A good email marketing design plan helps you out promote your competitors!
Who hasn’t heard the saying “The money’s in the list?” Constantly, right? Me too! 😀
But the real key is, are you actively and strategically building your very own in house, VIP opt in email/mobile marketing list?
Whether it’s on or offline.
Your email marketing design strategies, have to fit the personalities of your particular niche.
Online you need to be constantly building your very own opt in email list.
As you’re about to discover why.
There Are Two Main Components To Strategically Building Your Very Own Opt In Email List…..
The online list building process basically has two main parts and of course these two main components have several sub components. Basically, those two main components are
A.) Proactively list building.
On your blog (if you have one), and if you don’t, then you definitely need you very own, self hosted WordPress blog or site.
Because Google absolutely loves the WordPress platform. You’ll need an opt in form in order to collect the names and email addresses of some of your visitors.
And of course in order to to successfully collect email addresses, you’re going to need a premiere paid email service provider.
And if you’re seriously looking into learning the real ins and outs of WordPress, then look no further than my coach and mentor Jupiter Jim Landers!
Because he is an absolute genius when it comes to helping serious small business owners and or service providers maximize profits using WordPress.
Low Cost Email Direct Marketing Is Definitely The Way To Go!
B.) Inexpensively and strategically marketing to your VIP opt in subscribers.
Successfully marketing to your list involves (both) building and cultivating a long term relationship with your subscribers over time.
And that process involves three main sub components, which are;
A.) The overall tone and style and how you go about actively communicating with your subscribers.
(Note: Treat them as valued friends, associates and not just potential dollar signs and you’ll be way ahead of the game!)
Inexpensively Building Long Term Relationships Is One Of The Many potential Benefits Of Email Marketing!
B.) Another extremely important consideration is, how often you communicate with your subscribers (and of course) the quality of your communications.
Place your emphasis on educating and sharing with them as opposed to simply trying of sell to them, and you’ll be light years ahead of your ‘self centered’ major competitors.
C.) Protect the integrity of your subscribers (which means) never ever send them something purely because you might potentially earn a commission and or be compensated in some form!
The Three Major Benefits Of Building Your Very Own Opt In List.
The short of the incredible advantages of building your list is, over time, you can massively (and) incrementally increase your online income, by having your own list.
1.) Big advantage # one: Follow up email helps you inexpensively create more first time buyers. Because remember (on average) it typically takes the average consumer (between) 7-12 exposures to your product or service, before their ready to buy!
And that’s why you want to get them on your list,so you can systematically follow up with them via (offline) snail mail and or powerful (online) opt in email.
Start Out With A Very Basic Email Marketing Plan And Steadily Build On It!
2.) By strategically following up via offline snail mail and or online email, you can systematically create far more repeat buyers.
Because of your ability to (both) establish and nurture your ongoing relationship with your subscribers.
3.) This next one is huge! Marketing to your own list, allows you to sell far more big ticket items. And sell them far more often and net a much higher profit,on the front and back end, (especially) when the product is a digital one!
Two Powerful Ways To Leverage Your List Building Process.
In the beginning of your list building process, (especially) if you don’t currently have your own information products to sell. You can still benefit in a big way, simply by actively building your list.
A.) For ex; suppose one of the services you’re going to sell is, back end one on one power consulting for your specific niche. And suppose (strictly) for example purposes, that you charge $100 dollars per hour or X.(Just to start.)
(Note: Concentrate on the concepts here, not the specific numbers!)
In The Very Beginning Stick With Some Market Tested Email Marketing Templates!
You could send an email to your list (directed) at those who purchased one of your affiliate products or services. For ex; say they joined a membership site of some kind through your affiliate link.
There is an extremely good chance that a certain percentage of them will not only want, (but) desperately need further one on one consulting to help them sort things out. For sure.
Your potential profit angle is (everyone) that signs up through your affiliate link for product or service X, will get a whopping 50% (or X%) off their first one-three paid consultations with you! Test!
You’d Be Surprised How Potentially Profitable These Relatively Simple Sales Tips Can Actually Be!
Plus, they get a’lifetime’ discount of 25 (or X% off) your hourly rates, as long as they remain a paying member of your paid (continuity) affiliate program. 😀
The net result is, you gain monthly or quarterly continuity income, plus you’ll pick up some discounted consult client income as well.
B.) The other way you leverage your email list is by offering your customers something like a valued discount coupon that one of your top joint venture partners offers to new customers only.
You send the discount coupon to your list as a free bonus simply for joining your list.And or doing X, Y or Z! 😀
Hopefully You Can Now Better Appreciate Why The Right Email Marketing Design Strategies Are So Potentially Profitable!
This type of low cost marketing strategy works extremely well for traditional offline small business as well as service providers. Because once they’re on your VIP opt in email list.
You virtually eliminate the constant need for expensive postage and type setting costs!
Hopefully you can see the many powerful benefits to strategically building your very own (on oroffline) list.
As always, if you got any value out of this post, please Google Plus or tweet this. Thanks!
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