So Are You Finally Ready To Embrace Some Small Business Marketing Strategies That Work!
Please be brutally honest here. Have you also noticed, how much money, far too many, aspiring entrepreneurs, both on and offline, continually waste.
On these outrageously expensive, dismally performing, traditional advertising and or promotional campaigns? Sadly me too.
But here’s the potentially good news. You can and definitely should, fully embrace some small business marketing strategies that work.
Rather than continually, simply roll the marketing or advertising dice. On techniques and strategies. Which at best. Are nothing more than glorified long shots.
And even if they do somehow manage to bring in any front end gross profits.
Once all the marketing and promotional smoke clears.You don’t or barely break even. Which means sooner or later. You want be able to afford to try and finance any further growth.
Because your budget will have quickly dried up.So what’s an extremely viable, marketing alternative? So glad you asked.
You Can And Definitely Should Generate Some Positive Word Of Mouth And Mouse Buzz! (Whether You Have Extremely Deep Pockets Or Not!)
Would you not agree? Me too. So right out of the gate. How do you suppose. a proven marketing/promotional strategy like these three. Would ultimately pan out.
You’ll being exposed to the first two potential marketing strategies, here in part one. And the remaining, or third major, non traditional marketing strategy or tactic in part two. Okay? Thanks for the much needed marketing latitude.First of all.
Let’s properly set the stage. Let’s say you’re one of the senior marketing directors, with an incredibly successful, major, regional beverage distributorship.
And every six months or so. Your firm basically does a marketing/promotional blitz. Looking for some effective, non traditional ways, to not only build your brands reputation, in your incredibly crowded, and therefore, extremely competitive marketplace.
But you definitely wanna make some inroads, with some of the higher profile, affluent and influential men & women, in your immediate area.Because both you and your major competitors, know, realize and fully appreciate.
The more of these influential men & women, you expose to your various beverages. Which includes, higher end dinner wines, champagnes, exotic teas, lemonades, extremely great tasting gourmet coffees and cocoas etc.
Over time, more and more beverages, you’ll continuously sell. For literally pennies on the dollar. Correct? Absolutely.
You Just Get The Perpetual Word Of Mouth And Mouse Going! (And Watch What Starts To Systematically Happen To Your Bottom Line!)
Now of course. It goes without saying. You’ve already run your numbers. So you’re fully aware of the fact. Your ideal customers, total lifetime customer value metrics.
Are easily, somewhere in the neighborhood, of $389- $6,500 dollars. Give or take, over the next five to seven year period. And one of the proven, slam dunk type of strategies, you’ll initially test is.
You and the other three senior marketing directors. You’re all assigned the three week task, of identifying at least one extremely popular night spot.
Where the more affluent or influential men & women frequently hang out.
And you approach the owner(s) of these establishments. With the following, potentially lucrative (JV) joint venture arrangement.Bare in mine. As the four senior marketing directors. Go about setting these potentially lucrative JV arrangements up.
The owners have upped the marketing stakes.Huh? The top two, revenue generating JV arrangements, with these local establishments. After one year. The 1st & 2nd grand prize winner. Earns an additional $50,000 and $25,000 dollar bonus check. Say what? So needless to say.
Every one, (yourself definitely included!), will be pulling out all the marketing stops.Agreed?
Helping Other Non Directly Competing Vendors Look Good! (Definitely Helps You Business Or Service Grow As Well!)
Here’s your very first attempt, at quickly and very inexpensively, creating some potentially profitable, positive, viral word of mouth and mouse buzz. At these incredibly popular, bar & grille establishments.
Located in the more affluent areas of town.You’ll gladly arrange, for the owners to provide, one free glass, of your very best tasting champagne, which normally retails for $650 dollars per bottle.
From the time the place opens, until 2:00 am. Every female who enters the place. They will be given a two sided ticket, which directs them to pick up their free glass of extremely great tasting champagne. Say what?
Your reasoning being two fold:
A.) First: This particular, battlefield tested marketing strategy. Is a fairly inexpensive way, for you to allow, your ideal prospects, to get direct exposure, to some of your best tasting champagne. Correct? Absolutely.
B.) Second: Next. You know darn well. At least some, (if not most!) of these affluent and influential men and women.
Will immediately start bombarding their social media accounts, with both pictures and some really cool videos. Bragging to their friends and followers, about their free glass of champagne. The establishment and mentioning your company, correct?
Every body wins, do they not? Absolutely.Plus once they leave.
And either go back to their jobs, or place of business the next day. You know they’ll still be sharing their extreme good fortune, via text, phone calls and or in person, right? Bingo!
In the interest, of both time and space. Coming up very shortly in part two. You’ll discover at least three more, potentially profitable reasons ‘why.’ You definitely need to starting implementing, (asap!), some small business marketing strategies that work. Don’t you agree?
It’s Either Gonna Be You And Or Your Major Competitors Who Pro-actively Embrace Opportunity And Run With It!)
P.S.Now as is customary during this part of our show.Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
As always, if you got any value out of this post, please share this on your favorite social media sites or tweet this.Thanks!
And if you’re currently registered on Linkedin or twitter,and you’re serious about about doing some type of power networking.Let’s get connected asap!
Extremely important note:And if by chance, you happen to know any of the lesser known podcasters, who also target,small business owners,service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers.Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa!Thanks!
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your gross profits by as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills. (No matter what your particular niche market is.) It’s a $97 dollar value and it’s free!
