(Or Give Yourself Credit For!)
How many of you not only recognize, but might also already be a customer of mega best selling author Robert Allen? Bob is not only an extremely well respected and much sought after, national and internationally coveted Keynote speaker.
His plethora of chart topping books continue to sell like crazy. And over his 40 plus years of international notoriety. And fortune building. He’s literally created a ton of various types of income producing assets and or resources. Don’t you agree?
Entrepreneur When You’re First Starting Out! (Who Says You Can’t Or Shouldn’t Leverage Other Respectable Entrepreneurs Brand Equity?)
Now for those of you who literally don’t know who Robert G. Allen is. Just ask your friend Google. Bob originally started his journey to mega wealth. By initially learning “how to” successfully invest in well maintained single homes.
In relatively stable neighborhoods. Whenever possible buying them at slight to severe discounts below their true market value. By specializing in targeting and expertly working with highly motivated sellers of all kinds.
And he primarily used, what’s over the decades. Come to be negatively referred to as “Creative Financing.” Or “No Money Down” real estate financing methods.
And after accumulating a small, (but nonetheless impressive!) holding of fairly reliable, income producing portfolio of properties.
Just like a ton of other respected experts in their given field. Ole Bob got the uncontrollable itch to publish a book. Now remember. Back when Bob originally decided to share his proven real estate investment “secrets” with the rest of the world.
He wasn’t the least bit famous. And he definitely didn’t have any national or international fame to speak of or leverage. (Not quite yet anyway. 😎 )
And absolutely no major book publishers were constantly beating down his door. Nor were any major TV network execs or major radio producers constantly inviting him to be a guest. But the vast majority of that changed. The moment his very first book, titled “Nothing Down.”
Became a blockbuster, running away mega best seller. Suddenly the major newspaper editors, like Barron’s, The Wall St. Journal, The Washington Post, Los Angeles and New York Times, Entrepreneur Magazine all came calling!
And Then He Almost Instantly Created And Helped Coined The Mega Popular Phrase Multiple Streams Of Income!
Because practically overnight. Bob’s free workshops. With the paid 3-5 day bootcamps and Real Estate Wealth Creation workshops on the back end. Not only started routinely selling out. But suddenly he also became one of the hottest, most sought after, high end Keynote speakers as well.
His 4-8 cassette tape home study programs, workbooks, personal one on one coaching, mentoring and high paid consulting opportunities literally exploded as well.
He routinely started appearing on the hottest national TV and radio shows etc. Audiences nationwide. Enthusiastically started packing hotel rooms and auditoriums to hear him speak.
And his book signing tours were also becoming legendary as well. His outrageously successful “Nothing Down” seminar workshop business gross front & long term back end profits were also staggering.
Almost instantly his major (copy cat!) competitors. Literally sprang up overnight. They began buying outrageously discounted, late night cable TV airtime.
And started promoting and making a fortune with their own home study courses, seminars and 3-5 day bootcamps & multi day wealth building retreats etc.
Robert Allen’s Information Marketing Expertise And Major Success Spawned A Ton Of Mega Successful Copy Cat Marketers!
At one point in America. You couldn’t turn on your TV after one o’clock in the morning, to about 5 o’clock am. Without seeing one or two Real Estate investment gurus. Marketing their “secrets” to creating wealth with real estate information products and services.
But make no mistake about it ladies & gentlemen. Bob along with nearly all of his contemporaries over the years. Definitely had more than their fair share of extremely harsh & vocal critics! Over his 40 plus years on both the national & international scene.
He along with his most successful contemporaries. Have constantly been accused of selling and promoting nothing more than carefully crafted. Over priced hype!
And marketing to primarily the totally un-sophisticated & the desperate! But one thing a staggering 99% of Bob’s harshest critics or temporaries can’t say with a straight face. They haven’t published multiple mega best selling books yet. He has!
And that’s what the short video above is promoting. A free two day summit on successful book publishing. (Of course you know he & his expert marketing team will be heavily promoting some type of paid high end products & services on the long term back end, correct? 😎
Entrepreneur can You Name Any Super Successful Man Or Woman Who Doesn’t Have Their Share Of Critics?
The point is. As a direct result of the outrageous success of his mega best selling books. Today Bob still gets approached by highly influential, potential JV (Joint Venture) partners.
Or super international brands who invite him to be their extremely well paid Keynote speaker. Or he still routinely gets paid big bucks to consult major companies on “how to” expand their brands both nationally & internationally. (And he definitely ought to know, right?)
He still gets paid big bucks for his personal seminar appearances. To personally mentor up and commers trying to leverage their non best selling books into lucrative back end speaking engagement income. 😎
And let’s not forget, nor discount his extremely lucrative licensing arrangements. The main point being. Bob over the years, has created a ton of income producing assets and or resources. Don’t you agree?
There’s No Question You Also Have Some Type Of Assets Or Resources You Can Monetize!
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