So What Can The So Called Sandwich Generation Teach You About Business Growth Solutions?

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So What Can The So Called Sandwich Generation Teach You About Business Growth Solutions?

Do you know of any individuals who not only have really small kids (say) under ten or barely teenagers? And parents who are pretty elderly as well and definitely need additional TLC (Tender Loving Care.) And parents of the small kids are the ones in the middle.

Who either can’t afford or are currently not willing to place their elderly parent(s) in a reputable senior care facility. But they also definitely have their hands full simultaneously raising small to teenage kids of their own.

This group is often referred to as the sandwich generation. And even though the above situation can be or quickly become a financial burden on those temporarily stuck in the middle. It’s one of the most underutilized business growth solutions waiting to be discovered and effectively utilized by you or your major competitors. Huh?

In business this exact same temporary or permanent arrangement can be or quickly become the evergreen gateway to some major long term gross front and back end, previously untapped marketing opportunities or possibilities.

As you or you major competitors are about to discover….

Profitable Entrepreneurship Is Definitely About Systematically Creating Opportunity!

Let me share with you a real life (documented case study) in order to get your previously untapped creative marketing and promotional juices flowing in the right direction.

As some of you already know. My expert seven figure earning coach, mentor and friend James McAllister of jamesmcalisteronline.com fame. He has officially launched (opened) his state of the art paid membership site.

In fact simply by clicking the image below. You will be immediately re-directed to his site via my affiliate link. (Just so you know.)

So What Can The So Called Sandwich Generation Teach You About Business Growth Solutions?

The new paying members who join are definitely looking forward to accessing all of the current and future content, right?  For sure. And then consider the many co-content creators who James is leveraging our proven expertise.

Not only by giving us a major platform to demonstrate our given areas of expertise. But he (and others in his exact same entrepreneurial position.) He could have us each record a 90-120 minute webinar workshop/presentation.

Upload it to his site. Then sell higher end, far more advanced versions or packages on the back end. Let’s say these packages typically start at $697 and go up to $4,997 dollars for a 4-6 week long virtual boot camp of some kind.

And James strategically sits in the middle of this so called “Sandwich Marketing” strategy. And gets anywhere from 25-50% of those initial front and back end gross profits from the sale of these initial front and and more advanced back end packages or promotions.

Entrepreneur please tell me you can see and readily appreciate this rather basic, extremely watered down marketing strategy and tactic.? (Which truth told is barely even scratching the surface of long term marketing possibilities.) But moving right alone.

Who Says Strategically Being Positioned In The Middle Can’t Be Or Quickly Become Extremely Profitable?

Or what about this. James can form as many potentially profitable back end structured JV (Joint Venture) power partnership arrangements as he possibly can with the various current and future co-content creators such as myself.

And now we do a little reverse JV engineering. Say what? Entrepreneur don’t forget or neglect the fact. James McAllister has been consistently earning a full time living online for over a decade and some change. (You go cat.)

And during all this time he’s definitely developed and nurtured some incredibly valuable skills and contacts and highly influential connections etc. Which is “how” and “why” he can and does consult with retail business owners who already gross seven and eight figures per year. (And they know others who do as well.)

Which means as I and other current and future co- content creators come across retailers or extremely high earning service providers who can definitely benefit from James-s proven on and offline marketing skills, connections assets and resources etc.

We can readily recommend and refer them directly to James. And let James (and his expert team of various specialist) decide to take this particular prospect on as a potential repeat customer.

And let’s say James initially charges them anywhere from $1,500 – $4,500 dollars a month. And he readily pays us a set ongoing affiliate or JV revenue share fee of 30%. Or X of all monthly generated revenue per client. Not bad right?

Again Try Not To Just See And Focus On The Tree Of Previously Untapped Marketing Possibilities! (Entrepreneur Try And See The Entire Forest Of Previously Untapped Marketing Opportunities!

Because for every client we send him who he charges $4,500 dollars a month or X. In this particular -hypothetical marketing case- only.

We earn an additional $1,350 dollars per month. Entrepreneur even if it took you and I seventeen months to eventually find two clients at the $4,500 dollars (or higher end) per month revenue generating phase.

And those two clients stuck with James for at least another 13 total months. And you and I earned a grand total $2,700 dollars a month. For a grand total of $35,100 dollars in additional gross income. Again don’t make the extremely short sighted mistake of laser focusing on the specific numbers.

Instead you have to see the overall marketing concepts being presented. Because that’s truly where the best long term previously untapped marketing possibilities are. (And will remain.)

But hopefully you get the overall theme of this particular blog post, correct?

This Is How You Or Your Major Competitors Make Systematically Being Positioned In The Middle Really Work Overtime For You!

So take another extremely hard look at the (hopefully!) familiar screenshot image below. Recognize it? I sincerely hope so. It’s the cover image of the 60 plus minute MP3 recording James and I did.

However simply by clicking the image. You will automatically be re-directed to a link which gives you or your major competitors direct access to the 1st ten minutes of the entire 60 minute recording. The retail marketing appetizer if you will. (Enjoy.)

So What Can The So Called Sandwich Generation Teach You About Business Growth Solutions?

The entire 60 minute recording is available to the paying members of his membership site. But any and all of the current and future co- content creators are certainly welcome to either:

 A.) Give it away to their best and highly influential off or online B2B customers and clients as a special “Thank You!” for doing business with us free bonus gift valued at X.

 B.) Or bundle it with some of their other extremely valuable, lower end digital products or services. As a free bonus gift valued at X. Simply for signing up for a seven to fourteen day free trial service of some kind.

C.) Or give it away, along with other bundled, digital information products as an extremely time sensitive “fast action bonus bundle gift” worth X. The free exposure literally has tons of additional, long term potentially money making and further credibility establishing benefits. Don’t you agree?

(And of course the reverse works equally as well. Meaning yours truly can systematically leverage their lower end digital products and services as well.)

So hopefully more than enough has not only been said but demonstrated as well. So you now better appreciate “how” you or your major competitors can monetize your current or future “sandwich marketing” situations. Agreed? Great.

And hopefully you now much better appreciate what the so called “Sandwich Generation” can teach you or your major competitors about mega proven business growth solutions. Agreed?

(Extremely important note: Entrepreneur any one of the above three hypothetical marketing strategies could be, systematically A/B split tested and ultimately tweaked and gradually developed into some permanent long term profit centers.)

P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!

As always if you got any value out of this post, please share this on your favorite social media sites or tweet this. Thanks!

And if you’re currently registered on Linkedin or twitter, and you’re serious about about doing some type of power networking. Let’s get connected asap!

Extremely important note: And if by chance, you happen to know any of the lesser known podcasters,(or radio show host)
who also target small business owners, service providers or aspiring startups entrepreneurs etc.

And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa! Thanks!

(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)

And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your gross profits by
as much as 25% in the next 90 days or less.

And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s free! Please note some links on this page are affiliate (income producing) links.