(Implementing Some Type Of Creative Marketing Incentives Definitely Makes Sense!)
Whatever you’re currently doing to market, promote or advertise your business, products or services. When’s the last time you actually tallied or seriously considered both your short and long term marketing costs.
Periodically implementing this type of proven marketing audit. Can often be or quickly become an extremely valuable. An eye opening experience. Which can often lead to uncovering some previously untapped profit centers. Are you okay with that?
Why Not Go For Creating Some Instant Positive Viral Word Of Mouth And Mouse Viral Marketing Campaigns?
Now strictly for hypothetical marketing illustration purposes only. Ladies & gentlemen take a closer look at that state of the art flat screen TV. Hanging on someone wall.
Now imagine (for just a moment!) It’s your wall. And let’s the current or typical retail price. (Depending on where you purchased it.) Let’s say it’s somewhere in $1,000 dollar plus range.
Who what do you think typically happens whenever friends, immediate family members, in laws, neighbors, co-workers or employees.
Are invited over to watch whatever? 😀 They see it. Compliment and comment on “how” whatever they currently have is similar. Or how much they’re looking purchasing something similar to yours.
Meanwhile. What if or suppose you or your major non franchised retail appliance dealer major competitors. Offered various local vertical industries.
Like successful local dentists, estate planners, various types of attorneys, chiropractors, nurses, doctors, successful commercial and residential brokers etc.
Guess what fellow profit seeking entrepreneurs. All of the individuals in those particular industries. They each know at least 25 other locals, correct? 😀 And think about how much additional free, viral marketing exposure.
You or your major competitors will consistently generate. Via your various visitors posting both pictures and videos clips all over social media. Plus when they go back to work. Or when they go back to their place of business.
Why Not Ethically Bribe Your Ideal Prospects And Customers Into Taking The Very Next Step?
You know at least some of them will be constantly spreading the word, correct? And when they do. This means less wasted ad or promotional dollars, right? But more first time customers.
A percentage of whom will ultimately or eventually become regular, long term repeat customers, agreed? For literally pennies on the dollar.
Meanwhile the vast majority of your major competitors. For any number of reasons. (Which they’re totally convinced are valid.) Still haven’t at least started building and nurturing their very own opt in email list.
Gambling on the fact. Their social media accounts won’t be temporarily or permanently shutdown. Hopefully you’re starting to better appreciate. How and why you definitely need to get a better idea. Of how your current and future marketing costs. Can eventually negatively or positively affect your bottom line. Don’t you agree?
With The Right Customized Marketing Strategies And Tactics Consistently Turning Strangers Into Friends Is A Whole Lot Easier! (And Far Less Expensive Too!)
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly to me or vice versa! Thanks!
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(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on marketing your small business or service. I Recently appeared on.)
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