(And Continue To Work Extremely Hard For You For Literally Years To Come!)
Sure it definitely sounds so good when you and i read about some outrageously successful entrepreneur. Who literally boot strapped their way to long term sustaining wealth, correct?
Because who doesn’t wanna know how to create successful viral marketing campaigns which work for us 24/7.
Wouldn’t that be worth shouting about. And letting everyone know both on and off of social media. Anyone else up for that?
All You Really Need Is A Handful Of Proven Viral Marketing Strategies And Tactics!
And you’re definitely on your way. Have you also noticed how really good viral marketing strategies tend to continuously feed off themselves. And sort of compound organically.
You don’t have to continuously waste a fortune trying to build brand awareness. because no matter “how’ much money throw at outrageously expensive, traditional advertising.
Unfortunately there will always be others in your specific industry. who can and definitely will spend even more. 😀 your traditional on or offline ad costs will steadily go up. Especially around the annual holiday rush.
And your/our idea; prospects are getting harder and harder to entice. Which is another reasons online PPC (Pay Per Click) ad rates keep steadily creeping up.
You Make Darn Sure Your Ideal Prospects And Customers Don’t Want To Keep Things A Secret! (It Definitely Won’t Be!)
Case in point. Let’s say you’re either the sole or co-owner of a fairly successful. single location, non franchised retail appliance store. And after studying your traditional advertising/promotional dollars results for at least six months or more.
You’ve decided to at least inexpensively test some of your $40-$50K per month dollars allocated to your local billboard campaigns.
And your research further indicates there’s a huge. Barely tapped market for the parents/legal guardians for local special need kids and their parents. And by extremely close extension. Their friends, extremely close relatives, neighbors, besties, in-laws and c0-workers etc.
So you decide to systematically target them. On a fairly small basis at first. just to see “how” potentially lucrative this market can be or ultimately become.
And BTW profit seeking entrepreneur. These local special need kids who aren’t institutionalized. They pretty much love to do what other kids their age love to do too! 😀
You Just Start The Marketing Balling Rolling In The Right Direction! (And Your Ideal Prospects And Customers Will Enthusiastically Do The Rest!)
So imagine “what” will definitely start happening. When your local customers walk into your local store(s.) and see several outrageously large signs.
Heavily promoting your “Special Needs Kids Of The Month Club!” 😀 Basically the parents or legal guardians of a special needs kid. Can enter your monthly or quarterly free drawing. Simply by joining your opt in email list.
And here’s just a small sample of “what” the three or X number of guaranteed monthly grand prize winners. Along with their parents or legal guardians win.
(Ladies & gentlemen while there definitely aren’t any surefire winners. With regards to paying for traditional advertising/marketing and or promotional campaigns of any kind.
You tell me which one your gut tells you will probably consistently generate more front and long term back end revenue.)
You Constantly Make Your Tribe Feel Special And They’ll Enthusiastically Do The Rest!
The 1st grand prize winner get’s what else? A party! And the parents or legal guardian gets to invite 40 or X number of local parents. And it will be held in a popular local hotel lobby.
And the kid’s cake will be supplied at cost from whichever local bakery they choose. (And of course the primary reason the bakery will gladly sell the cake and other goodies to them at their actual hard cost.
Is because the bakery will also provide every parent or legal guardian in attendance. with one of their best, market tested, extremely time sensitive gift certificates for X % off their next purchase.
With absolutely no minimum purchase requirements. 😀 And the parent(s) or legal guardian(s) of the 1st grand prize winner for the month or quarter.
As long as they drag a friend with them to your store. (whose at least 18.) Before the ten or X day expiration date window expires. They automatically get to purchase one state of the art. 65 inch flat screen TV at your actual hard cost. If however, for whatever reasons they decide to come alone. They only save 10 or X% off it’s current retail price.
Plus as an added sweetener. For dragging a guest whose at least 18. They also get to purchase one state of the art tablet at your actual hard cost. Worth a minimum of at least X. That should definitely get their positive word of mouth and mouse process working overtime. Don’t you agree?
Coming up very shortly in part two. You or your major competitors will “discover” how to make darn sure your viral marketing campaigns generate exponential growth. Are you okay with that?
You Keep Effectively Fueling Your Forward Progress! (And Watch And See Which Direction Your Long Term Gross Profits Go!)
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly to me or vice versa! Thanks!
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(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on marketing your small business or service. I Recently appeared on.)
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