How And Where Profitable Lead Generation Strategies Fit Into The Big Picture!
So what aspiring, profit seeking entrepreneurs, do you personally know of, who aren’t constantly, trying to improve, their lead generation strategies?
And doing so, for less and less money.
Does that sound like a plan or what? Here’s the thing, it’s really not, if you and I, can generate leads.
You can (if you want to), buy outrageously inexpensive, traditional advertising spots, in some traditional type of medium.
Such as, your local newspaper, billboards, radio and or TV etc. The $64,000 dollar question, immediately becomes, can you still consistently earn any type of gross, front or back end profits, from doing so?
Sadly, for most profit seeking entrepreneurs, the truthful answer, is a resounding no. Perhaps, it’s time to look to some proven alternatives, right?
How To Convert Your Lead Generation Strategies And Or Tactics Into A Major Profit Center Or Two!
Believe it or not, your lead generation strategies and or tactics, can (over time!) be systematically converted into some major-ongoing- profit centers.
And start generating some passive, front or back end income for your business, without you having to actively work for it. The same way your major competitors do. 😀
For ex; let’s suppose you currently run, a high end women’s clothing, accessories & boutique shop.
And you target local women, who earn high five and six figure a year incomes.
Primarily because, their total lifetime customer value metrics, are $7,500 -$11,000 dollars, over the next five to seven years. 😀
How To Make Some Of Your Very Best Lead Generation Strategies And Or Tactics Work Overtime For You!
Now can go about trying to reach them, in one of several proven ways. There’s always the tried and true direct marketing approach.
And or, you might strategically form some type of joint venture (JV) and or cross promotional arrangement, with other local, non directly competing vendors, (who) for whatever reasons, simply may not yet be quite as marketing savvy as you.
So since your gross front end profit margins, are pretty good. You might reach out, to at least a few, of the smaller, (yet) definitely up and coming, small business vendors, who make some of the best, mouth watering pastries.
And here’s what you might initially propose. Have them target (both) secretaries and nurses.
And offer a free monthly drawing, (which behind the scenes), you actually pay for (sponsor.)
And each month, one extremely lucky winner, wins two dozen pastries of their choice. The total value not to exceed $50 dollars or X.
You Will Definitely Discover How Some Of Your Most Profitable Lead Generation Strategies And Or Tactics Will Also Help Other Local Non Directly Competing Vendors!
And the vendor will deliver the pastries, and or, if they already have an established store front, the winners can pick up their goodies themselves.
But here’s the rub.Along with each order, inside their bag, the pastry vendor, will also include a sealed envelope, which contains, at least 10 or 15, of your extremely time sensitive, two sided, brand new customer only, discount counted coupons. 😀
Side (A.) will invite them to bring a friend, whose at least 18 -along- with them, to your store before the coupon expires, so they get a free, 16 oz. bottle of one of your very best selling fragrances.
Which is an X dollar value! Plus they’ll automatically save an additional 10% more, off their total purchase.
Systematically Start Implementing Your Entrepreneurial Ideas And Watch Your Long Term Profits Start To Soar!
Side (B.) will offer them the chance, to list their birthday, (just the day and month ladies), not the actual year you were born! 😀
And also their wedding anniversary, (if this applies.) And also, they can come in, one day before and or one day after Valentines Day, and purchase any one item, at your actual cost, up to $400 dollars.(Or X.)
Provided of course, they’re still an active opt in email/mobile marketing subscriber.
Otherwise, they save 20%. And the kicker is, you also hook up your pastry vendor, by allowing her, (each month), to sample your newest fragrances.
And each month, she gets to choose, the fragrance of her choice, and get a free 16 oz. sample of her choice.
Given The Chance Some Of Your Very Best Your Lead Generation Strategies And Or Tactics Can Definitely Compound And Continuously Snowball!
This way, as she delivers her pastries to the local secretaries & nurses, she’ll also be a walking, talking, lead generation machine for your business as well!
And as she texts (and calls) some of her closest friends, and attends local dinner parties and other social events, plus the annual holiday festivities etc.
She’ll be exposing more and more, potential first time customers, to your boutique, for literally pennies on the dollar, will she not? 😀
And let’s not forget, how often she’ll post on social media. 😀 Sound like a plan or what?
This is how and where, some of your very best, market tested lead generation strategies and or tactics, fit into the overall big picture.Any questions?
P.S.Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below) that you can
apply to your business, product or service in the next 30 days or less!
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