Lead Generation: How To Turn Lunch Time Into Prime Customer Acquisition Opportunities!Part Four
As you’ve previously discovered in parts one through three, about effectively using these proven underground ninja lead generation marketing strategies.Now let’s return to our hypothetical local magician, who prior to meeting that marketing savvy local Mom & Pop restaurant owner, they really were pretty clueless, when it came to how to inexpensively out promote their local competitors.
Now they’re going to really ramp things up and go to the next level. Let’s see what that might look like. You’re about to go up front, close and personal, and see how this marketing savvy local magician creates multiple streams of income.
How To Turn Lead Generation Into The Initial Multiple Streams Of Income!
As you recall from part three, once a month a local magician does a magic show for the winning family that won the grand prize from a local family orientated restaurant business.
Here’s where the multiple streams of income opportunities come in. First, the magician (while) they have that captive target audience of parents, they offer the first three (or X number) of parents that book him or her right then and there. They’ll save X% off a private show!
And the for the remaining parents, they automatically get a discount as long as they book them in the next 60 days or less. Here’s the next step, they also hand all of the parents a special lead capture type of business card, and on the back side of the card, the holders of the card is entitled to a greatly reduced family size portrait.
Did you catch that entrepreneur? Meaning, both the local magician and the local photography studio, will start strategically cross promoting each other.
Now then, for a moment think about what’s happening here, every time the magician does a show, their two sided business card introduces the photographer to a brand new potential audience, for literally pennies on the dollar!
And by the same token, the photography business owner agrees to put the local magician’s best market tested message on (either) the back of their flyers or business cards or both.
How To Put Your Lead Generation Strategies On Steroids!
Here’s the next inexpensive marketing ploy for the magician; the magician passes out flyers to all the parents that attend his shows and it basically makes them aware of two things.
1.) First; They’ll give the parents a group discount rate, if they book multiple parties for more than one of their kids at one time. And obviously, they’ll be rewarded for every referral as well!
2.) Second; they also make the parents aware that they do corporate shows as well! And remember, this all started because, the magician was-marketing savvy- enough to take the local restaurant owner up on their initial offer!
Hopefully, you can see how all this additional marketing activity, can and will help them make more money, right? Any questions?
Please list at least two simple spin off concepts (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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