How to improve retail sales using powerful bounce back offers! Part Two
As you previously discovered in part one of this series about how to improve retail sales, using powerful low cost, high powered “bounce back” offers.
Simply by systematically utilizing them, you put your business, product or service directly where it should be, immediately after every sale.
Which is strategically located at the head of the line!
Look (entrepreneur), you’ve just taken the time and the money to locate and identify a first time paying customer or client,right? And since you already realize that on average, it costs you a whopping 500% retail, in order to do so.
Why the heck should get at the back of the line, once they purchased from you and basically start from scratch all over again! And start competing with all your major competitors again! Nonsense!
How To Improve Retail Sales For Literally Pennies On The Dollar!
Honestly, as you read that last paragraph can’t you see how totally absurd, that way of marketing your business, product or service is? If not, sorry to have to be the one to share this next ‘fact of life’ with you.
If you can’t see that, then my friend (statically) speaking, there is more than an extremely good chance, that your business, product or service, (no matter) ) how you primarily market it. Will probably whined up in the 88% camp, that goes belly up within the first five years or less!
Which brings you to the viable alternative!
How To Improve Retail Sales Using Powerful Bounce Back Offers!
Ladies & Gentlemen (entrepreneurs), it is truly a good thing, that you and not your major competitors are regularly reading and applying what you get exposed to on this blog! Watch this. The next time you allow a local under capitalized vendor, like one of those local entrepreneurs that has a portable bakery, that makes those real good cookies, pies and cupcakes etc.
The next time you let them place a in house display in your store for the day or on a Friday & Saturday etc. Include the following strategic conditions.
A.) Let them keep anywhere from 50-75% of the upfront gross profits, that they generate for day! Say what? Hold on, and do the math before you go all ballistic here! let they keep that percentage, if they are active on twitter or Facebook!
And they agree before hand to either tweet or mention your business on Facebook, and alert their fanatic fan base where they’ll be located for the day! Sound good?
B.) Let them come for two days (say) a Friday & Saturday, and keep anywhere from 75- 100% of the upfront gross profits, if they do two things! First, they personally introduce you to at least three other offline local mobile vendors that are both (at least) active on twitter and Facebook!
And they agree to announce to their followers where they’ll be for (either) one or two days! And they agree to give your value regular customers, a 20% discount on their first (and hopefully) not last purchase from them!
Make Bounce Back Offers An Integral Part Of Your Long Term Marketing Strategy! (And Watch Your Profits Soar!)
Of course (right about now) you’re wondering, how and where do powerful “bounce back” offers fit into the mix, correct?
Entrepreneur, every one their first time customers, that buys anything from them (or you) that day, automatically gets a special (extremely) time sensitive VIP bounce back index sized card, that says something similar to the following: “Because you are a valued customer of mobile baker blank, you are entitled for an extremely limited time, to 15% off your next three purchases!
But this special VIP coupon expires by such and such a date! P’S.! You will also automatically receive an additional 10% off for every new potential first time customer, you bring with you that’s not a current customer, whose over 18! Be sure you get your 25% off ‘welcome aboard card! By going to our website and entering your primary email address!’
And bingo! You’ve just leveraged another savvy entrepreneurs growing customer base, literally for pennies on the dollar! And that’s how to improve retail sales, using powerful bounce back offers! Any questions?
List at least two simple spin off concepts (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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