So what’s the real reason you decided to create a blog?
(Otherwise You May Just Whined Up Spinning Your Wheels And Becoming Extremely Frustrated!)
So when exactly did you decide that you needed to create a blog? Although that can (potentially) be a good thing.
But before you get too far gone in the entire tedious process. You need to be crystal clear on what your exact purpose is for doing so.
Because as know, blogs can be strictly recreational in nature and or for business. You can brand (either) your business or yourself.
But you have to adequately define your purpose from the outset, otherwise, if your intending to do business, you’ll need to understand, the limitations of using certain blogging platforms, such as blogger or live journal etc.
By the way, if the main purpose of your blog is to do business and generate income from products and services etc.
Then by all means, do yourself a favor and stay away from the so called free blogging platforms such as blogger.com or live journal.com etc.
Because even though these particular platforms (are free), and incredibly popular. As a serious business owner and or service provider, you are not allowed much flexibility.
And virtually no control over the type of content that you can post. And the absolute worst part is.They can and often do, pull your content or (worst yet), shut your blog down for their own reasons.
And the net result is, there goes all your hard work, right along with it.
So Before You Take The Time To Create A Blog….
(Make Sure You Know Your Real Reasons Up Front.)
On the other hand, if you’re creating your blog (strictly) for business purposes. Then you definitely need to answer the following (minimum) seven questions.
This way, it will make your blogging venture far more meaningful and a whole lot less frustrating.
Because there is absolutely no reason for you to spend the next six to eighteen months, driving highly targeted traffic (using both) free and paid methods.
Only to have the plug pulled. It happens far more often then you might think.
Seven Key Questions You Definitely Need To Answer Before You Decide To Create A Blog!
Because your honest (and complete) answers to these seven key questions, will ultimately determine whether or not you need a professional state of the art blogging platform, such as WordPress or whether one of the free popular blogging platforms, such as blogger.com will suffice.
1.) Question # one: As previously mentioned; decide up front, before you get too far along in the process. Are you seriously blogging to create income or just for recreation?
2.) Question # two: Are you willing and committed to sharing (blogging) helpful tips, strategies and other valuable “how to” problem solving information with your targeted niche, at least three to five days per week? If not more?
3.) Question # three: Have you properly researched your market, and determined if your prospects are actually willing to spend a substantial amount of money on the various potential products or services, you may be attempting to market to them?
4.) Question # four: Is there currently an active presence on various web 2.0 (and other) social media platforms, such as FB, twitter, linkedn etc.
(Because if there is, then you’ve definitely got a live active market.)
5.) Question # five: Can you see how blogging regularly can help build trust and all important online credibility with your target niche audience.
6.) Question # six: No matter what size your current business or practice is, can you see how a blog (preferably) WordPress can be instrumental in helping you build your personal or business brand?
7.) Question # seven: If your potential market is large enough (meaning) the keywords that you choose to target, in order to be found online via the search engines.
Perhaps it makes more sense to target a smaller more select sub niche inside a broader general niche.
For ex: If the broader (and far more) competitive market is focused on growing organic fruit in general.
You may need instead to focus on a more narrow (and hopefully) lucrative nice like: the medicinal benefits of cooking using organic lettuce. (provided, there is a such a thing of course.)
Of course there are many more probing questions, that you need to ask, before you decide to create a blog.
As always, if you got any value out of this post, please Digg or tweet this. Thanks!
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