(And Definitely Will Continue To Do So Until You Permanently Change The Way You Think And Consistently Act!)
Entrepreneur here’s one of your very first clues. If you’re constantly staring at your blank computer or laptop screen. Wondering “what” type of content to share with your specific audience.
Either you really don’t have a clue what type of content they truly crave. And definitely can’t get enough of. Or worst yet. You’re totally fixated on ‘how” you can somehow manage to hustle them for a few dollars. (As often as possible. Without providing much real value. Word to the wise my friend.)
Your potentially profitable content marketing strategy will definitely continue to fail big time. Until or unless you become a true service provider. You get that proven line of thinking, right?
So Why Not Start Thinking Of Yourself As A True Content Marketing Strategist?
And by doing so. You and or your major competitors automatically widen your long term marketing/promotional opportunities. Case and point. “How” many of you recognize the names Todd & Leah Getts?
They own and manage an online marketing agency called “DigitalTrailBlazer.com.” (Please do yourself a favor. If you’re truly serious and dedicated to successfully growing your on or offline business and or service. And no that’s not an affiliate or Joint Venture (JV) link of any kind. Just saying. 😀 )
Because they both started out as clueless, perpetually struggling online marketing rookies. (Then they started heavily investing in some proven professional education. Then they started systematically applying what they were taught.
And slowly became six, then multi six figure annual earners. To now well established and highly respected. And constantly sought after multi seven figure earners. Now constantly dawning physical and virtual stages.
They’re also extremely sought after high end coaches, consultants, mentors, trainers and guest summit speakers etc. And now they recently added major podcast hosts to their ever growing list of accomplishments too. And highly sought after podcasts guests to their every growing accomplishments as well. (More on their rapidly growing podcast in just a few. Their latest numbers are.
They’re rapidly approaching 200,000 subscribers/listeners per episode.
Consistently Do These Kinds Of Things If You’re Really Serious About Systematically Growing Your Business And Or Service!
Now that Todd & Leah have successfully added their new podcast to the their strategic marketing mix. And they’re constantly on the lookout for some interesting guests.
Who are gladly willing to share their proven expertise with their rapidly growing audience. It only makes sense for you and I to try and leverage these types of opportunities. Don’t you agree?
As you can clearly see. They proactively promote their entrepreneurial success based podcast. (And as you can also clearly see from the screenshot image directly below.) Yours truly is scheduled to be a guest on their totally awesome podcast. 😀
Pretty cool, right? But getting back to main point. And the real focus of this particular blog post. If you and I lead with the service provider attitude/angle. And seek to provide value.
This type of marketing/promotional approach. Makes you and I and or your major competitor(s) practically irresistible to your/our ideal customer base.
If you’re desperately trying to get in front of them. Just to try and sell them first. And maybe or kind of sort of service them second. If at all.
So What’s Your Current And Or Future Strategy For Getting To The Very Next Level Or Two?
Of course you and or your major competitor(s) can readily appreciate the long term marketing possibilities. From being featured on a rocking podcast. Which is rapidly approaching 200,000 subscribers, correct? 😀
That’s definitely a major credibility booster. Don’t you agree? And you never really know who will be listening or watching the replay on YouTube, right?
And who has a virtual summit coming up. Or who has recently formed a high end “Mastermind” group. And they’re proactively looking for some relevant, but non directly competing bonus material. To share with their audiences. (Are you also started to smell and appreciate the potential long term marketing possibilities?
I sincerely hope so. Once or as soon as I get the link from their Youtube channel. You can bet I’ll be proactively sharing it every chance I get. Wouldn’t you too? 😀
This is just a very small sample of why your long term content marketing strategy will definitely continue to fail. Or grossly under perform. Any questions?
Stop Struggling To Constantly Produce Witty Content! (And Instead Laser Focus Your Long Term Efforts Or Providing Some Type Of Value For Your Specific Tribe!)
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
As always if you got any value out of this post, please share this on your favorite social media sites or tweet this. Thanks!
And if you’re currently registered on Linkedin or twitter, and you’re serious about doing some type of power networking. Let’s get connected asap!
Extremely important note: And if by chance, you happen to know any of the lesser known podcasters, (or radio show host) who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly to me or vice versa! Thanks!
(And be sure you head over to Spotify.com and setup your free account. This way you can listen to my podcast “The Marketing Minute” and leave me a greatly appreciated 5 star review. Provided you honestly feel it warrants it. Thanks!)
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on marketing your small business or service. I Recently appeared on.)
(And speaking of you consistently generating some type of reliable passive income. This may just be what you need right now. Click the link to “discover” the real secret of the ultimate insiders.)
And be sure you grab your explosive free 22 step small business marketing mastery kit series, because it will help you increase your gross profits by as much as 25% in the next 90 days or less. (Provided you’ll consistently implement as instructed.)
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s FREE! Please note some links on this page are affiliate (income producing) links.
