How Savvy Small Business Owners Profit Simply By Understanding Lead Generation Strategies!
(And How You Definitely Can Too!)
Alright then. What profit seeking small business owners, service providers, and or aspiring entrepreneurs, do you currently know.
Who aren’t sincerely interested in developing, some bank account filling, lead generation strategies and or tactics. Exactly. Me either. 😀
Everybody wants to know, how to develop, some reliable, money making lead generation strategies and or tactics, which definitely won’t break the bank, correct?
But here’s the thing (in a nutshell) entrepreneur. As you inexpensively and strategically test, variations, of any given, marketing strategy, tactic and or promotion etc.
Until you discover the true sweet spot, it usually takes a little bit of time, money and effort,correct? For sure.
And if you’re not monitoring things closely and or accurately enough.What you’ll typically discover is, you may have more going out, then you do actually coming in.
Which means, your financially upside down. And you had either get right side up (asap!), and or your entrepreneurial dreams and or aspirations, are about to become another mismanaged footnote in history..
So Who Else Definitely Wants To Know How Some Extremely Savvy Small Business Owners And Or Service Providers Routinely Profit Simply By Understanding And Implementing Some Proven Lead Generation Strategies And Or Tactics!
Right out of the gate. Ladies & gentlemen, (please..) take a very long look, at the particular image, which accompanies this post.
And (quietly) ask yourself, “what?” If anything, does a picture of a yummy hoagie steak sandwich, have to do with, some extremely savvy small business owners and or startup entrepreneurs, routinely profiting, simply by understanding and implementing, some proven lead generation strategies and or tactics.Hmm?
Well, (oddly enough), the really short answer, could easily be, maybe everything and maybe nothing. Say what? 😀 It ultimately depends on your creative marketing vision entrepreneur.Or lack thereof.
Your Lead Generation Strategies And Or Tactics Can Ultimately Be Pure Profit And Or Insurmountable Expense!
Case in point, there’s old investment saying, which goes like this. “Own the thing, that owns the thing.” Ever heard it?
So in terms of marketing benefits, this type of rock solid logic, could and should be expressed as, “Understand the thing behind the thing.” Huh? 😀 In due time entrepreneur. In due time.
But for now, let us focus, (squarely) on the job at hand, shall we? 😀
Your Effective Lead Generation Strategies And Or Tactics Can Be Like A Private Investor Filling Your Coffers!
So let’s say you currently run, (a single location), Mom & Pop, combination pizza/ hoagie steak sandwich shop.
And even though your business isn’t located in one of the high rent, strip mall locations, you still do pretty well.
Which means, on a daily basis, you continuously get more than your fair share of walk in foot traffic.Plus some overflow, from other businesses within the mini strip mall itself.
Which means, you have lots of regular, repeat customers.This being the case.
Here’s a potentially profitable, long range marketing strategy, for you to inexpensively test.
Your Entrepreneurial Skills Are The Economic Engine Which Will Ultimately Propel Your Business And Or Service To New Heights!
Bare in mind, because this incredibly marketing savvy (Mom & Pop) style, pizza/hoagie steak sandwich shop owner, totally gets, the long term, back end business profit potential.
Plus, they understand, total lifetime customer value metrics, which apply to every profit seeking entrepreneur.Including their potential, joint venture (JV) and or local cross promotional partners.
Lots of marketing opportunities and or untapped possibilities, readily exist.Let’s say a “giant”, great tasting hoagie steak, (as only) they or you, can make it. Currently cost $9.99 (or X.)
However, because you totally understand, the total lifetime customer value concept, you create a “Hoagie Steak Club” membership. 😀
Which means, after your customer purchases their very first hoagie for $9.99 or X.(Meaning, they pay the full retail price, on their very first purchase.)
Your Well Implemented Lead Generation Strategies And Or Tactics Can Lead To Multiple Streams Of Income Possibilities And Or Opportunities!
You give them, an annually renewable, tow sided laminated card, which they bring with them, and every time they bring a friend with them, whose at least 18, both can purchase your great tasting hoagie for just $6.99 each! Or X.
Plus, they each get an Xtra large big gulp soda, which normally retails for $4.29. They get if for just $1.99 each! Or X. Say what? Thanks correct?
(Extremely important note: Ladies & gentlemen, remember, do not get caught up in the specific numbers being used! They are merely there, to demonstrate how the overall marketing concepts or strategies and or tactic(s), might initially work.
(First of all), simply by implementing, a proven, positive word of mouth or mouse, strategy such as this. The extremely marketing savvy small business owners, are looking for an avalanche, of social media activity, correct?
(And you best believe they and or their major competitors will soon get it! 😀 )
Plus, they fully expect, a percentage of their most loyal customers, (who) absolutely love their hoagie steak sandwiches, to not only return more often, but to bring a friend or two with them, far more often, correct?
Every Profitable Lead Generation Strategy and Or Tactic Offers Some Long Term Marketing Lessons As Well!
Case in point, thus far, this particular, (rather standard!), marketing strategy and or tactic, strictly deals with the initial front end of the sandwich owner entrepreneurs sales funnel. Right?
Now let’s have a much closer look, at their potential back end.Because, that’s potentially where the really big money is.
The primary reason(s), the sandwich shop owner, is so more than willing, to offer such generous discounts, to his VIP repeat customers, each time they return with a friend, neighbor, relative, spouse, co-worker, employee and or boss etc.
Is because of the super sweet, joint venture (JV) arrangement, they have with their local jeweler (and or), local retailer of some kind.
Has The Size Of Your Marketing Visions Grows So Too Will Your Small Business And Or Service!
Each time a VIP customer and guest return to your and or your major competitors shop, to save money.And enjoy one of your mouth watering hoagie steak sandwiches. 😀
They also receive, an extremely time sensitive, brand new first time customer discount coupon, from the jeweler. 😀 And other various, local retailers.
So needles to say, a certain percentage of your VIP customers and guests, will enter the jewelers, free monthly drawing, to get a chance to win, some eye catching bling, worth $2,500-$3,500 dollars.
Which means, they’ll join the jewelers opt in email/mobile marketing list. And when they start spending money with the jeweler, (especially really big money over time!)You (and or) your major competitors, will earn a passive, 15-25% affiliate, lifetime commission. 😀
Entrepreneur, for just a second, wrap your mind around the long term marketing possibilities.
Are you starting to appreciate how and why, really savvy small business owners, (and or) service providers, can and do profit, simply by understanding and implementing, some proven lead generation strategies and or tactics! Say yes! Great.
See you in just a little bit in part two, okay?P.S.Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below) that you can
apply to your business, product or service in the next 30 days or less!
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