(Just Like The Big Boys And Girls Do!)
So when you’re trying to systematically increase sales revenue, do you automatically spend a ton of your extremely hard earned money, on dismally performing, traditional advertising methods and or campaigns?
Because it’s pretty simple to do so, is it not? You simply write checks, knowing, going in, your projected (ROI), Return On investment, will probably fall way short of your projections, correct?
Especially if you’re currently spending money on, outrageously expensive, local newspaper, billboards, prime time radio and or TV spots etc.
For one thing, if you decide on running, 30-60 second, local TV and or radio spots, (entrepreneur), you’d better be financially prepared, to spend a small or large fortune. 😀
Because before the general public even notices your ads, (let alone!), start responding to them.You’re gonna need to spend a fortune trying to stand above all the marketing clutter.
So rather than go down that all too familiar, unproductive road. Let’s explore some creative, (albeit) rather basic, proven marketing alternatives. Whatdaya say?…
So Who Else Wants To Know How To Increase Sales Revenue Practically On Auto Pilot!
The very first way, you can definitely discover how to increase sales revenue, is by stop wasting your hard earned money, on dismally performing, outrageously expensive, traditional advertising mediums.
Leave that sort of (so called!) advertising and or promoting, to really big corporate 100- 500 types. Because they have the financial pockets deep enough, to stick with, until they gain brand and or name recognition.
And if this is your current approach to traditional advertising,marketing and or promoting, (word to the wise!), there is a better than 97% chance, you’re simply not going to be able, to make it work, the same way, a fortune 100-500 corporation will!
Because before you ever even come close, to remotely turning a profit, your bank account will be empty, and your business, in all likelihood, will either be bankrupt and or just hiccups away from filing bankruptcy.But all is certainly not lost…
There Are Several Battlefield Tested Marketing And Or Promotional Strategies Your Resource Challenged Small Business And Or Service Definitely Should Be Inexpensively And Or Strategically Testing!
Case in point; for one thing, (entrepreneur), if you’re currently doing any type of print traditional advertising.
Especially in niche publications. Your classified and or display advertising, should be heavily, direct response orientated.
Meaning, your ads, should be offering, some type of market tested, free lead magnet giveaway, so you can build your build very own, opt in email/mobile marketing list.
This way, you can better educate (nurture) your ideal prospects over time, and build solid re pore with them first, before just going after the quick (low end) sale.
Just below, take a look at a sample, of a direct response type of print ad, an extremely savvy book publisher could use, in one of two creative ways.
You Can Quickly Increase Sales Revenue In Many Totally Unconventional Ways!
Here’s two direct response type of flyers, an extremely marketing savvy book publisher, could inexpensively test, to try and discover, (which), if either offer, pulls the over all best response, from their ideal prospects.
So let’s say an extremely popular author and or recognized authority, in a given subject, industry and or niche, authors a (either) a book and DVD series,on investing in under the radar penny stocks.
The publisher, arranges, for the book distributors, to place the following book placement flyers, to be inserted into each book.
And then, the publisher and or their professionally trained marketing team, will closely monitor the responses to both offers.
So they can (hopefully), discover, which offer to roll out big time, on any and all additional printings of that particular book, and or any relevant books and or DVD’s in the future. 😀
Developing Effective Lead Generation Strategies Will Ultimately Lead To An Increase In Sales Revenue!
Take a look, at these two sample, direct response type of print ads. Which could be featured ads, in the side bar of your weekly and or quarterly, on or offline newsletter.
And or in a specialty magazine and or journal. Or as previously mentioned, placed as inserts, in relevant DVD’s and or books etc.
(BTW, just so you know, these particular screenshots, were taken, from a newsletter template I used, in my paid email service provider of choice, Awebers email editing software.
And I used Techsmith-s free, screen capture software, Jing to take the images, but they were created, using Awebers email editing software. 😀 (And it took all of 20 minutes total to create both.)
Here’s direct response
Sample insert ad # one:
Remember you would be A/B split testing both offers, placing offer (A.) in half the books or DVD’s and offer (B.) in the other half!
Here’s direct response
Sample insert ad # two:
Who Says Unconventional Ways To Promote Your Small Business And Or Service Aren’t Worth Looking Into!
First of all, (unlike!), the traditional, outrageously expensive form of print advertising. Can you see how direct response type of advertising and or promoting, compels a percentage of your most qualified/ideal prospects, to respond favorably to your free lead magnet type giveaway?
And it also pre qualifies and helps you eliminate upfront, those prospects who may not really be a good fit, for your particular products and or services.
(Very important note! Always keep in mine, there is simply no guarantee whatsoever, even your ideal prospects will respond favorably, to your direct response type of advertising/marketing approach!
But in any event, you certainly don’t wanna continue to waste your hard earned money, on glitzy, image advertising promotions!Right?)
In part two, you’ll discover what else you can do, once your direct response, A/B split tests method, has produced a clear winner!
Plus, you’ll discover why I included a video, from my Coach and Mentor, “Jupiter Jim Landers!” The WordPress and Internet marketing guru-s guru!
So you definitely wanna stay tuned entrepreneur.Until then, are you starting to better appreciate, how direct response advertising and or marketing methods, can definitely help you and I, and how to increase sales revenue, practically on auto pilot! Say yes! 😀
P.S.Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below) that you can
apply to your business, product or service in the next 30 days or less!
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