How To Use Your Expert Coaching Skills To Launch Information Products!Part Two

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How To Use Your Expert Coaching Skills To Launch Information Products!Part Two

As you previously discovered in part one of this ongoing series about “how” an extremely savvy marketer such as yourself, that’s just happens to be and or will soon be doing any type of active coaching on any level, can and definitely should (constantly) be strategically leveraging that particular skill and cashing in handsomely, for doing so.

As you recall in part one in our hypothetical marketing example. Sherman Smith, who just so you know, is a real life expert blogger and did write this totally excellent blog post , about 5 power driven elements to focus on to generate email subscribers.

And in that excellent post, Sherman lays out five plus extremely critical tactics, that must be consistently implemented, in order to get really effective at power list building 101.

And as a result of his totally excellent post, I merely pointed at a few (hypothetical) marketing options, that an extremely savvy marketer (such as yourself) should seriously consider, as a way of further monetizing your efforts.

So that you do something (extremely worthwhile) once and get paid (one way or the other), going forward, from now on. And part two will focus on at least three more fairly straight forward ways, that you might seriously consider doing just that!

So How The Heck Do You Convert Your Expert Coaching Skills Into Some Extremely Profitable How To Problem Solving Information Products And Services?

Especially if, to this point, you haven’t necessarily thought of yourself as an info-preneur of any kind! Well, first of all, it’s not nearly as complicated as you might initially think. Case in point; as in Sherman’s case, since he covered the five extremely critical elements of list building extremely well.

Let’s suppose that Sherman (or you) were to create seven separate (sort of) preview “how to” videos and in each 3-7 minute video presentation, he basically discussed some micro element of the main topic of each video.

And as was also previously suggested in part one, Sherman suggests (either) during and or near the end of each video, that if you liked “what” he shared in this introductory preview video, then you’ll probably want to head over to his designated lead capture page, in order to download his free 5-7 part part mini boot camp video series (and or) whatever your particular market tested free lead generator turns out to be.

And then Sherman also creates a free (front end) 90 minute Google Hangout Q & A series, where he basically talks more in depth about each individual topic, plus saves about 30 to 40 minutes at the end, in order to field those all important questions!

There Is Definitely More Than One Way To Make Your Expert Coaching Skills To Pay The Bills!

(Don’t You Agree?)

But here’s where the extremely savvy info-preneur part of both Sherman and or you and really I kicks in! Sherman could record each Google Hangout webinar, but instead of trying to immediately monetize them by selling them! Either as a lower priced bundle and or individually!

Instead, Sherman will look to create a commissioned only army of commissioned only affiliate marketers, that are currently struggling mightily to make a go of it online!

And Sherman will let them use his free Google Plus Hangout webinar series, as free opt in lead generators, in order to help them build their very own opt list!

So for the sake of example; let’s say Sherman (or you) has recorded 5-7 free 30-90 minute Google Plus Hangout webinar recordings, discussing subject(s) X. And BTW, please do not get too hung up on (either) the length of your webinars and or the actual subject matter!

Because the fact of the matter is, no matter “how” beginner basic you may feel your subject is! Entrepreneur, without a doubt, there are literally still tons of people (probably) hundreds of thousands, if not millions that still aren’t as familiar with your subject matter as you are! Guaranteed!

And they would absolutely love for a more experienced marketing expert/coach (such as yourself) to take them by the hand and guide them step by step, on exactly “what” to do! Or not to do!

Help Pad Other Entrepreneurs Pockets And They Likewise Will Gladly Do The Same For You!

So truth told, Sherman (and or) you and I wants and definitely will take as many of these commissioned only affiliates, giving his problem solving webinar  recordings away, as free lead generators, as humanly possible!

And the benefit to the affiliates is actually two fold!

1.) First: They’ve now got a market tested free lead generator, in order to start building their list! (And that opens the door extremely wide to some other far more sophisticated potential marketing opportunities as well!) ( More on that in future episodes, so please stay tuned!)

2.) Second: Their arrangement with Sherman (or you and I) could be, they can give away one webinar in the series free on the front end, in order to build their very own highly responsive opt in email list. And then they can attempt to monetize (sell) the remaining X number of recorded webinars to their list, by sending periodic follow up email messages, via their state of the art paid autoresponder system.

Now just in case, you’re scratching your head and wondering (out loud) “how” any of this pro-active marketing generosity helps out poor old Sherman (or you)?

Well, if you still haven’t figured it out yet, old Sherman is crazy like a fox! Because you see, Sherman (and hopefully) you too could care less “how” much money his commissioned only affiliate army makes on the front end of his high powered strategic sales funnel! Huh?

In fact, (truth told), the more money they make aggressively marketing his free lead generating webinar recordings or subject X “how to” products, the better it is for him in the long run! Here’s “how!” Sherman (as you recall) from part one, he wants those incredibly lucrative back end one on one Coaching sessions! Bingo!

And let’s say Sherman currently has three basic bread & butter multiple streams of income strategies, that he hooks to the back end of this particular sales funnel!

You’ll discover “what” they are in part three! But your main takeaway here is this: expert coaching skills, can and so often do, lead to some extremely lucrative “how to” information products and services! Don’t you agree?

Now as is customary during this part of our show.

Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!

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