(Even If You Don’t Currently Have Your Own Product Or Service Yet!)
This particular marketing concept is easily one of the Top Ten marketing mistakes.
Which the typical, (struggling, cash starved ) small business owner and or service provider constantly makes.
You’ve already heard the term “back end,” right?
And for this incredibly powerful example, you will zero in on a couple of it’s two main components.
Your very first sale, (in any business or service) is considered your “front end,” and all additional sales there after.
(Whether) they’re your own products or services or not, are considered your “back end”.
And proven information marketing strategies, must become a part of your overall marketing plan, in order for you to thoroughly dominate your particular niche. As you’re about to discover.
Powerful Joint Ventures Are A Tremendous Source Of Additional Back End Income For Your Business Product Or Service…
Once you have exhausted your list by selling all of your own products and services.
You sill have an almost endless supply of additional products & services that your top JV (joint venture) partners can and will gladly supply you with for a percentage split of the gross profits.
This particular post is going to demonstrate one such opportunity.
And there by expose how you might be able to creatively, (and profitably) tap into a multi billion dollar information marketing bonanza, even if you don’t currently have a business, product or service of your own.Say what? 😀
Some Of You Best Marketing Strategies And Or Tactics May Not Even Be Currently Utilized Just Yet!
And the best part about this is, it has absolutely nothing to do with MLM a.k.a. Network Marketing etc. ( Now, aren’t you just a little bit curious? 😀 )
Let’s quickly set the stage and show how and where the big money (might be) for you.Both now and in the not so distant future.
How Do You Make Big Money In The Information Marketing Business?( Even If You Don’t Currently Have Your Own Business,Product Or Service…)
Without going into all of the minor details here, you can read a much more expansive and detailed account of this entire money making concept else where on this blog, about how to turn an eight cent investment into a $300 dollar gross profit!
For now, suppose you know someone, (and you do) that has authored a 160 page “How to” text that details step by (money making) step, how you cash in on the multi billion dollar “Discounted Notes” industry.
Which by the way is also affectionately referred to as “The Paper” industry. Paper is just insider’s talk for some form of debt.
Here is the condensed version of what the book was created for. The text teaches (anyone) with the right knowledge, and drive ‘how to’ cash in on their share of the multi billion dollar “Discounted Note Industry”.
You Can Most Definitely Convert Some Routine Entrepreneurial Ideas Into Some Long Term Big Income Producing Opportunities!
By basically finding and successfully negotiating with the holders of these private debt instruments, and offering them what (in essence) amounts to a discounted cash price.
The text offers the readers the chance to JV (Joint Venture) with the books author, and split any generated front end gross profits 50/50.
Because the author supplies the readers with (the necessary knowledge), and also the Institutional lenders who routinely purchase these private debt instruments nation wide, but only currently within the US.
And the readers real cost is effectively marketing, (on and offline) to find these private note holders, whose private notes must meet certain investment grade criterion.
Successful Information Marketing Makes These Types Of Pay Days Possible!
And if they do, these institutional lenders that literally have billions of dollars in cash, will readily purchase them left and right.
Typically the spread, (or the gross profit margin) between the cash price the institutional investor will pay, (sometimes including all necessary closing costs),and the price that you actually offer the private note holder will have a $750- $1,500.00 dollar spread in it. ( Give or take.)
And that gross spread or ($750-$1,500.00 dollar) difference is what the author will gladly split 50/50 with each individual commissioned only referral agent/bird dog.
So (on average) both parties are looking at grossing anywhere from $375- $750.00 dollars apiece. ( Or X amount of dollars apiece.)
Now let’s quickly take a look at seven different potentially profitable ways that the author might be able to cash in big time by taking advantage of his businesses incredibly lucrative back end.
Introducing Seven Simple Low Cost Mega ProvenWays To Cash In On The Multi Billion Dollar How To Information Goldmine….
The following seven examples are merely for illustration purposes only.
1.) Suppose the author allows the national promoters of the annual “Home Based Business” Expos that tour the country each year, to sell his text which currently retails for $69.00 dollars offline.
They instead sell the hard cover book at the back of the room, and only charge $37.00 dollars. (Or X.)
The book currently cost about $12.00 $14 dollars to print, so the promoters net the $25.00 dollar front end difference.On a $37 dollar price point.
In other words the author strategically allows the promoters to keep 100% of the $25.00 dollar gross front end profit per hard cover book sold. On one condition only!
Your Entrepreneurial Skills Can Steadily Open Very Large Doors For You!
The promoters agree in writing to aggressively promote the text until they sell or give away at least 250,000 copies. Digital or hard cover combined. (This incredibly simple strategy will definitely make sense just a little bit later. 😀 )
2.) The author could also allow some of the “Home Based Business” magazines such as “Entrepreneur,” and “Income Opportunity” to offer the hard cover text to their readers and subscribers for the same $37.00 dollars. Or X.
And they too also get to keep 100% of the $25.00 dollar (front end) gross profit, as long as they agree to the same arrangement as previously described.
