Most resourced challenged small business owners and or service providers, already have in place, some type of lead generation strategies and or processes, correct?
Their biggest challenges seems to be, do they currently have in place, the proven process and or systems, to effectively handle, any and all replies they ultimately receive.
The answer, sadly for far too many is, they simply do not. On the other hand, it’s equally important, to recognize, how not having any type of proven lead generation strategies in place, opens the door to long term possibilities.
This particular blog post, will try and expose you to several of those untapped possibilities.
So Who Else Wants To Know Why Some Of Your Very Best Least Generation Strategies Definitely Shouldn’t Be Ignored!
Truth told there are several valid reasons. This post will highlight at least three of them.
First and foremost, effective lead generation strategies and or tactics, can be monetized several ways.
Obviously, they can help you and I, (and or) your major competitors, lower upfront out of pocket cost, while simultaneously, lower your/our cost to produce continuous sales.
And they can also double, as an extremely helpful, strategic alliance type of promotional strategy, for some of your very best, cross promotional, and or joint venture (JV) partners as well.
Some Of Your Very Best Lead Generation Strategies Can And Definitely Will Add Nicely To Your Bottom Line!
Case in point, there is absolutely nothing, from stopping you or I, (and or) your major competitors, from implementing your very own lead generation strategies and or tactics, in order to, (both) build your opt in email/mobile marketing list.
And to generate some long term sales, by financing 100% of your efforts, and pocketing 100% of both the front and back end profits of your sales funnel.
Or you and I, can strategically joint venture, with other non directly competing vendors, and help both businesses grow. For ex; let’s suppose you currently run, a local, retail appliance center, which sells tons of extremely popular electronic gizmos.
And your ideal customer, currently has a total lifetime customer value metric, of anywhere from $7,500 -$12,000 dollars, over the next five to seven years.(give or take.)
When You Use You Entrepreneurial Skills To Help Other Non Directly Competing Vendors Prosper! (You’ve Have Hit The Mother Lode!)
Case in point; let’s say the extremely marketing savvy retail appliance dealer, wants to systematically grow their customer base, without having to constantly rely, on outrageously expensive, cold market advertising strategies and or techniques.
Instead, they will attempt to strategically network (JV), with a local, non directly competing sporting goods store owner.
And try and ethically bribe, both the store owners, their employees and the stores customer primary base, into becoming first time and long term repeat customers as well.
Here’s how, the retail appliance center, (behind the scenes), will finance (100%) pay for, a quarterly free drawing, where two extremely lucky, grand 1st prize winners, one male and one female, will win a free one year membership, to an exclusive local country club!(And or whatever.)
Which is normally a$6,500 dollar(or X dollar) value.
Savvy Entrepreneurs Always Explore Some Prove Ways To Promote Your Business And Or Services!
Each quarter,(roughly every 90 days or so), the owner of the sporting goods store, would either send an opt in email and or text message, to their list, informing them which two subscribers were this quarters lucky winners.
But all the other runner ups, would also receive two extremely time sensitive discount coupons, one from the sporting goods store owner, and the other from the appliance retail dealer.
Where for an extremely limited time, they can save X% off, their next two purchases.And X% more, simply by bringing a potential first time customer with them, to your store, whose at least 18 years old.
But the coupons, have to be used, within 60 days of being created.And by allowing the sporting goods store owners, and their immediate staff/employees and or associates, to each purchase up to $1,000 (or X) dollars worth of electronic goodies, at the retailers actual hard cost, plus any and all applicable taxes & fees etc.
This incredibly simple marketing strategy, will compel these individuals, to storm social media, plus brag to any and everyone who will listen! Don’t you agree? 😎
This is why, some of your very best, lead generation strategies and or tactics, cannot and definitely should not be ignored! Don’t you agree?
P.S.Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
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