No Question Some Of Your Best Digital Assets Should Consistently Create Some Type Of Passive Results!
When you think about your current or future digital assets and or resources. What readily comes to mind? Have you recently recorded a 90-120 webinar? Which you could not have all or some parts of it converted into either blog future posts. Or perhaps into a mini e-course of some kind.
Or maybe create an entirely new ebook based off the original webinar. You could also create a more in depth youtube video series. Where you do deep dives on specific nuances of the main subject matter your webinar or special report covers.
And don’t forget no matter how much or how many social media content pieces you could continuously create as well. Basically what you’re ultimately aiming for is the opportunity to create some type of problem solving and value driven seed content for your ideal audience. And once it’s created.
Find various ways to continuously leverage it. To build your opt in email list. Generate appointments. Use it to generate specific leads. Use it to start future conversations. Which ultimately lead to more engagement. More sales and more introductions and more power partnering opportunities etc.
Save Your Creative Marketing Campaigns for The Times You Can’t Apply The Proven Fundamentals!
Notice the feature image with this particular post? It’s from my friend, expert coach and mentor, (the one and only) Adam Hommey. Adam coaches, consultants and mentors aspiring podcasters like myself. Who basically have buckets of entrepreneurial enthusiasm. But lack a proven podcasting success roadmap.
I was fortunate enough to recently be invited onto his popular brillancepluspassion.com podcast. (Thanks again coach.) Entrepreneur please take notice here.
Depending on “when” you’re actually reading this. The event (my guest podcast appearance) has already taken place, correct? And yet I along with all of Adam’s (on any other podcast host’s guest) have already appeared.
Now the specific episode is archived correct? So unlike your PPC (Pay Per Click) ad campaign. The potential laser targeted traffic doesn’t periodically get shut off and on. Depending on whether?
A.) You can afford to keep paying for your campaigns.
B.) Your account has been temporarily or permanently shutdown for any number of reasons. (It happens far more often than is readily admitted by the gurus and guruettes among us.)
C.) You’re not totally sure you’re actually targeting the correct audience.
Once You Create Some Type Of Value Driven Digital Assets And Or resources! (You Can Continuously Leverage Them In Various Ways!
Since you nor I can control “how’ traffic any other webmaster may or may not receive, right? You know Adam or any other webmaster will constantly put their best foot forward.
And constantly try and consistently generate as much laser targeted traffic as possible. For the lowest cost and least amount of time and or resources allocated, correct?
(BTW, simply by clicking the screenshot image directly below. You can listen to the entire 23 plus minute episode. But guess what entrepreneur? So can any of the other rock stars who have or are going to be a guest on a future episode.)
No Question Some Of Your Best Digital Assets Should Consistently Create Some Type Of Passive Results!
Which means they might be potentially looking for relevant future guests on their podcast or nationally syndicated radio or TV show. After all, this is “how” Adam initially became aware of me.
He’s a member of one of his coaching clients free Facebook groups. He saw the replay on his coaching clients FB group page. And reached out and invited ono his podcast. And as a direct result of his doing so. I’m now also one of his students.
Other respected experts also join these types of programs in order power partner as well as power network with like minded individuals.
So there are two simple real life case study examples of at least two of my current digital assets constantly increasing my long term exposure for literally pennies on the dollar.
Because as you’re reading this particular post or listening or watching one of my or any other profit seeking entrepreneurs on or offline content. They’re obviously elsewhere, correct?
And yet their (or your!) various digital assets and or resources are still tirelessly working for them, right? Unlike extremely valued employees. They don’t ever call in sick. Demand any vacation time. Nor do they ever demand raises. Or threaten to quit or go on strike.
Or go into direct competition against you. Entrepreneur “how” soon before you get serious and start creating some of your very own digital assets and or resources? And the moment you do let’s start strategically cross promoting each other. Sound like a plan or what?
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
As always if you got any value out of this post, please share this on your favorite social media sites or tweet this. Thanks!
And if you’re currently registered on Linkedin or twitter, and you’re serious about about doing some type of power networking. Let’s get connected asap!
Extremely important note: And if by chance, you happen to know any of the lesser known podcasters,(or radio show host)
who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa! Thanks!
(And be sure you head over to Spotify.com and setup your free account. This way you can listen to my podcast “The Marketing Minute” and leave
me a greatly appreciated 5 star review. Provided you honestly feel it warrants it. Thanks!)
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)
(And speaking of you consistently generating some type of reliable passive income. This may just be what you need right now. Click the link to
to “discover” the real secret of the ultimate insiders.)
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your gross profits by
as much as 25% in the next 90 days or less. (Provided you’ll consistently implement as instructed.)
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s FREE! Please note some links on this page are affiliate (income producing) links.
