How Understanding Your Real Cost Per Lead Definitely Gives You The Edge!
So what are you consistently dong right now, (in terms) of either traditional and or non traditional advertising, promoting and or marketing?
And is it working to any degree at all?
And based on your current results, do you honestly feel it (either) needs to be semi tweaked and simply re-booted and or discontinued altogether?
Which brings you at least semi full circle. Because no matter how you currently generate your business, either on or offline.
You still have to seriously consider, your total cost per lead, do you not? Absolutely.
Because obviously, you (nor I) can ultimately afford, to simply pay X per lead, then bring your prospects into your (on ) or offline sales funnel.
If at some point along the way, somewhere in the entire process, it isn’t cost effective, correct?You simply whined up going broke, like so many aspiring entrepreneurs before you.
(Typically, a staggering 80% or more, of brand new businesses, (both) on and offline, ultimately fail within five short years or less.)
This being the case, let’s have a much closer look at how and why understanding your real cost per lead definitely gives you a potential advantage.
So What’s The Big Deal About Understanding The Cost Of Sale Formula Anyway?
Maybe everything, maybe nothing. You’re about to exposed to an incredibly straight forward marketing strategy, which practically, any type of seriously engaged, profit seeking, service provider entrepreneur, no matter what the current size their enterprise is.
They can and definitely should be (either) utilizing this battlefield tested, lead generating strategy as is.
And or, they/you should contact yours truly asap, in order to receive some paid expert help, on how to customize it, to your current situation.
Because doing so, will definitely be to the long term health of your bottom line, for literally years and years to come. 😀
This being said. First take a look at this potentially profitable marketing strategy, from the low hanging fruit marketing perspective.
Then watch (more like) discover how, a few incredibly (brain dead simple) marketing tweaks, can and definitely will put this potential marketing strategy on steroids. Sound good? 😀
How And Why You Can And Should Turn Your Understanding Of The Cost Per Sale Formula Into A Long Term Income Producing Asset!
Case in point. Let’s suppose you’re an expert photographer, who runs your own solo-preneur type of studio.
And you’ve only recently, just signed a six month lease, for your first commercial studio. And your ideal customers, are couples and or single parents with kids, between the ages of 3-12.Or blank.
And your ideal customers, currently have a total lifetime customer value of somewhere in the neighborhood of $100-$1,300 dollars, over the next five to nine years.
And since you’ve literally been forced into having to learn how to better promote/market your business and services.
You’re now a whole lot more marketing savvy. And you no longer waste an outrageous fortune, on those dismally performing, traditional advertising and or promotional campaigns.Like you used to.
(Extremely important note: Be sure and watch the video with this particular post.
Because it better explains, how you can consistently benefit from part A of this particular, long term marketing strategy you’re currently reading about. And the remainder of this posts carefully reveals part B of this long term marketing strategy.)
How And Why Understanding The Cost Per Lead Will Most Definitely Give You An Edge!
So imagine one day, as you’re dining for lunch, at one of your favorite local restaurants.You notice this rather attractive couple, with their two kids, (who) just happen to be between the ages of 3 and 12. Oh how convenient, right? No doubt! 😀
Anyway, you waive one of the waiters or waitresses over, and ask them to please hand this sealed envelop to the nice looking couple,(or couples) you’ve been observing.
And the envelop has the words “Congratulations!” in big, bold red letters, written on the outside of the envelop. (So you know the person whose paying for the meal, will waste no time, ripping it open, correct? For sure. 😀 )
And tell them, the envelop contains two potential bonus goodies, courtesy of the photographer.(And ask the waiter/waitress, not to reveal who their mystery donor is! 😀
Strategically Used Correctly The Sales Growth Rate Formula Can D Wonders For Your Bottom Line!
1.) Potential bonus goody # one: They will receive a $20 (or X dollar) gift certificate credit, courtesy of this anonymous donor!So they save $20 or X amount of dollars of their entire bill. Say what?
2.) Potential bonus goody # two: They will also receive, an extremely time sensitive, two sided index style card.
Side (A.) invites them to head over to the photographers, market tested lead lead capture page, in order to join their VIP opt in email/mobile marketing list. In order to enter their free monthly drawing.
For their chance to win X dollars worth of family photos, valued at X! And side (B.) invites them to come to your studio before the hand written date on the index card expires, for their opportunity, to save a whopping X% off one large family portrait, and X number of smaller shots.
You Truly Can Worry And Stress Far Less About Certain Key Business Growth Indicators When You Thoroughly Understand Basic Marketing Strategies And Or Tactics!
Pretty standard stuff, in terms of the marketing mechanics, correct? Now watch this ever so subtle marketing twist. 😀
Because it’s definitely going to put this battlefield tested marketing strategy on steroids.
But this will be fully revealed in part two, okay? For now, hopefully you can better appreciate, how understanding your real cost per lead, definitely gives you a potential edge. Don’t you agree?
P.S.Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below) that you can
apply to your business, product or service in the next 30 days or less!
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And they’re pro-actively looking for potential guest speakers.Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa!Thanks!
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