(In Order To Be Or Become Successful On Or Offline!)
No matter how long you’ve actually been online. You’ve probably heard the phrase sales funnel being used quite a bit these days, correct? And for good reason(s.)
But what you may not fully realize or appreciate just yet is the following. Your profit generating sales funnel. Whether it’s on or offline. Definitely doesn’t have or need to be that fancy and or techie. In order for you and I or your major competitors to be successful. Isn’t that great news?
Who Would Have Ever Thought Scaling A Small Business Or Service Could Be Accomplished By Some Rather Simple Means?
Obviously if you or someone has both the money or the proven expertise. You can and definitely should build a sophisticated sales funnel. Because doing so will literally pay positive dividends for years and years to come. (In more ways than one. 😀 )
But those types of long term money making projects definitely take time, money, effort and real world expertise. Before they begin to consistently pay off, correct?
In the meantime you’re ongoing efforts have to be funded. Either with consistent and strategic sweat equity. Or cash or your marketing creativity.
Don’t Or Stop Letting Fancy Technology Determine If You’re Gonna Move Forward Or Not!
BTW, just because the above sample lead capture page was created in under 45 minutes using OptimizePress. Doesn’t automatically mean. You and I or your major competitors, can’t be successful, (over time of course!)
Using a far less robust lead capture page editor. Like the one provided by Aweber, my current paid email service provider of choice. And BTW, the sample lead capture page directly below. Was built by yours truly. In under 30 minutes. Using Aweber’s far less robust capture page editor software. 😀
Do you really think the ladies entering the free drawing care which software was used to create the page? 😎
Consistently Applying The Proven Fundamentals Is All You Really Need In Order To Get Started!
Granted, professionally marketing/promoting online. You really should leverage proven technology as often as you possibly can. But offline. You or your major competitors can inexpensively create and test different types of non techie sales funnels. And over time do just fine.
Case in point. Imagine “what” will definitely start to happen. If a popular local bar. Formed a mutually beneficial strategi alliance with a popular local winery.
To inexpensively test things out. Because the extremely marketing savvy winery knows their ideal customers total lifetime customer value metrics.
On the bars traditionally slowest nights of the week. They could provide the first X number of females who enter the bar. They get an extremely time sensitive, new customer only discount certificate to you or your major competitors winery.
And they’re also entitled to one free glass of premium wine at the bar. This way they immediately start texting, phoning and constantly spreading the word both on and offline amongst their peers, correct? 😎
Consistently Put Your Best Marketing Foot Forward! (And More Than Likely You’re Definitely Off To A Very Good Start!)
And for an extremely limited time. For simply joining your opt in email list. And simply for dragging a friend with them to you or your major competitors store. Whose at least 18. Before your (new customers only!) discount coupon expires completely worthless.
They save 10% off their very first purchase if they come alone. But for dragging a friend they automatically save 30 or X% off their very first purchase. With absolutely no minimum purchase requirements. Up to a maximum of $500 or X amount of dollars.
Do you now agree your current or future sales funnels definitely doesn’t have to be outrageously expensive, or overly techie? In order to be effective. I sincerely hope so.
After Or As Soon As You Water Things Down! (Get To It Already!)
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly to me or vice versa! Thanks!
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(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on marketing your small business or service. I Recently appeared on.)
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