique searches are done on their platform everyday. Those clicks most certainly add up, do they not? For sure.

So hopefully, part one of this ongoing series, has at least, demystified, part of what mega behemoth Google, has in common, with the different types of banking. Any questions?

P.S.Now as is customary during this part of our show.

Please share your extremely valuable comments (in the comments section below) that you can

apply to your business, product or service in the next 30 days or less!

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2 Responses to So What In The World Could The Different Types Of Banking Possibly Have In Common With Google?
  1. This underscores the point Mark of being generous with yourself. People need charge hefty rates to cash in, because the service we render and expenses paid to grow business demands it be so. Rocking post and cool analogy.


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