Hopefully, you’re not at the sort of place, where you’re sort of on the fence, about whether or not.
You should invest your extremely hard earned money, on outrageously expensive, traditional advertising campaigns are you?
And or whether or not, some mega proven direct marketing strategies and or tactics, will really work, for your resourced challenged small business and or service.
Because if you are still seriously considering, local offline throwaway guides and or severely cash draining, local prime time radio and or TV ads etc.
As potentially viable advertising and or promotional options of some kind.
Take a deep breath and relax for just a second. And please seriously consider, yet another potentially viable marketing alternative.
And once you do, you will quickly come to realize and appreciate just what some bank account filling direct marketing strategies and or tactics can and definitely will do to and for your bottom line.
So Who Else Definitely Wants To Discover Why You Should Seriously Consider Adding Some Type Of Direct Marketing Strategies And Or Tactics To The Mix ASAP!
Okay, so even though you’ve got a fairly successful dry cleaning business. You definitely have more than your fair share of major competition, correct? For sure.
And here’s the other thing, seeing how some of your local, major competitors still insist on advertising the old fashion way.
Meaning, because they have fairly deep pockets. They are constantly using outrageously expensive newspaper inserts and local prime time radio and TV ads etc.
Luckily you’ll have none of that. Still you’ve either gotta invest your time, money and or develop (asap!)
Some bank account filling direct marketing strategies and or tactics, which get or attract, brand new and repeat customers in the door now!
Especially before, even more, better financed competitors arrive on the scene.
Successful Entrepreneurs Are Masters Of Consistently Generating Some Positive Word Of Mouth Or Mouse Buzz!
This being the case, here’s what you initially decide to inexpensively test. And because over the years, you’ve become extremely marketing savvy. You’re well aware you can definitely forego some major front end gross profits.
And make them up on the back end of your long term sales funnel.Correct?
A proven strategy thank goodness, the vast majority of your major competitors still haven’t quite figured out just yet. 😀
This being the case. You and or your professionally trained staff will aggressively seek out some local, non directly competing vendors whom you at least already partially have some type of (either) established professional and or personal relationship with.
And form some type of mutually beneficial joint venture (JV) partner arrangement with.
Proven Marketing Leverage Strategies And Or Tactics Will Definitely Help Take Your Semi Cash Strapped Small Business And Or Service To The Very Next Level Or Two!
So here’s how things initially pan out. Since you already know the vast majority of your extremely valuable customer base is local women.
You approach one of your female customers, who co-owns a local women-s boutique shop.
And the two of you agree, you will start offering some of their best selling and therefore most popular women’s,designer sun glasses, scarfs and designer leather hand gloves on consignment in your shop.
Pretty cool right? But here’s your long term potential money making marketing twist.
Your Proven Lead Generation Strategies And Or Tactics Are Always The Gateway To Some Potential Multiple Streams Of Income Producing Opportunities!
Seeing how you’ll have absolutely no upfront out of pocket inventory cost. Because the non directly competing vendor will eagerly supply you with all the initial inventory you need.
Here’s how you’ll both initially profit from this initial test arrangement.As long as one of your customers, (who in all) likelihood is a local female, wishing to purchase one or more of the aforementioned items.
If she’s already an active VIP opt in email/mobile marketing subscriber. She is free to purchase any of the extremely popular female items you showcase on consignment at the boutique store owners actual cost. Say what? 😀
Savvy Entrepreneurs Constantly Look For The Benefits Within Or Behind The Benefits!(And So Should You!)
Otherwise, they only only save 15% off! Versus a possible 45% off! 😀
But here’s the thing, you will gladly allow the boutique store owner(s), to pocket 100% of any front end gross profits from the front end sales! Say what? 😀
In exchange, they must agree (in writing) to pass out (distribute), one of your best market tested, two sided index style cards to every customer who comes into the boutique shop and spends X amount of dollars.
Because when they do, the boutique store owner(s), and their professionally trained staff will automatically include your two sided index card in their bags.
Your Semi Resource Challenged Small Business And Or Service Can Definitely Become A Leader In Your Local Marketplace!
And hopefully you already know what side (A.) says, right? 😀 That’s correct! You invite them to join your VIP opt in email/mobile marketing list for their chance to enter your monthly free drawing.
Where each month, two extremely lucky grand prize winners, win $1,000 (or X) dollars worth of dry cleaning. To be used in any combination they choose to!
This way they’ll definitely talk your business up at work, during after hours and at their company and personal events they attend. Plus they’ll constantly be posting all over social media as well.
Are You Finally Starting To Appreciate What Direct Marketing Strategies And Or Tactics Can Definitely Do To And For Your Bottom Line!
In part two, you’ll not only discover what’s on side (B.) of your market tested index card.
But you’ll definitely discover, at least three more, potentially bank account filling reasons why, you definitely need to add some direct marketing strategies and or tactics to the mix asap!
P.S.Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below) that you can
apply to your business, product or service in the next 30 days or less!
As always, if you got any value out of this post, please Google Plus or tweet this.Thanks!
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your gross profits by as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)It’s a $97 dollar value and it’s free!
