(Especially If You Really Wanna Take Things To The Very Next Level Or Two!)
Before diving head long back into this rather basic marketing strategy. And just because far too many profit seeking entrepreneurs don’t even come anywhere near close to fully leveraging it proper’s use. Doesn’t mean for a second it’s not an effective strategy.
There are most definitely some previously untapped, extremely low cost advertising opportunities to be utilized. Don’t you agree? But you probably won’t be able to consistently recognize them.
Unless you have the right marketing mindset. Are you ready to systematically move ahead?
You Consistently Do This And Strategically Building Brand Awareness Can Systematically Be Done For Literally Pennies On The Dollar!
Before we get too far gone here ladies & gentlemen. Is it okay to discuss some of the potential challenges of the real world? 😀 Very good. First off all.
Obviously not every local female who works for one of these local businesses. Or who works for a local service provider. Is going to remain their particular employee from now on, correct? People move, quit, get fired or pass on, correct?
And not every local female employee in question will drag a friend with them to you and or your major competitors non franchised retail jewelry or non franchised retail appliance center, agreed? 😀
But assured entrepreneur. Some most certainly will. And likewise some of the locals they drag with them. Will not only enthusiastically join you or your major competitors opt in email list. 😀
But they’ll gladly do their fair share of positive word of mouth and mouse sharing as well.
Just Make Darn Sure You Get All The Way Involved In Your Direct Marketing Campaigns!
Think about one of your major competitive retail jewelers. Who has little or no problem. Month after month. Spending anywhere from $40,000 – $75,000 dollars a month. On those outrageously expensive, dismally performing local billboard ads.
Or for those outrageously expensive, dismally performing, local prime time time radio or TV ads. Sure their or your egos get stroked. But what are they or you really paying per lead? Once you finally put a pencil to it.
And why continue to pay a ton of money for such a one dimensional approach? 😀 Because even if or when these local women do ultimately move on to new jobs or new careers in the local area. Guess what entrepreneur?
They’ll still be enthusiastically rocking you or your major competitors extremely eye bling, will they not? And they’ll still be visiting with their current or future neighbors, correct?
They’ll still be socializing with their siblings or new co-workers, correct? They’ll still be attending or hosting their barbecues, right? And whose bling will be getting all this additional free marketing exposure?
What’s all that additional marketing exposure worth to you or your major competitors over time? My friend, (and possibly long term future client!) Please say you’re definitely starting to fully appreciate.
The real possibilities for leveraging some extremely low cost advertising opportunities and or possibilities.
You’re Definitely Not Too Far Gone To Make A Potentially Profitable Course Correction!
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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Extremely important note: And if by chance, you happen to know any of the lesser known podcasters, (or radio show host) who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly to me or vice versa! Thanks!
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(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on marketing your small business or service. I Recently appeared on.)
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