So as you recall from part one, it really doesn’t matter if you’re a hard core NFL fan or not, correct?
And whether you are or not, you can still utilize, some potentially profitable lead generation techniques, which are totally inspired, by each years Super Bowl Champs, correct?
Absolutely. And hopefully, after reading and re-reading part one of this ongoing series. And initially watching and re-watching the video embedded in this particular post.
And it should definitely be a whole clearer, how and why, you can and should be consistently implementing, some proven, low cost lead generating techniques,right?
And you now, (or you definitely should also), have a much deeper understanding, of how this potentially profitable marketing strategy, can help you consistently earn a whole lot more money.
With far less effort. Don’t you agree? Good.
In the remainder of this post, let’s dive even deeper, so you have an extremely detailed blueprint, of exactly what you need to do. Okay?
Would You Not Agree A Proven Word Of Mouth Marketing Strategy Is Definitely A Really Good Start!
Quickly picking up where part one left off. There’s no question, holding a free drawing, of practically any kind, is definitely a step in the right direction, Don’t you agree?
And doing something really nice and totally unexpected, for the non winners, can’t help but further boost the retail jewelers status among them, correct? Absolutely.
And almost immediately build a positive word of mouth buzz of some kind. Both on and off of social media, correct?
So let’s delve a little deeper and explore this potentially, long term, strategic alliance, between the local, non franchised pizza parlor owner(s.)
First of all. They will allow both the owners and their employees, to purchase up to $2,500 dollars worth of furniture, and save 40% off.
Provided, they join the furniture concerns, VIP opt in email/mobile marketing list.
And then going forward, as long as they agree, to have their drivers, hand each delivery order, one of the furniture concerns, sealed envelopes.
Which of course, will have the words “Thank You!” in bold red letters, printed on the outside of the envelop.
These Are The Type Of Word Of Mouth Marketing Ideas Which Definitely Help Set You Apart From Your Major Competitors!
For ex. During the summer months of early June through late September. Every customer who spends over $1,500 dollars. They automatically get entered into a sort of raffle.(If you will.)
And each month, the 1st grand prize winner, automatically wins, a really nice barbecue grille, from their retail furniture stores, joint venture (JV) partner, whose a local, retail appliance dealer.Say what?
And of course, the grilles will be purchased, at the retail appliance dealers actual hard cost.
Because guess what? Wanna take a wild guess, which other, non directly competing vendors, best market tested discount coupons, will also be included, in the furniture outlets envelop? Bingo!
And now (hopefully), you’re starting to appreciate why, the extremely marketing savvy retail appliance dealer, is more than happy, to pay (invest) $2,500 or X dollars a mouth, to ride (piggyback) in the envelop with the retail furniture owners.
Because the appliance dealer understands all too well.Their ideal customer, currently has a total lifetime customer value metric, of somewhere between $4,000 -$8,500 dollars.Give or take, over the next five to seven year period.
This Is Definitely The Type Of Market Tested Strategy Which Doesn’t Call For A Whole Lot Of Lead Magnet Design And Or Contemplation!
Back tracking for just a second. (Because this point is extremely critical.) What do you think will happen, when those extremely loyal customers, who spent over $1,500 (or X) number of dollars, during the summer.
And at least one of them. Whether it was an individual and or a local couple.What do you think their long term reaction will be, when they discover not only have they won this really cool barbecue grille, which will normally retail for somewhere between $400 – $700 dollars.
Plus, they get a gift certificate, for at least $50 dollars, so they’ll have something to barbecue.
Can you see pictures, videos and texting, practically every summer going forward, on the really cool grille, they won courtesy of their favorite retail furniture concern. Oh yea.
And do you think, at least some of their neighbors, siblings, co-workers, employees and or card or bowling buddies, will help spread the word too. Both on and off of social media.Yep!
Are You Definitely Starting To Appreciate Why A Proven Word Of Mouth Marketing Strategy Can Potentially Be Worth It’s Weight In Gold!
A couple of strategies, which will most definitely, further boost, some positive, viral word of mouth buzz.
During the summer months. Every customer, (be they) an individual and or couple.
Every one who spends over $5,000 (or X) amount of dollars. They automatically win, a grille worth at least $1,000 dollars. Or X.
And if by chance, they don’t want the grille. Then they automatically qualify for, $500 dollars worth of gift certificates, from the local super market of their choice.
And $500 dollars worth of universal gas cards. Say what? Think about the long term buzz, this incredibly simple marketing ploy will most definitely create, right? No doubt.
So Who Really Needs A Lead Magnet Creator When You Consistently Market And Or Promote Like This!
Plus, think about how little impact, $1,000 dollars worth of prime time, local radio, TV and or a display ad spots, could be purchased, for such an incredibly small sum.Bingo!
On the other hand, there is simply no question, you (and or) your major competitors, can definitely start grabbing and maintaining, an ever growing market share. Simply by consistently utilizing, even a handful, of these market tested strategies.
Don’t you agree? Great. Hopefully, you definitely have, a much deeper understanding and or appreciation, of what the annual Super Bowl Champs, can definitely teach (you and I), about some potentially profitable, lead generation techniques and or strategies.Agreed?
P.S.Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below) that you can
apply to your business, product or service in the next 30 days or less!
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