It May Not Be Called Common Sense Marketing! (But Here’s Why It Definitely Should Be!)
On the initial surface it may not seem like or completely obvious to you just yet entrepreneur. How and why some type of extremely low cost, potentially high impact common sense marketing strategies and tactics.
Can be or quickly become incredibly profitable. Hopefully after initially reading and re-reading this particular post and or series of posts related to it. Your creative marketing eyes will be opened extremely wide.
To “what’s” truly possible for you and or your major competitors for literally pennies on the dollar. Because the more expansive and viral you can make the vast majority of your viral marketing efforts. The less money, time and other extremely valuable resources and or assets.
You’ll need to allocate towards consistently doing so. As you and or your major competitors are about to discover.
When They Say Extremely High Impact And Potentially Common Sense Marketing Strategies And Tactics! (Entrepreneur They Mean It!)
Case in point. (In America anyway.) Entrepreneur is there anything more American with regards to sporting events. Then little league baseball? Think about “what’s” really happening for just a moment. These enthusiastic youngsters aren’t receiving a nickel (yet!) to play a game they truly love, correct?
And the parents or legal guardians who unconditionally support them by constantly bringing them and others to each game over the years.
For the most part, they aren’t being directly compensated in any major way by the little association, correct? And yet year after year these hands on parents, relatives and or legal guardians consistently go above and beyond to support these youngsters, do they not?
Fully aware a staggering 99 plus % of them will never make it past the high school level. And anywhere from 25-90% of them won’t even make their high varsity or Junior varsity level teams.
Some pretty eye opening stats are they not? But just because the vast majority of these kids who eagerly participate in little league. And the local adults who enthusiastically support them. May not be grooming the next big thing in major league baseball.
Who says these same local parents, legal guardians and or relatives etc. Can’t be and or become extremely valuable marketing and professional promotional assets. For you and or your major competitors.
Who are in the retail appliance selling business. Say what?
Proactively Setting The Proverbial Marketing Stage Is Just The Tip Of This Proven Process!
Let’s say on average, as far as both local competing teams are concerned. Maybe 20 or X number of local parents, legal guardians and extremely close relatives show up. (And to keep things incredibly simple.) Let’s say the average attendance of made of primary ten local parents and or legal guardians on both sides.
Enthusiastically supporting their local team. So matter “what” the actual make up is, of X number of men or women. Both sides average at least ten on both sides.
And since little league is played primarily during the summer. When it tends to be a little hotter than usual, correct? Here’s one of the very first strategies. You or your major competitors will at least inexpensively test. In order to start building some major, long term positive word of mouth branding.
Since you or your major competitors will be strategically sponsoring one of the teams. You gladly provide at least 60 or X number of ice cold cans of some of the areas most popular.
Either ice tea and or lemonade. Sixty cans would mean everybody in attendance could get at least one if not two cans apiece for free, correct?
Once Or As Soon As You Get Your Target Audiences Attention! (Now You Or Your Major Competitors Start Strategically Leveraging It Big Time!)
After each game. No matter “if” your sponsored team actually wins or loses.
You and your staff come up with some creative ways to reward either the players and or the parents and or legal guardians. Case in point. Every time they win. You and or your major competitors order X number of cheese pizzas, sodas and wings for your sponsored team. (And remember entrepreneur this particular proven strategy is just an incredibly low cost way to help further boost your positive word of mouth and mouse brand)
For literally pennies on the dollar. This incredibly cool gesture just reinforces to both the players as well as their parents and or legal guardians.
“Why” your non franchised retail appliance store is definitely the place to shop at. Because along with this. You and or major competitors will also provide those small hand size fans.
(Which truth told definitely don’t do much in terms of cooling you off. But it definitely provides you and or your major competitors a reason to have your name, business address and opt in email building lead capture page address on the fans as well.
Aggressively promoting, what else? Your extremely popular monthly free drawing. Where each week during the entire little league season. One 1st grand prize winner automatically wins a state of the art tablet.
You’ll Be Absolutely Amazed How Much Consistent Positive Word Of Mouth And Mouse Buzz These Incredibly Simple Marketing Strategies And Tactics Will Consistently Generate!
Plus, whenever the team occasionally loses a game. (Which is hopefully not to often.) All is not completely lost. Because every team member who got any type of hit. Both them and their parent(s) and or legal guardian(s) etc.
They get a $25 or X dollar gift certificate to one of your areas most popular local barbecue pits. And any time any of the players on your sponsored team also hits a homerun.
The entire team gets treated to a group dinner at local barbecue pit. And you and or your major competitors gladly pick up the entire bill up to $600 or X amount of dollars.
(And the parents and or legal guardians agree ahead of of time. How much they’ll each put in to cover any unpaid balances. Coming up very shortly in part two. You and or your major competitors are about to “discover” ‘how to” take these not so common sense marketing strategies and tactics to the very next level or two. So please stay tuned, okay?
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