Introducing Three All Too Common Marketing Mistakes!
(You Definitely Need To Avoid! Because They Ultimately Cost You Way Too Much Money!)
Ladies and gentlemen would or do you agree? Attempting to run your own successful business or service. Is definitely challenging enough, correct? And when you throw in the fact.
You/we definitely don’t know, what you don’t know, agreed? This sort of compounds your/our problems. Does it not? Which is all the more reasons why. You want to avoid the following three. All too common marketing mistakes. Any disagreement there?
For Sure Systematically Reducing Risk Can Have A Long Term Positive Compounding Affect On Your Bottom Line!
Case in point. Entrepreneur when you or your major competitors ethically bribe your offline prospects or paying customers to drag a friend with them. to your store or showroom. Whose at leas 18.
Before your ten or X day expiration date expires. On the initial surface. It may not seem like it. But you have just taken a crucial step. To systematically reducing your risk.
Contrast the aforementioned market tested strategy. To you or one of your major competitors continuously spending an outrageous fortune. On a dismally performing- local billboard ad campaign. In which you’re told on average somewhere between 30 – 75K per month will be exposed to it.
(It’s nowhere exciting or as potentially profitable as they’re made out to be!)
(Sadly “what” you and I are not being told is. a staggering 99% plus of those exposures will ever result in you doing any business. It’s more of an expensive corporate awareness campaign at best. The vast majority of those daily, weekly – walking, driving, cycling or jogging past.
Simply aren’t paying much attention to it.)
Introducing Three All Too Common Marketing Mistakes!
Entrepreneur Please Stop Treating Your Business Or Service Like A Glorified One Night Stand!)
When X amount of your prospects or customers drag a friend with them to your store. Whose at least 18. Ladies & gentlemen unlike those outrageously expensive, local billboard ad campaigns. You or your major competitors just dramatically lowered your overall cost per lead, (CPL), correct?
Then by ethically bribing your guest to join you or your major competitors opt in email list. Now going forward. You or your major competitors can inexpensively keep in contact with them.
Versus constantly running, various types of potentially expensive ad campaigns. Just to reach the same or even less new potential prospects.
Try And Maximize Your Long Term Repeat Customer Generation Opportunities!
But it’s a statistical fact ladies & gentlemen. A large percentage of your 1st time prospects who are drug to your showroom. There is a 300% better chance they’ll buy something on their very 1st visit. 😀 (And a percentage of them will become long term repeat customers.)
Versus “how” many times locals will pass you or your major competitors outrageously expensive billboard ads. And do nothing in terms of putting money in your pocket.
Whether those passing by the billboards call or becoming a customer or not. You or your major competitors are still out your investment. do you agree?
Can you appreciate these three all too common marketing mistakes? Hopefully you’ll stop making them.
Of Course Strategically Growing Your Business Or Service Is A Major Priority! ( Just Be Ever Mindful You’re Not Working Way Harder Than You Actually Need To!)
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on marketing your small business or service. I Recently appeared on.)
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