There Are Numerous Ways To Put Your Lead Generation Efforts On Steroids!
3.) This next potential goldmine back end JV arrangement involves at least three of the big time Mega successful Real Estate “How to”Investment Gurus.
Namely Robert” Nothing Down” Allen, Carleton “No Money Down” Sheets and The”King” of lease options, Ron Legrand.
They (and or their top level associates) all agree (yea right), to offer the authors text to their list in one of two ways.
A.) They offer it as a free upsell bonus to anyone that buys any of their ‘how to’ products and or courses or services that exceed $97.00 (or amount of) dollars and up.
An Extremely Well Formed Strategic Alliance Can Often Be More Valuable Than Simply Having Access To Cash!
B.) They sell hard cover text outright at the back of the room at their live offline workshops. And again they retail it for only $37.00 dollars and because it will only cost them $12 -$14. dollars to print, they’ll net the $25.00 or X dollar front end gross profits.
And all three Mega successful Gurus (probably) easily have individual (on & offline) list of 100,000 or more!
4.) Now let’s quickly turn to the net. Since this example is just for illustration purposes only.
Whenever You Strategically Combine On And Offline Marketing Opportunities Your Long Term Profits Are Set To Explode!
Let’s take three incredibly successful online marketers, who are all self made millionaires as a result. And they are Tom”The King of Kaching” Antion, Terry Dean and Matt Bacak.
They all agree to sell the digital version for only $27.00 dollars and they too all agree to sell at least 100,000 copies, in exchange for pocketing the entire upfront gross profit of $27.00 dollars.
5.) The income opportunity magazines (that were previously mentioned) also, agree to offer the text at a special upsell bonus price of just $27.00 dollars to any customers that order by phone and pay by credit card.
This time they’ll only net $15 -$13 dollars in upfront profits. ( $27- $12=$15.00) ($27 – $14=$13.00 dollars.)
There’s Always Room For Some Money Making Creative Marketing Ideas And Or Tactics!
6.) The “Home Based Business” promoters also offer the text as a free bonus whenever anybody purchases any courses that exceed $597.00 dollars and up.( This easily covers the books $12 -$14 dollar upfront cost.Correct? 😀 )
And finally…
7.) The author allows the renegade “Self Publishing” industry to offer his text for sale ($37.00 dollars) at the back of the room at their extremely popular annual boot camps.
In conclusion:
To date the author of the text which for the record, ( just happens to be yours truly.)
Has agreed to ( in this fictitious example) to allow thirteen different highly successful entrepreneurs to sell his text, (both on & offline) and incredibly, allows them to keep 100% of all of the front end profits! Why?
This my friend is the method to the madness. Sadly, the fact of the matter is.
No matter what type of niche business opportunity (and or JV) opportunity that your talking about.
Only a measly two percent out every one hundred people that purchase any type of ‘how to’ make money/business opportunity course will actually do anything meaningful.
Your Marketing Funnel Doesn’t Have To Be Outrageously Large In Order To Be Extremely Profitable!
Which means that if after all the people who attend all of those free on and offline workshops and webinars etc.
A grand total of 600,000 (that’s six hundred thousand) people some how get a hold of the text (on or offline.)
Only two percent of them or in this particular case ( 12,000) people (commissioned only) referral agents will actually ever find any fund able transactions.
(And they use their dime to do so.) (600,00 x .02% =12,000 commission only referral agents.)
In fact (statistically speaking) on average, only about 30% of the 12,000 people or (3,600) referral agents/bird dogs will consistently make any real money!(12,000 x.30% =3,600 really active commission only affiliates.)
You Can Definitely Make More Money With The Right Power Network!
Q. Would you be (more than willing) to allow your JV partners to pocket 100% of all the front end profits in exchange for creating a successful, national commissioned only sales force of 3,600 super affiliates! Yep!
That on average brought you at least one deal per month and netted you a gross profit of anywhere from $375-$750.00 dollars apiece!
You do the math! Hopefully you are beginning to see how potentially lucrative long term back end marketing can be!
Q. So here’s the $64K question. If you were paid an extremely generous 50% of every deal that ( yours truly) closed as a direct result of you introducing him to someone that agreed to market his text, (with the aforementioned conditions.)
Get Your Sales Funnel In Place Watch What Slowly Starts To Happen To Your Bottom Line!
Would it be worth it to you to (FYL), BTW that’s short for flap yo lips! 😀
If it meant that you could get your piece of a multi billion dollar ‘how to’ information goldmine! Especially if you don’t currently have a business, product or service of your own yet!
Then welcome to my opportunity! You bring your contact(s) to the table and if the JV works out. You’ll get 50% of my 50% of every deal that’s closed for the life of the JV arrangement, that your contact agrees to.
The text was written by yours truly and now it’s simply waiting to explode with the help of your JV contact(s!) let’s do a three way conference call asap! Nuff said! Get to it!
As always, if you got any value out of this post, please Google Plus or tweet this. Thanks!
Be sure you grab your explosive free 22 step small business marketing idea kit series. It’s a $97 dollar value and it’s free!