Maybe All You Really Need Is A Strategic Marketing Plan!
Maybe all you really need to focus on is creating and consistently implementing some type of strategic marketing plan. Because have noticed whenever you go grocery shopping without a list.
You often tend to geta lot of things which are on your list. And often fail to get certain things which are. Does this ever happy to you? Or am I alone in this regard? ( I’m just curious. 😎
And the more practical your plans are. The easier and easier it becomes to systematically tweak here and there. Are you up for strategically scaling your proven process further and further up?
Ladies And Gentlemen Periodically Ask Yourself If You’re Playing The Long Game?
How can you and or your major competitors are strategically playing the long game? That’s pretty simple and straight forward. Whether you primarily market on or offline.
Are you systematically building your own opt in email list? Or your own offline database. For second think all the businesses or service providers who use outside sales reps to any degree.
Think of how much more productive they will be or become. When they start offering their prospects some type of really cool ethical bribe.
Simply for X minutes of their time. Whether they end of purchasing anything or not. And if you’re the vendor actually providing the ethical bribe.
Depending on how profitable your initial front end. If there is enough potential long term gross profits available. Why not at least test offering those vendors at least some of your long term back end cash flow?
Make It Extremely Beneficial For Your Ideal Customers To Systematically Tell A Friend Or Two!
Or what about inexpensively testing the following strategy. On the slowest night of the week at one or a few of the local Bingo parlors. Every person who buys a large drink or buys something that cost at least X.
Their name automatically goes into a spell free drawing which will be conducted that night. Near the end of night. Every participant who joins the retail appliance center owner(s) opt in email list.
And they also fill out a single or two sided index card and place it in a bowl. When their name is drawn. And their the nights 1st grand prize winner.
They automatically win an extremely time sensitive gift certificate. Which allows them to save 10% off any purchase. Up to $150 dollars. However, simply for dragging a friend with them whose at least 18. Before the ten or X day expiration date expires. They automatically save up to 40 or X% off. Up to $1,500 or X amount of dollars.
Give Your Ideal Customers And Prospects As Many Reasons As You Possibly Can To Sing Your Praises Both Or Offline!
And as long as their guest also joins the retailers list before they leave the store that particular day. And everyone else who are eligible.
They automatically win extremely time sensitive 2nd grand prizes worth X. Which in reality entitles them x% off if they come alone. But x plus % off. Simply for joining the retailers opt in email list. And dragging a friend whose at least 18. Before the ten or X day expiration date expires.
They save a little more. Plus the retailer may also give the 1st grand prize winner. A 20 or X pound of gourmet coffee free. Just so they further talk it up. Once or as soon as they get back to both their professional or personal inner circles.
Are you starting to appreciate why all you really need is a strategic marketing plan? Don’t you agree?
Are You Working On Potentially Profitable Referral Generating Strategy?
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on marketing your small business or service. I Recently appeared on.)
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