Grow your email marketing lists and watch your profits soar!
(Just Like The Ultimate Insiders Do!)
Have you noticed how all super successful (big time) small business owners (both), on and offline, ( but especially online) all seem to have their very own highly regarded email marketing lists?
It’s probably all a mere coincidence right?
Meaning- there couldn’t possibly be some type of connection to their six,seven and eight figure a year incomes, and their constantly growing (highly targeted) opt in email marketing lists, correct?
Of course you no better than that, correct?
And the remainder of this post, is dedicated to reinforcing why, whether you primarily market on or offline, you definitely need your very own, in house database of some kind.
Introducing Five Incredibly Simple Ways To Literally Explode Your List Building Process! (Without Spending A Fortune!)
Of course you realize that these five incredibly simple power list building strategies, are merely for illustration purposes and literally only scratch the surface of this highly complex subject,right?
Obviously as you become more focused you will, (no doubt) discover tons of more creative (non traditional) ‘think outside of the box’ ways to effectively grow your list (both) on & offline.
1.) Power list building strategy # one: This first strategy applies directly to marketing to all of your online visitors, (but especially) your first time online visitors.
Somewhere on your WordPress blogs index (home) page sidebars, (but typically) it will be located in the upper right hand corner.
Because most of us tend to read from left to right. Correct? But in any event, it’s always best to test it in order to discover which location consistently produces the best results.
Successfully Marketing Long Term Online Definitely Requires You to Develop Your Lead Generation Skills!
You need to have some type of opt in box for your best future prospects ( first time visitors) to subscribe to one of your main list.
And usually the way you accomplish that is by ethically bribing them with some type of low cost, high perceived valuable free lead generating offer of some kind.
(It might be some free, but highly informative 60-90 minute power interview that you conducted with a well respected expert within your particular niche and or industry.) Get creative.
And (it’s extremely important) no matter what you initially settle on as your free lead generating giveaway, that your opt in box (typically) be placed in your upper left or right side bar, but it also needs to be located above the fold.
Part Of The Strategy Of Making Your Sales Funnel Even More Effective Is Understanding And Consistently Implementing The Proven Basics!
Because your average first time visitor is only going be on your site for about five short seconds or less! Which means (if your) opt in box is located below the fold, they may not stick around long enough to see it!
(FYI: Just so you know, the term “above the fold” simply refers to the visible portion of your site that can be seen on the computer screen, (and or smart phone or tablet) without your visitor having to use the scroll bars.
Time Savings And Resource Leveraging Are Just A Few Of The Initial Measurable Benefits Of Email Marketing!
Also, keep in mine, typically you can expect somewhere between one-five percent of your first time visitors to opt into your list directly from your blogs sidebar, header and or footer.
(Things will definitely improve as you continuously test different targeted giveaways.)
2.) Power list building strategy # two: Make darn sure the most frequented pages on your blog, has someway for your visitors to join your VIP opt in email/mobile marketing list.
Because as you start to track which pages get the most visitors, (by simply) adding your opt in box to those pages, you’ll dramatically increase your chances of building your list.
Plus, all of your first time visitors and return visitors will not all be initially landing on your blogs home/index page.Right?
Here’s Where And How Some Non Complicated Creative Marketing Strategies Will Definitely Make A Big Difference In The Long Run!
Some of them may arrive via an article that got booked marked via one of the social book marking sites such as at Google Plus or Stumbleupon etc.
Typically they’ll visit your ‘about’ page, so you always want to have some sort of ‘call to action’ (CTA) instructions placed there.
Be Sure That You Take Advantage Of Some The Incredibly Powerful Free Plugins That Are Available In The WordPress Platform…
(FYI: The term ‘plugin’ just refers to a type of free (open source) software that you can install on your WordPress platform in order to increase your blogs overall functionality.)
3.) Power list building strategy # three: Be sure you, (especially) if you’re using a WordPress blog, that you add the “What would Seth Godin do” plugin to your site.
Just click on your plugin section in your WordPress dashboard, (it’s usually located on your left side o your dashboard), then click the ‘add new’ tab, and type the term “what would Seth Godin do” into your plugin search box.
(If you’re not sure how to do this, contact the support/customer service staff of your paid web host and they can walk you through this process.) Then click the install and active buttons respectively.
Some Sort Of Pro-active Direct Marketing Strategies And Or Tactics Is Definitely A Must!
You’ll notice as you read any of the posts on this blog, how this particular plugin welcomes and greets, (both) new & returning visitors to the blog, and immediately directs them to join your list or whatever action you direct them to take! 😀
(FYI:It’s located at the top of each blog posts.)
4.) Power list building strategy # four:Another incredibly powerful and mega proven, (long term) list building strategy, is to use what’s often referred to as a ‘light box’ on the home page of your bog.
You should have encountered it, the first time you landed on this blogs home page, correct?
(Also be aware, recently Google has issued a report, stating how they may in fact penalize sites, which use ‘light boxes. Because in some instances, it can interfere with the visitors overall experience.)
Notice how the light box appears and everything else is conveniently grey-ed out. Almost forcing you to either opt in or click the close button.You did opt in right? 😀
Building Your Business Online Definitely Requires Consistently Following Some Proven Steps And Processes!
This one simple strategy alone (can easily) amount to anywhere from 18-75% of your first time visitors ultimately joining your list! So don’t sleep on this one.
(FYI: Depending on who your email service provider is, they’ll provide you with the specific code that you’ll need in order to add the ‘light box’ to your blog.
5.) Power list building strategy # five: Be sure somewhere in each of your blogs posts (articles), that you always have some type of “call to action” (CTA.)
In other words, you direct your first time and or returning visitors, to take some specific type of action(s.)
After they read your blog post or watch your video or listen to your podcast(s etc.)
In most cases, you’ll direct them to grab your explosive free 22 step small business marketing idea kit series. In other words, be sure you direct them to your free, market tested lead magnet giveaway.
Because it’s a $97 (or X dollar value) and it’s free!
And you’ll also ask them to please Google Plus or tweet your post. Providing, that got any value out of it!
Bonus tip: If you primarily market your small business and or service offline.
You Should Be Using Powerful Free Drawings To Strategically Build Your List!
Be sure you set up a rather large display of some kind, and (either) once a month or once every three months, (every 90 days or so) hold some type free list building drawing!
Your customers will love it and you’ll easily build your follow up list for peanuts! And once every month and or every 30 days (you) or your staff choose a grand prize winner(s)
And you follow up with the 99%, and offer them some type of (low cost), high perceived value discount based incentive offer, for coming to your store and purchasing something within the next X number of days!
You Can Definitely Start To Consistently Make More Money As Your Various Marketing Skills Gradually Develop!
And add on an extra blank percent incentive, (every time they) bring a potential new first time customer with them! 😀
These six incredibly brain dead simple, power list building strategies, will definitely help you easily out promote your typical small business and or service provider competitors.
Hopefully now, it’s much clearer why, building and carefully and continuously nurturing your email marketing list, is simply a must. Don’t you agree?
P.S.Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below) that you can
apply to your business, product or service in the next 30 days or less!
As always, if you got any value out of this post, please Google Plus or tweet this.Thanks!
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your gross profits by as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)It’s a $97 dollar value and it’s free!
